Strategy Formulation Process Identify Core Competencies and Value-Creating Activities Identify Company Mission and Goals Formulate Strategies Production and Organizing Strategies
Define the Business Define Main Objectives Company Mission and Goals
Core Competencies and Value-Creating Activities BusinessEnvironments PrimaryActivities SupportActivities UniqueAbilities
International Strategies International Strategies Global Strategies Global Strategies Multinational Strategies Multinational Strategies
Combination Stability Corporate-Level Strategies Corporate-Level Strategies Retrenchment Growth
Business-Level Strategies Strategic Advantage Strategic Target DifferentiationDifferentiation Overall Cost Leadership Leadership FocusFocus Industrywide Particular Segment Only Uniqueness Perceived by the Customer Low Cost Position
Support Research & Development Human Resources Procurement Accounting & Finance Primary Manufacturing Marketing and Sales Customer Service Efficient Logistics Department-LevelStrategies
Production Considerations Capacity Planning Facilities Location Planning Facilities Layout Planning Process Planning
Organizational Structure CoordinationCoordination FlexibilityFlexibility
International Division Structure Headquarters PlanesDivision(domestic)TrainsDivision(domestic)InternationalDivisionAutomobilesDivision(domestic) PlanesDivision(France)TrainsDivision (United States) PlanesDivision(Brazil)
International Area Structure Headquarters AsiaDivisionAmericasDivision Middle East and Africa DivisionEuropeDivision Japan S. Korea China
Global Product Structure Headquarters TrainsDivision(domestic)TrainsDivision(Germany)TrainsDivision(Mexico)TrainsDivision(India) PlanesDivision(global)AutomobilesDivision(global)TrainsDivision(global)
Global Matrix Structure Headquarters AsiaDivisionAmericasDivisionEuropeDivision PlanesDivision TrainsDivision AutomobilesDivision
Sourcing of raw materials, parts, and components Manufacture and assembly of components and final products Sale of products Stage of production and sales Home country Abroad Both Home country Abroad Both Home country Abroad Both Location of sourcing, production, and sales Global Sourcing and Production Strategy