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May 18 th. 1. One of the advantages of a “Free Flow” layout is a.increased impulse purchasing b.Waste of floor space c.Loitering encouraged d.Possible.

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Presentation on theme: "May 18 th. 1. One of the advantages of a “Free Flow” layout is a.increased impulse purchasing b.Waste of floor space c.Loitering encouraged d.Possible."— Presentation transcript:

1 May 18 th

2 1. One of the advantages of a “Free Flow” layout is a.increased impulse purchasing b.Waste of floor space c.Loitering encouraged d.Possible confusion

3 2. Jordan’s Furniture a.Has an Imax theatre to draw people to the store b.Has its employees great customers with beads c.Uses atmosphere & layout to get customers to stay in the store longer d.all of these are true

4 3. The overall feeling or mood projected by a store through its aesthetic appeal to human senses a.is unimportant to most retailers b.should be as generic as possible in order to attract the largest number of customers c.is known as Ambience d.usually only works well for franchises

5 4. We expect the greatest amount of merchandize turnover in this part of a supermarket a.The Dairy Section b.The Produce Section c.End Caps d.The Bakery

6 5. Today is the 30 th anniversary of the _______ eruption A)Mount St. Helens


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