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Rhetorical Appeals Ethos = Ethical Appeal Pathos = Emotional Appeal Logos = Logical Appeal.

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Presentation on theme: "Rhetorical Appeals Ethos = Ethical Appeal Pathos = Emotional Appeal Logos = Logical Appeal."— Presentation transcript:

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6 Rhetorical Appeals Ethos = Ethical Appeal Pathos = Emotional Appeal Logos = Logical Appeal

7 Evidence: information that supports a position in an argument Empirical Evidence is based on experiences and direct observation through research. Logical Evidence is based on facts and a clear rationale. Anecdotal Evidence is based on personal accounts of incidents.

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11 “The U.S. does not restrain or punish individuals, forgiving them for what they have done. That is why the whole country is in chaos: drugs, violence, unemployment and homelessness. The American society is the richest and most prosperous in the world but it is hardly safe and peaceful.” Lee Kuan Yew, Singaporean patriarch

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13 Forbes.com

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