Project Overview © 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved.

© 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved. Agenda Story Solution Our Prowess Target Market Customer Acquisition Financial Projections & Revenue Model The Team Funding needs & Exit strategy © 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved.

© 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved. Back Drop . . . Key facts about spices India produces 36.68 lakh tons annually Exports 11 per cent of its total production 60 different types of spices are grown India Chilli produce factors to 25% of the world’s production © 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved.

© 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved. . . . Back Drop . . . Spices Supply Chain stake holders Farmers Agents & Traders Manufacturer (or) Spice Mills Domestic consumption channel Exporters © 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved.

© 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved. . . . Back Drop Existing Challenges Inadequate post harvest management infrastructure Farmers to bargain better price in the market Long chain of intermediaries, multiple handling and losses in quality High demand of cold storage and cold chain facilities State of the art infrastructure for processing / manufacturing and packaging © 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved.

© 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved. Our Vision Resolve challenges in the spices industry by providing value to stake holders, effectively implementing Farm to Folks model © 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved.

© 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved. Solution . . . Strategic Location : Hanamkonda, Warangal, TelanganaState - 145 Km from Hyderabad Airport / 360 Km fromKrishnapatnam Port / 430 Km from Kakinada Port / 540 Km from Visakhapatnam Port / 652 Km from Chennai Port Presence in the Chilli heartland of India Complete ecosystem @ the source Warangal Hyderabad © 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved.

© 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved. . . . Solution . . . Trading Project : Empowering Farmers for competitive and quality product sourcing ensuring better prices. Transparency in trade to eliminate chain of intermediaries, multiple handling and loss in quality. © 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved.

© 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved. . . . Solution . . . Solar powered cold room Warehousing Project : Material stored safely in a climate controlled atmosphere Material Quality in retained for 6 months. Adopt hygienic practices to ensure our clients get the best and safe spices. Material to directly flow from farmer into cold warehouses. © 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved.

© 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved. . . . Solution Dry Warehouse, Processing & Spice Mill Project : Highly skilled & experienced workforce in processing and bulk handling of spices State of art machineries to handle, process spices Hygienic manufacturing with maximized output and preserving the natural flavor of the product Spices processing to ground formats © 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved.

© 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved. Solution - continued Packaging Project : Built to last packaging to preserve natural flavor and higher shelf life Information to customer with nutrition value, ingredients and other details Branding and Goto Market Sales Strategy : Spices as a high value brand adhering to the changing pattern of customer behavior Deliver products in format of demand based on channel needs Specialized sales team to handle Bulk/ Retail/ Export and Online formats © 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved.

© 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved.

© 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved. Our Prowess Knowledge & Expertise 70 years of expertise in the spices business Warangal Spices Company Pvt Ltd (Wsc) , incorporated in 2012, is a part of Balajee Group of Companies © 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved.

© 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved. Location Advantage &Presence : Presence in the chilli heartland of India India grows more chillies : 38% of the total world’s production Lower Sourcing Costs and Quick sourcing Supply chain efficiency and Effective Quality control from raw material to finished/packaged Access to chilli markets networks across geographies. In Tamil Nadu via sister concerns. © 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved.

© 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved. Timely Delivery and Optimization of Performance End to End integration facilitates timely delivery to customers Effective & efficient plans towards maximum profitability and value to customers © 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved.

© 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved. Market Domestic Demand for Blended spices Overall current market size is INR 60000 crores The organized sector in blended & direct ground spices is INR 10000 crores Significant change in food habits, lifestyle and increase in income of the end customer is set to grow this segment to 40000 crores by 2040 Growing Export Market According to data from the Spices Board, the export market for Indian spices is also growing –for the year 2014-2015, it stood at Rs.14900 crore for a quantity of 893920 tonnes © 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved.

© 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved. Customer Acquisition Customer Segmentation Farmers Distribution Channels Manufacturer (or) Spice Mills Exporters Direct Marketing Consumers High Performance Sales/ Marketing team Systematic approach to service customer needs Generate and cater demand Timely resolution to customer queries Engage with customers profitably Adaptable to needs with regular feedbacks to backend Target Audience : 75 % Domestic and 25% International © 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved.

© 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved. The Core Team Balaraman Sridharan, B.Sc.(Computer Science) and Jeyachithra Balaraman M.C.A Managing Director and Director of Warangal Spices Company Pvt Ltd., Warangal, Telangana Shubhrawpratap Dasgupta CFO, Warangal Spices Company Pvt Ltd © 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved.

Our USP ( Unique Selling Proposition ) Spices Expertise Since 1947 for over Six Generations © 2016 Warangal Spices Company Pvt Ltd., All Rights Reserved.