Utkarsh ... Proliferating the Path to Success Alka Arora 5th May, 2017

Targets for the year 2017 *10% increase in targets from previous year CHAPTERS CS Foundation Programme targets for the year 2017* CS Executive Programme targets for the year 2017* Career Awareness Program Career Fairs Coverage through Print & Electronic Media Press Conference DELHI RO 3785 4598 150 5 25 2 A+ GRADE CHAPTER 1720 1870 75 4 20 1 A GRADE CHAPTER 860 935 40 B GRADE CHAPTER 688 836 30 3 15 C GRADE CHAPTER 519 632 10   D GRADE CHAPTER 430 522 *10% increase in targets from previous year 2 2

Targets Vs. Actual for the year 2016 RC/ Chapter Grade CS Foundation Programtargets CS Foundation ProgramActuals % CS Executive Program targets CS Executive Program Actuals Target CAP Nos. of Career Awareness Program conducted Target Career Fair Nos. of Career/ Education Fairs participated Nos. of ICSI Counsellors Appointed NIRC, Delhi 3441 5176 150 4180 5846 139 200 118 59 5 13 260 6 Agra C 472 187 39 575 210 36 30 11 2 4 Ajmer B 626 49 7 760 192 25 40 27 3 1 33 Allahabad D 391 206 52 475 171 58 232 100 Alwar 90 23 121 35 140 Amritsar 19 41 8 22 88 Bareilly 67 17 89 18 44 176 Bhilwara 64 10 247 32 12 Bikaner 55 14 66 92 Chandigarh 85 155 20 133 Dehradun 131 Faridabad 256 335 9

Targets Vs. Actual for the year 2016 RC/ Chapter Grade CS Foundation Program targets CS Foundation Program Actuals % CS Executive Program targets CS Executive Program Actuals Target CAP Nos. of Career Awareness Program conducted Target Career Fair Nos. of Career/ Education Fairs participated Nos. of ICSI Counsellors Appointed Ghaziabad B 626 370 59 760 460 60 40 21 52 3 Gurgaon A+ 1564 195 12 1700 271 15 100 72 4 Jaipur 438 28 883 51 47 5 Jalandhar D 391 65 16 475 91 19 25 20 1 Jammu 29 7 36 Jodhpur A 782 294 37 850 494 58 50 38 Kanpur C 277 44 387 30 9 2 Karnal-Panipat 62 107 22 Kota 472 149 31 575 199 34 33 110 Lucknow 375 422 55 8 66

Targets Vs. Actual for the year 2016 RC/ Chapter Grade CS Foundation Program targets CS Foundation Program Actuals % CS Executive Program targets CS Executive Program Actuals Target CAP Nos. of Career Awareness Program conducted Target Career Fair Nos. of Career/ Education Fairs participated Nos. of ICSI Counsellors Appointed Ludhiana C 472 88 18 575 171 29 30 104 346 2 3 Meerut D 391 112 28 475 167 35 25 1 Modinagar 19 4 5 16 Noida A 782 194 24 850 217 50 6 Shimla 37 7 20 Sonepat 56 11 Srinagar 17 Udaipur B 626 203 32 760 352 46 40 27 33 Varanasi 140 164 34 58 232 100 Yamuna Nagar 23 92 Total 20813 9446 45 24685 12194 49 1300 778 59 66 65

SWOT Analysis The following are the Weaknesses and Threats being faced in achieving the targets :- Non-availability of ICSI publication in Hindi language effects registration from Hindi medium schools/colleges. Schools/Colleges are looking for the benefit to them for allowing CAP. Non sharing of students data base by the schools/Institutions for following up with students. Inadequate publicity of CS Course through print media at local level. Limited trained Manpower/ Non Availability of Manpower in few Chapters.

SWOT Analysis In few Chapters despite being educational hub, students are more interested for Science stream like Medical/Engineering. In few Chapters there are lack of industries which can provide the job/ training opportunities. Also there are least chances to setup own practice. Students of Government Schools/ Rural Area are not willing or having access to pay through online / Challan mode thereby not comfortable with online process. Less effective Placement drives. Lack of Infrastructure at Chapters.

SWOT Analysis Financial crisis at Chapters. Dual reporting pattern.

STRATEGY at RO/Chapter Level The following steps may be adopted: Contact School/College Principal or Commerce Teachers/Professors. Analyze the most favorable months to organize CAP for example April, July, August, October, November in Delhi/NCR. Contact Schools/Colleges where ICSI has Examination Centres/ Study Centres/ MOU for Signature Award/ CS Olympiad for organizing CAP’s. Monthly Review Meeting for Career Awareness Programmes to be conducted.

STRATEGY at RO/Chapter Level Extend invitation to Council Members, Regional Council Members and Senior Members of the profession for addressing career awareness programmes as CS Ambassadors. Organize Program for School Teachers/ College Professors. Invite college professors as faculty in oral tuition classes and various students training programmes. Involve students & faculties of OT classes for fixation of CAP in their respective school/ colleges. Organize/ participate in educational event for students, parents and guardians. Co-ordinate with schools for fixing canopy during Parents Teacher Meeting (PTM)

STRATEGY at RO/Chapter Level Organize special classes for Commerce students of 12th standard before board exams and create awareness about the course and oral coaching. Distribution of pamphlets at Examination centers during 12th Boards & at colleges during registration. Continuous follow-up with Universities for signing of ICSI Signature Award Continuous follow-up for opening of Study Centres Maintain database of visitors and follow up with them.

PROPOSED STRATEGY at HQ’s Level The following steps may be adopted: Arrange display of ICSI study modules/publications at Library of School/Colleges/Business Schools etc.. Publish Bi-monthly Magazine having interview of members occupying Senior positions/MD/CEO of that organization & the same to be distributed at CAP/Fairs. Participate in events like Elocution Competition, Spelling Competition, Debate, Fest, Sports tournament of School/Colleges/Business Schools etc. Advertise through scrolls on different genre of TV channels like youth channel, news channels or advertising in particular cinema hall.

PROPOSED STRATEGY at HQ’s Level Advertise through hoardings at Airports/ Bus stops /Metro stations Advertise at Local Radio/Local TV Channels/ Local Newspapers. Joint programs may be organized with Chambers of Commerce/other Institutes and distribute good quality Souvenir with Logo of ICSI. Reconsider offline/ postal registration, eligibility test and distribution of study material. Reconsider distribution of Kits to teachers/Principal with ICSI Logo. Explore the possibility of on the spot registration during Career Fairs.

PROPOSED STRATEGY at HQ’s Level Concerned Officials may be given Adequate training in respective fields. Tie-up with other Professional Institutes for mutual exemptions in Foundation Level. Provide good quality carry bags/ leather bags to officials having ICSI logo. Counsellors may be appointed in the Chapters where there is no In-charge/Manpower.

STRATEGY FOR COUNSELLORS Formulate Counsellor Feedback format. Fix the responsibility of Counsellors for registering at least 4 Companies in a year. Fix the responsibility of Counsellors for registering at least 10 Students per quarter in CS Course. Counsellor should conduct at least 20 Career Awareness Programmes and utmost 50 Career Awareness Programmes in a year. Visit during the programme as a guest or observer in the middle of the programme to ensure the compliance of the system.

STRATEGY FOR COUNSELLORS Do a verification call to the Institution concerned on Career Awareness Programme conducted by the ICSI Counsellors before and after the Career Awareness Programme. Conduct a midyear review of the performance of ICSI Counsellors and take corrective measures for conducting the minimum number of Career Awareness Programmes. Review the performance of the concerned ICSI Counsellors every year for renewal of the appointment. Don’t appoint elected members as ICSI Counsellor.

Micro Controls The following steps may be adopted: Self division of targets on monthly basis & putting efforts for its accomplishment. Monthly MIS w.r.t. CAP’s in Schools/Colleges Steps taken for ICSI Signature Award Steps taken for ICSI Study Centre Appointment of Counsellor Performance of Counsellors including number of Students Registered and Companies approached for providing training. Feedback from Schools/ Colleges where CAP being organized by Counsellors.

Micro Controls Regular interaction with HQ & RO. Review meetings/teleconferences at regular intervals. Regular analysis of performance and fixing of accountability.

Month wise Distribution of Targets w.r.t CAP & Career Fair Chapter Name of Chapters Target for Career Awareness Program (CAP) Target for Career Fairs July, 2017 August, 2017 September, 2017 October, 2017 November, 2017 December, 2017 January, 2018 DELHI RO Delhi 150 5 30 CAP 20 CAP 25 CAP 15 CAP 10 CAP 1 Fair 2 Fairs A+ GRADE CHAPTER Gurgaon & Jaipur 75 4 5 CAP 2 Fair A GRADE CHAPTER Ghaziabad, Jodhpur & Noida 40 B GRADE CHAPTER Bhilwara, Chandigarh, Faridabad, Kanpur, Lucknow & Udaipur 30 3 3 CAP 2 CAP C GRADE CHAPTER Agra, Ajmer, Jalandhar, Karnal – Panipat, Kota & Ludhiana 25 2 D GRADE CHAPTER Remaining Chapters of NIRC-ICSI 20 1

Thank You 20 20