Five Media Principles.

Slides:

Advertisements

Similar presentations

Analyzing News, Political Cartoons, and Media Reports Take careful notes of the following information. It will show up on a test!

Advertisements

Feature articles are not just dry facts, it provides story and information from a unique angle. FEATURE ARTICLES.

Graphic Design Graphic Design is the art of communicating messages with images (pictures) and lettering (words). You see graphic designs in books, magazines,

1 How to Become a Strategic Communicator. 2 Building a Communications Strategy Beyond the status quo.

 It is very important to understand that all images are created by people.  All media images are representations of reality that can shape peoples ideas.

Media Studies Lesson 4 Monday 1 st September 2014.

From Frames of Mind: A Rhetorical Reader with Occasions for Writing “Analyzing images is similar to reading a verbal text. Like written or spoken language.

1. Students will be able to develop an understanding of the effect of history on a piece of American literature (See Grade 11/12: R.C. 2.5). 2. Students.

Why Media Literacy? From the clock radio that wakes us up in the morning until we fall asleep watching late night television, we are exposed to hundreds.

 Media messages are constructed.  The different forms of media use unique languages, each with its own set of “rules.”  Different audiences understand.

Media Literacy Ability to “read”, analyze, evaluate, and create media in a variety of forms.

Are you attracted by these images? Why? NOW WE’RE GOING TO WATCH A VIDEO BUT FIRST OF ALL…

Responding to Visual Text 1) For each of the media texts, identify the intended audience and the purpose (to sell, persuade, inform, etc.) of the advertisement.

10 th Grade English Wednesday, 12 Feb Agenda: Hook: Photoshop + Advertisements Mini-Lesson on Parts of Plot View Dove Films: “Evolution” for Men.

Chapter 13 Viewing Caleb Benham and Jeff Jaskiewicz.

Creative Strategy: Planning and Development

 Graphic design can be thought of as a visual language that is used to convey a message to an audience.  A graphic design is a visual representation.

Adobe Illustrator.  Graphic design can be thought of as a visual language that is used to convey a message to an audience.  A graphic design is a visual.

Planning. THE AUDIENCE AND PURPOSE OF MY PROJECT:

Warmup “If I could say it in words, there would be no reason to paint.” – Edward Hopper What is your definition of art? What kind of art do you like to.

Critical Media Literacy

Language and Composition, Audience: For whom is the text created? Purpose: Why is the text created? Main Idea: What is the message of the text?

LIBRARY INSTRUCTION SECTION World War Two Propaganda.

VELS The Arts. VELS (3 STRANDS) Physical, Personal and Social Learning Discipline-based Learning Interdisciplinary Learning.

Media Literacy. Purpose To gain an understanding for the role that media plays in our lives To be able to analyze various forms of media text To make.

1. 1. What do you notice in this image?. 2. What do you think this is?

MEDIA LITERACY PROJECT AMANDA MILLS AND CASSIDY MILOSH.

Deconstructing Media Introduction. Anatomy of Media Media: any communication that is This includes messages from the Media Analysis: Five Core Concepts.

Media + Middle Schoolers + Media Literacy = 21st Century Learning Frank W. Baker March 1, 2008.

Did insects make an impact on early American media?

Media Characteristics Human Industrialized technology for producing messages Acts as a channel: “medium” Generally aimed a reaching large and/or targeted.

EDUCATIONAL TELEVISION/ YOUTH MEDIA LEARNING NETWORK Documentary Video Production Institute for Teachers EDUCATIONAL TELEVISION/ YOUTH MEDIA LEARNING NETWORK.

Spanish Words “White” People Can’t Say Media Analysis and Evaluation

Specific audience that advertisers are hoping to reach.

K EY C ONCEPTS OF M EDIA L ITERACY Source: The Association for Media Literacy, 2006,

Aim #2: How do historians develop arguments from images? Pictures of Native Americans from European points of view and looking at Diego Rivera’s mural,

Introducing Media Arts. Victorian Curriculum F–10 Released in September 2015 as a central component of the Education State Provides a stable foundation.

Unit 7 Healthy Consumerism. Chapter 25 Understanding the Media.

Deconstructing Media Introduction. Anatomy of Media Media: any communication that is mediated by a form of technology where the person delivering the.

 Describe what you see as the media’s primary role in society. ◦ Discuss how you see it performing in that role.  In what ways does the media influence.

Media Literacy Key Concepts Wendy Wyatt University of St. Thomas Minnesota, USA.

Media Literacy – Quick Review

Intro to 4 Big Ideas of Media Analysis

Lesson 40. Using the magazines you have brought along, choose any 2 advertisements: Answer the following questions for the two advertisements you have.

A preference, opinion or attitude that favors one way of thinking or feeling over another A journalist or politician can choose to select or omit, leave.

Media Literacy ENG2D Fairbloom.

UNSEEN ANALYSIS: FILM POSTERS

Graphic Design A career in art.

Component One Section A: Advertising & Marketing - Tide print Advert

Component One Section A: A reminder…

Eight Key Concepts Of Media Literacy.

Media & Advertisement.

Welcome to A Level Media Studies!

What is your favourite image and why

Five Media Principles.

Today’s Schedule Lesson Goal: Define and apply the 5W’s and H of media literacy Minds On Brainstorm: Literacy Note: What is Media Literacy? Action Analysing.

Critically Looking at Media

Responding to Visual Text

The Media & How it Affects Our Decision Making

AP English Language McAuliffe

New Deal Political Cartoons Project

Using Different Modalities to Present Arguments

Introducing Media Arts

Unit 6 – Creating digital images

What’s it all about? Cultural Assumptions in Marketing - Advertising

Media Literacy.

Writing for a Specific Audience

Five Media Principles.

Welcome to ‘Planning for Media Arts activities for the classroom (F-6)

Presentation transcript:

Five Media Principles

Media messages are constructions. Messages are representations of social realities. Media have unique language, forms, and symbol systems. Different people respond to the same message differently. Messages are produced with social, political, historic, economic and aesthetic purposes.

Media messages are constructions. Notice placement, font size, word choice

Messages are representations of social realities. Each is a picture of “a” world. Does it represent your reality?

Different people respond to the same message differently. What will your response depend on?

Messages are produced with social, political, historic, economic, and aesthetic purposes. What is the purpose of this media?

Media have unique language, forms and symbol systems. The type of message determines the form, language, symbols, and images used.

Watch and Analyze Who is the target audience for this advertisement? What underlying messages are being presented? http://www.youtube.com/watch?v=I9tWZB7OUSU http://www.youtube.com/watch?v=KAOmTMCtGkI **Write down your responses as you watch. 