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| At: 16.03.2015 TOLON Product presentation EN Written by: Michael Faller
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New in standard products 2| At: 16.03.2015 BLANCO TOLON Natural ceramic – modern design.
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Strategic objective Competitiveness in the bottom price segment Range extension in the bottom price segment with a modern line Further sales increase to increase the market shares in other European countries as well as in Germany Acquire market shares from the competition Acquire market shares in special distribution channels such as sanitaryware specialists, DIY 3| At: 16.03.2015
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Product features Contemporary modern look Independent design that none the less appeals to consumers Highlight: Raised all-round rim Colour: glossy crystal white Attractive price/performance ratio All models available with or without remote controlled pop-up 4| At: 16.03.2015
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5 Product family consists of 3 models | At: 16.03.2015 TOLON 45 S (45 cm base unit) Dimensions: 780 mm x 500 mm TOLON XL 6 S (60 cm base unit) Dimensions: 1000 mm x 500 mm TOLON 6 S (60 cm base unit) Dimensions: 1000 mm x 500 mm Sink comfort in a compact shape. The spacious XL bowl offers even more room when washing dishes. The classic version.
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Target groups / distribution channels (may differ, depending on country) Distribution channels Kitchen studios as the entry segment DIY (reinforce presence of BLANCO Ceramic in other European countries) Target groups Consumers who are looking for a modern ceramic sink in an attractive price segment 6| At: 16.03.2015
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Availability: Week 4 / 2015 (depending on variants) Glossy crystal white Colours and availability Colours: 7| At: 16.03.2015 TOLON 45 S TOLON XL 6 S TOLON 6 S
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The matching mixer tap MIDA 8| At: 16.03.2015 TOLON 45 S TOLON 6 S TOLON XL 6 S MILA-S
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Portfolio High-end PremiumComfortStandard TOLON 45 S SETURA 5 S* SETURA 6 S* TOLON 6 S TOLON XL 6 S IDESSA 45S IDESSA 5SIDESSA 6SIDESSA 8IDESSA 8 S ZENAR 45 S PRION 45 SPRION 5 S PRION 6 SPRION 9 E ZENAR XL 6 S PANOR 60 AXON II 6 SDELTASUBLINE 350/150-USUBLINE 500-USUBLINE 375-U IDESSA XL 6 S PALONA 6 *Country range UK 9| At: 16.03.2015 CERANA
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