1. © ASTM International www.astm.org Service Standards for the Meetings and Events Industry 4 May 2015 Teresa J. Cendrowska Vice President – Global Cooperation

2. © ASTM International  78 percent (or $10.3 trillion) of total U.S. GDP in 2012.  Electronic Services (audiovisual, computer, telecommunication services, cloud computing and other data services) generated a cross-border trade surplus of $7.1 billion and contributed $822 billion, or 6 percent of the total U.S. GDP in 2012  Professional Services (education, healthcare, tourism, conferences and legal services) accounted for nearly 20 percent of the total U.S. GDP, and had a cross-border trade surplus of nearly $50 billion in 2012  Infrastructure services (banking, insurance, logistics, retail, securities) have been recovering following the economic downturn 4 May 2015 Teresa J. Cendrowska – PASC 38 Presentation 2 Overview of the US Services Sector Summary of information provided by ANSI in response to PASC survey

3. © ASTM International 4 May 2015 Teresa J. Cendrowska – PASC 38 Presentation 3 US Services Sector Standards – Key Subjects  Financial services, including banking, insurance and real estate  Conformity assessment, auditing, accreditation and certification  Non-destructive testing  Customer satisfaction, complaints handling and dispute resolution  Education  Tree care operations  Scuba diving training and certification  Entertainment  Food industry  Tourism  Language and interpretation  Forensic engineering  Security  Emergency services and search and rescue  Health care  Waste management and disposal  Information and communication technologies

4. © ASTM International Contents 4 May 2015 4 1 Meetings and Events Industry Sector 2 Challenges and Gaps Requiring Standards 3 Overview of ASTM International Standards Which Addressed Industry Need 4 Development, Implementation and Challenges 5 Adoption, Use and Impact 6 International Standards Teresa J. Cendrowska – PASC 38 Presentation

5. © ASTM International Section 1 Meetings and Events Industry Sector

6. © ASTM International 4 May 2015 6 Economic Significance of Meetings to US Economy* Meetings conducted 1.83 million $115B More than air transportation, motion picture, sound recording, performing arts and spectator sport industries Participants 225 million Employed 1.8 million Convention Industry Council 103500 individuals and 19500 firms and properties Teresa J. Cendrowska – PASC 38 Presentation * 2012 statistics

7. © ASTM International Section 2 Challenges and Gaps Requiring Standards

8. © ASTM International  EPA citation of industry as second most-wasteful  Footprint components such as air travel, food and water waste  Industry practices were formulated by CIC/APEX  Accepted Practices Exchange (APEX) is an initiative of the Convention Industry Council  Promotes development and implementation of industry-wide accepted practices  Creates and enhances efficiency throughout industry  Existing industry practices were not viewed as consensus  Answered the need for uniform measurement of environmental performance  Inclusion of broader stakeholder community  More rigorous review process  Process for updating to reflect new information and address new needs 4 May 2015 8 Challenges and Gaps Why standards were needed and how standards could assist Answered the need in the meeting and event industry for uniform measurement of environmental performance Teresa J. Cendrowska – PASC 38 Presentation

9. © ASTM International Section 3 Overview of ASTM International Standards Which Addressed Industry Need

10. © ASTM International  E2741-11 Destinations  E2742-11 Exhibits  E2743-11 Transportation  E2745-11 Audio Visual (AV) and Production  E2746-11 Communication and Marketing Materials  E2747-11 Onsite Offices  E2772-13 e1 Accommodations  E2773-11 Selection of Food and Beverage  E2774-11 Venues 4 May 2015 10 ASTM Standards Developed Standard Specification for Evaluation and Selection of…for Environmentally Sustainable Meetings, Events, Trade Shows and Conferences CIC/APEX practices were used as the drafts Teresa J. Cendrowska – PASC 38 Presentation

11. © ASTM International 4 May 2015 11 ASTM Standards Developed Common Components in the Standards  Provides a tiered system  Allows for different levels of engagement  Performance standards which provide a baseline  Focus is on environmental sustainability with some aspects of social and economic sustainability included  For suppliers and planners  Sets criteria for each  Holds each accountable for implementation  Addresses policies  Complements other meeting industry recognized standards Teresa J. Cendrowska – PASC 38 Presentation

12. © ASTM International 4 May 2015 12 “People” aspects  Staff management  Communications  Community and partners ASTM Standards Developed  Environmental policy  Energy  Air quality  Water processes  Waste management Environmental aspects Eight criteria for both planners and suppliers Teresa J. Cendrowska – PASC 38 Presentation

13. © ASTM International Section 4 Development, Implementation and Challenges

14. © ASTM International  Development  Utilized ASTM’s consensus process  Formal process for review, approval and revision  ANSI-accredited developer  Broad stakeholder review/input  E60 on Sustainability  540 + members, 29 nations  E60.02 on Hospitality  90 + members, six nations  Implementation  EPA encouragement  CIC promotes and offers an on-line tool  Third party certification  Industry interest, awareness, requests  Challenges  Concern about regulation 4 May 2015 14 Development and Implementation E60.02 on Hospitality Convention Visitors Bureaus & Destination Management Organizations Hotels Food and Beverage Providers Exhibit Companies Transportation Companies Local Tourism Boards & Chambers of Commerce Meetings and Events Planners Universities Government & Economic Development Agencies Teresa J. Cendrowska – PASC 38 Presentation

15. © ASTM International Section 5 Adoption, Use and Impact

16. © ASTM International 4 May 2015 Teresa J. Cendrowska – PASC 38 Presentation 16 Adoption, Use and Impact  US Environmental Protection Agency  Green Meetings and Program Resources website  Encourages Federal purchasers to review information  Provides list of non-EPA references and sources for “greener” meetings, conferences and events  CIC  Promotes information about the ASTM standards  Offers an on-line tool  Third party certification  iCompli  Non-profit division of BPA Worldwide  Long history of audit verification.  Green Meeting Industry Council (GMIC)  An endorsing organization  Involved in the standards development process  Market is increasingly aware of and requesting “green” meetings  Stakeholders/investors  Purchasers

17. © ASTM International 4 May 2015 17 http://www.gmicglobal.org/?APEXRegistry Teresa J. Cendrowska – PASC 38 Presentation

18. © ASTM International Section 6 International Standards

19. © ASTM International  ASTM International Standards  Provides definition of specific operational actions  Key measurable performance-based criteria  BS8901/ISO 20121  Management system  Informs the process of organizing an event 4 May 2015 19 Two International Standards – Different Aspects “The standards will work well independently or in collaboration as frameworks for sustainable events” Amy Spatrisano Principal – Meet Green Chair – APEC Green Meetings and Events Practices Panel Teresa J. Cendrowska – PASC 38 Presentation Two international standards addressing different aspects “It is important to note that the two standards are different in their approach to defining a sustainable event.” Amy Spatrisano Principal – Meet Green Chair – APEC Green Meetings and Events Practices Panel

20. © ASTM International www.astm.org Thank you