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Growing Your Business in Today’s Reputation Age Presented by Tim Fahndrich thirdRiver Marketing LLC Christian Chamber of Commerce May 25 th, 2011.

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Presentation on theme: "Growing Your Business in Today’s Reputation Age Presented by Tim Fahndrich thirdRiver Marketing LLC Christian Chamber of Commerce May 25 th, 2011."— Presentation transcript:

1 Growing Your Business in Today’s Reputation Age Presented by Tim Fahndrich thirdRiver Marketing LLC Christian Chamber of Commerce May 25 th, 2011

2 How do people Find Your Business?

3 “Yellow Page usage … will drop to zero, near zero, in the next five years.” ~ Bill Gates March 2007

4 What are consumers using today? … and over 1500 others!

5 7 out of 10 web searches start on Google … and 89% of all clicks on Google happen on page one

6 84% of web searchers are looking online for a local Main Street business

7 Does your business Show up on page one?

8 But … what about Referrals and Word of Mouth Marketing? … aren’t they important? Absolutely, but…

9 What’s one of the first things consumers do when referred to you?

10 What are they finding … and What are People Saying About Your Business?

11 Did you know: 52% of consumers state that online reviews are the most influential factor when making a purchase decision

12 And how about Social Media?

13 Facebook has over 500 million members … with a huge local reach in your community … with over 179,000 people 25+ within a 25 mile radius of Salem, OR

14 Bottom Line: Consumers Are Now Trusting Online Reviews Online Reviews Social Media Social Media Organic Search Results More Than Any Ad You Can Place! Organic Search Results More Than Any Ad You Can Place!

15 Setup a Facebook Fan Page 3 4 FREE Strategies to Grow Your Business 1 Create a YouTube Channel 2 Network via Linkedin 4 Ask for Reviews from your customers

16 Profiles are for people Pages are for business Setup a Fan Page

17

18 Create a YouTube Channel

19 Ask For Reviews

20 Be Seen: now you have multiple “storefronts” 3 What does this all mean for you? 1 Build and manage your reputation 2 Get found on search engines 4 Build your buzz, brand and business

21 What does it cost? Linkedin FREE Linkedin FREE Facebook FREE Facebook FREE YouTube FREE YouTube FREE Google PlacesFREE Google PlacesFREE The only cost is your time …

22 Introducing A Reputation Management SYSTEM that makes it easy to…

23 1. Proactively gather customer reviews 2. Share them on your social networks and your web site 3. Optimizes each review for the web … and more

24 Which boosts your online reputation (what people are saying about you) … and search engine results

25 Tim Fahndrich e. tim@thethirdriver.com w. thethirdriver.com li. Linkedin.com/in/timfahndrich fb. Facebook.com/thethirdriver t. twitter.com/timfahndrich p. 503.581.4554

26 Time For Questions?


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