Women Entrepreneurship in INDIA NAKO KONACHI BHEL!! GROUP Akash Thorat Alankar Badole

Women entrepreneur “A Woman Entrepreneur is a person who accepts challenging role to meet her personal needs and become economically independent”.

Backbone of the country’s economy New Reality Additional areas of opportunity Basic Reason – Money Classic Example – SHEHNAZ HUSSAIN Transition to the next millenium 21st century women Government initiatives Most complex organisations

Barriers faced Lack of Confidence Lack of Working Capital Socio – cultural barriers Market – oriented risks Motivational factors Barriers faced

Knowledge of Business Administration Contd... Knowledge of Business Administration Awareness about the Financial Assistance Exposure to the Training Programs Identifying the Available resources

Vandana Luthra Mallika Srinivasan Shahnaz Hussain Kiran Majumdar Shaw Ekta Kapoor

Problems of Women Entrepreneurs in India Greatest deterrent - patriarchal – male dominant social order. Skeptical financial institutions Lack of access to external funds Women's family obligations Interest of the family members The male - female competition Knowledge of alternative source of raw materials availability and negotiation skills Literacy rate of women in India Low-level risk taking attitude

Introduction Shahnaz Hussain Herbals is one of the largest manufacturers of herbal products in the world Shahnaz Hussain group, based in New Delhi, worth $100 million Employed about 4200 people in 650 salons spread across 104 countries The average growth rate 19.4%

Making of an Entrepreneur Belongs to a royal muslim family, migrated from Samarkhand to India Marries at the age of 15 and was a mother by next year Wrote articles for the Iran Tribune Returned back in 1977 Never advertised, relied on word of mouth publicity

Contd.. Represented in CIDESCO beauty congress in 1970 Represented India at the Festival of India in 1980 Memorable event at Selfridges in London First Indian whose goods were retailed in western markets: The Galeries Lafayette in Paris Selfridges in London Blomingdales in New York Sultan Sores in the Middle East

Challenges for Shahnaz Hussain Reports like a person becoming blind after using certain mascara Establishing a new concept ‘Care and Cure’ Did not take the way of traditional advertising Fight with Starbucks

MALLIKA SRINIVASAN Company- TAFE ltd. Brief Introduction. Life History.

Business Management Skills MS as an Entrepreneur Technical Skills 1. Ability to organize 2. Monitoring environment 3. Being a team player Business Management Skills 1. Goal Setting 2. Decision Making 3. Marketing 4. Finance 5. Control 6. New Launch

Personal Entrepreneurial Skills MS as an Entrepreneur Personal Entrepreneurial Skills 1. Risk Taker 2. Innovative 3. Change Oriented 4. Visionary Leader 5. Disciplined

Problems Faced Low Turnover Low Market Share Less No. of Variants Less Emphasis on R&D

Strides Taken Aggressive Emphasis on R&D Mergers and Acquisitions Line Extension Other Businesses

VANDANA LUTHRA Founder and proprietor of VLCC (Vandana Luthra’s Curls & Curves) Established VLCC in 1989 VLCC is a series of gymnasiums and parlors offering body toning, fitness solutions and beauty tips . Market Share: 40% Three Ideologies Transforming future Transforming self and Spreading happiness Qualities: Flamboyant, professional and Punctual

Services include: Bleaches, manicures, receding hairline solutions, hair removal, permanent scar confiscation and several other beauty related knick knacks and cosmetics. Separate men and women salons Individual cubicles for therapy About 150 centers in 75 cities in India and 20 centers in Middle East Runs VLCC Institute of Beauty, Health & Management, 43 campuses in 35 cities. Observes 26th November as the Anti-Obesity Day and holds various social awareness programs/ health camps / Free Body analysis etc. across UAE, Oman, Bahrain, India and Nepal, through a public-private partnership effort.

Background Graduated from Delhi University Nutrition & cosmetology course (Germany) Also took a series of specialized courses and modules in beauty care, fitness, food and nutrition and skin care in London, Munich and Paris. She returned to her middle-class home in New Delhi, and started a neighborhood beauty parlor. It was an instant success, and it emboldened her Assistance from his husband Mukesh in starting VLCC.

Awards & Achievements • One of the first Beauty and Health centers of the world to acquire ISO 9001:2000 certification. • Vandana Luthra’s Curls and Curves have also been awarded ISO 14001 certification to meet the global-environment standard. • With the status of ‘Superbrand’ it is the most recognizable brand all over the country. • Images Retailer of the Year 2004, 2006 and 2005 (Beauty and Health) • ICICI Bank-Retail Excellence Award – 2005 • Woman Entrepreneur 2004 by IMM (Institute of Marketing Management). • Woman Entrepreneur Award 2004 –Whirlpool/Gr8 Magazine. • FICCI’s Ladies Organization, honored Smt. Luthra’s endeavors for encouraging a healthy means of life and awarded her a Successful Business Woman Award in the category of Fitness and Health, 20 April, 2005. • Amity Woman Achievers Award 2006 • Rajeev Gandhi Women Achiever Award 2008 • Outstanding Business Woman Award 2007 – PHD Chamber of Commerce & Industry. • The VLCC group enjoys, faith and trust of millions and is known to be a brand identical with Beauty and Health

PROBLEMS FACED FUTURE PLANS Beauty business hardly a buzz word Lack of skilled workers Manpower Expansion problem Lack of funds Brand deterioration fear FUTURE PLANS A mission to make VLCC a Rs.10 billion company by 2008 Roll out it’s IPO Planning 28 centres in the Middle East.

KIRAN MAZUMDAR SHAW THE BIOTECH QUEEN “A true entrepreneur is one, who embarks on an unusual journey and creates a team of people who believe in that journey. The self-made entrepreneur is a fearless risk-taker, who possesses the courage, perseverance and will power to succeed.” Kiran Mazumdar Shaw , the first biotech women entrepreneur in Asia.

THE BIOTECH QUEEN The woman behind Biocon - Kiran Mazumdar Shaw Dr. Kiran Mazumdar-Shaw is India's richest woman . In 2005 she entered the Fortune list of 50 most powerful women in international business Is considered as the most influential person in bio business outside the United States and Europe She is referred to as "India's Biotech Queen" by The Economist and "India's mother of invention" by New York Times. Forward looking, self driven, enterprising and definitely outspoken.

EARLY LIFE Kiran Mazumdar Shaw was born on March 23, 1953 in Bangalore. She did her schooling at Bishop Cotton Girls School and Mount Carmel College at Bangalore. She went to Ballarat University in Melbourne, Australia and qualified as a master brewer. In 1978, she joined as Trainee Manager with Biocon Biochemicals Limited in Ireland.

PERSONAL LIFE Kiran prides on her supportive, close-knit family.The daughter of a master-brewer. She tied the knot with John Shaw, in 1998. Her first coffee table book 'Ale and Arty' . A great passion for arts. Active social activist.

BIG FIVE MODEL-KIRAN MAZUMDAR Extroverts Agreeableness Conscientiousness Emotional Stability Openness to Experience

AWARDS AND ACHIEVEMENTS Padma bhushan (2005) and Padma Shri (1989) The Indian Chamber of Commerce Lifetime Achievement Award (2005) The Economic Times Business Woman of the Year Award (2004) Ernst & Young Entrepreneur of the Year Award in Healthcare & Life Sciences Category (2002) Rotary award for the Best Model Employer (1983)

Ekta Kapoor Most dynamic young achievers in the country today. Creative Director of Balaji Telefilms “Queen of Indian television industry” “saas-bahu” serials Revolutionised the TV-viewing habits of the entire middle class

Background Born: June 7, 1975 Ekta Kapoor is daughter of former Bollywood superstar Jeetendra, Shobha Kapoor and sister of current Bollywood hero Tusshar Kapoor Schooling from Bombay Scottish School and later on joined Mithibai College.

Contd… During her childhood she was extremely obese and suffered from low self esteem. She was a very pampered child and was never oriented towards any kind of achievement. Her family wanted her to enrol in an MBA program. "I was fat, lazy and absolutely aimless in life.” Her only interest was watching television, which she did whenever she could. On completing her higher secondary education, she joined FAR Productions, an advertising agency, and worked as an assistant model coordinator . The turning point in Ekta's life came in the early 1990s, when Ketan Sommaya

Intial Failures Ekta Kapoor started her career at an early age of seventeen. In the begining she tried her luck attending the shoots of Kailash Surendranath, the ad and feature filmmaker - but failed. Then with the advice and financial help of her father Ekta started off with her own business of TV-serial production by the name of Balaji Creations. She made six pilots and three episodes but to her bad luck all of them were rejected. After great hard work she became successful in creating the serial Hum Paanch .

Television Productions Kahaani Ghar Ghar Kii Kahiin To Hoga Karam Apnaa Apnaa Kasamh Se Kasautii Zindagii Kay Kesar Kyaa Hoga Nimmo Kaa Kyunki Saas Bhi Kabhi Bahu Thi Thodi Si Zameen Thoda Sa Aasmaan khwaabo mein karz apna apna khel game khel Film Productions Koi Aap Sa (2005) Kyaa Kool Hai Hum (2005) Krishna Cottage (2004) Kucch To Hai (2003) ... aka There Must Be Something (International: English title) Kyo Kii... Main Jhuth Nahin Bolta (2001) kyaa(2006) kurukshetra(2006) kakisa(2006)

Entrepreneurial Style Ekta was a completely hands-on manager. She was closely involved with every aspect of her serials, be it the script, cast, sets, the dress and make-up of the characters, or the marketing of serials. As the creative head at BTL, she provided all the story ideas. She did not actually write the scripts of the serials but supervised a team of associate creative directors and executive producers, who wrote them. She personally auditioned the actors who played the various parts in the serials.

Awards She was chosen to lead the Confederation of Indian Industries' (CII) entertainment committee. In the last two years she has also bagged the Indian Telly Awards. The other awards she received are: The Society Achiever Award The Best Entrepreneur of the Year 2001 The 6th Indian Telly Awards 2006 "Ernst and Young Entrepreneur of the Year" in 2001, "Corporate Excellence" from Bharat Petroleum in 2002, Rajiv Gandhi Award" in 2002. In 2001, Asia week magazine included her in the list of "Asia's 50 most Powerful Communicators."

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