1. Chapter Marketing Goals, Tools, and Content

2. Goals  Name Recognition  Membership  Sales

3. Web Based Tools  E-mailers  Yellow Pages – yp.com  Linked In  Facebook  Twitter  Web Site

4. Web Based Tools  E-mailers  Linked In  Facebook  Twitter  Web Site

5. E-mailers

6. Web Based Tools  E-mailers  Yellow Pages – yp.com  Linked In  Facebook  Twitter  Web Site

7. Is this the Result? Your email's initial results are in. Based on your email's first 48 hours, here's how your campaign, CSCP bulletin 2 sep 2015 has done so far:your campaign, CSCP bulletin 2 sep 2015 has done so far: Open rate: 11.9% Click rate: 1.1%

8. Other Tools  Chamber of Commerce  Business After Hours  Entre into Smaller businesses  Education Committee  Brief Presentations

9. Other Tools  Small Business Administration  Community Colleges  Consortium Advertising  Mexican Chapters

10. More Tools  Principles Demo for Top Management Night  Management Breakfast  APICS for Lunch!

11. Content  White Papers  Reposts  Flipboard  Principals

12. Content ISM Report On Business® Manufacturing and Non-Manufacturing Graphical Data

13. Questions?

14. Thank you  Chet Frame, CPIM, CSCP, CPSM  cframe@bbcintl.com cframe@bbcintl.com  915-203-8040