1. Limited

2. As an artist with RADAR, our services will allow you the freedom to focus on creating great music & engaging with your fans
Music marketing experts by discipline
Teamwork culture in a positive & collaborative environment
Budget & marketing plan management in conjunction with partners
Preferred rates with the best marketing & promotion teams on the market
Benefits: Avoid additional overhead, relationship network, market leverage, expertise, honest guidance, big picture planning, creative strategy, product partnerships, layered marketing

3. Radar projects Include…

4. Radar Services Suite

5. Radar Service Suite Includes…
PROJECT MANAGEMNET
Manage marketing plan, timeline, budget, distribution, hired teams, advertising, Pre-order retail, brand integration, lifedtyle marketing
PROMOTION
Build radio & video promotion plan & budget, hire teams, manage effort and drive adds
SYNC LICENSING
TV, Film, Trailer, Commercial, Game, Apps and much more
MARKETING
Oversee or assist with social networks, online marketing, brand integration, technology, tour marketing & development
PUBLICITY
We work with a wide variety of external PR companies & find the best match for each campaign
DISTRIBUTION
RADAR sits within a larger distribution company, projects are marketed & sold from within the same organization, start to finish

6. Project Management

7. Point person dedicated to ensuring timelines are met & the team stays focused.
Team architect overseeing full project from timeline to marketing plan to budget.
Daily and weekly calls to ensure optimal communication on every detail.
Liaison with production, distribution & sales teams at RADAR.
Liaison with RADAR International on assets, marketing timing & budgeting.
Works with finance group on invoicing, reporting and statement accuracy

8. Promotion

9. Promotion is the number one sales driver in the marketplace.
In-depth discussions about music potential at all radio formats
Custom team made specifically for your budget & artist, not just another song on a long list of projects
Budget management tailored for every level of project
Committed relationships with radio and video promotional veterans
Leverage reach and size to increase our success in the marketplac

10. Sync Licensing

11. Music licensing services providing both marketing & revenue.
Monthly Samplers: Digital licensing samplers created around themes, conferences and annual events
Creative Licensing Pitching: Licensing staff creates custom pitches on a per project basis based on creative briefs that come in from TV shows, trailer houses and ad agencies
Clearance Paperwork Administration: RADAR all clearance paperwork with the licensee after approval by the label
•Publishing Clearance: To the extent that a Label or artist controls their own publishing, we also clear publishing rights for sync placements

12. Marketing

13. Online marketing & advertising are more critical than ever.
Social Network development, management and maximization strategy
Viral marketing campaigns on targeted press, blogs, tastemaker sites
Integration with developing technology outlets that can further marketing reach and build additional revenue
Exclusive downloads
Creative asset fan sourcing
Song premieres
Album listening parties
Radio website placements
Online advertising campaigns
Artist interviews
Album Reviews
Contests & Sweepstakes
Artists playlists
Streaming performances
Retailer and Industry newsletters

14. Touring is a cornerstone of any great marketing campaign
Work closely with managers, agents, promoters and venues to develop tour routings and plans that fit within the larger album cycle process
Leverage our wide network of contacts in search of ideal opening slots, support acts, festival opportunities and brand events
Develop detailed market by market promotions around tour dates – retail in-stores, radio visits, online performances, interviews, VIP events
Oversee promotional merchandise creation and field implementation
Ticket buys and tour support depending on need of specific projects

15. Access a wealth of brand partner opportunities
RADAR represents “one stop shopping” for brand managers & agencies, looking for the perfect music project
Leverage brand marketing reach & advertising dollars for the benefit of your artist
Focus on executing entertainment programs that drive sales for both our brand & label partners
Access to the Universal Partnership Marketing Team focused on agencies, fashion, hotel, sports and much more

16. Distribution

17. RADAR distributes to 600+ retail destinations worldwide in more than 200 territories
Digital Full digital sales & marketing staff dedicated to your download, streaming, video & mobile content Physical Dedicated account managers and regional sales managers who work directly with retail account partners with support from Universal sales force to maximize physical sales opportunities Video Maximize video revenue through our direct partnerships with YouTube, VEVO and more Non-Traditional Service full suite of non-traditional accounts - Starbucks, Guitar Center, QVC, Urban Outfitters, Game Stop and many more International Tailor your release globally through our in-house digital sales team as well as via physical partnerships with Universal Music Group International or Republic of Music

18. |RADAR LIVE LIMITED|