Welum is a non-commercial publication working both online and offline to produce a combination of high fashion and art. A worldwide team where each member.

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Presentation transcript:

Welum is a non-commercial publication working both online and offline to produce a combination of high fashion and art. A worldwide team where each member is independently experienced both in the market and in their geographic location promotes the technology moving efforts to drive the fashion industry forward, henceforth, forming a global community where fashion and art is the platform.

MARKET Declining interest in fashion blogs High-end brands growing

INTERNAL PROBLEMS Logistics Public relations

EXTERNAL PROBLEMS Product exclusivity Website layout Logo

INTERNAL SOLUTION Contracts PR event for coffee table book

EXTERNAL SOLUTION Reduced free content Promotional free trial month

EXTERNAL SOLUTION Website Redesign

EXTERNAL SOLUTION Logo Refinement

FINANCE

MARKETING PLAN

SALES OPPORTUNITY Collaboration with fashion and art schools Loyal customers Discovering new talents

SUMMARY Unique concept Indirect competitors Minor company adjustments Vast number of opportunities

THANK YOU

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