1. Microeconomics ECON 2302 Spring 2011 Marilyn Spencer, Ph.D. Professor of Economics Chapter 2

2. Quiz 1 Before class on Friday, January 21, send me an email from the email address you’ll be using regularly during this course. My email address is marilyn.spencer@tamucc.edu. marilyn.spencer@tamucc.edu 4 points

3. CHAPTER 2 Trade-offs, Comparative Advantage, & the Market System To compete in the automobile market, the managers of BMW must make many strategic decisions, such as whether to introduce new car models.

4. 2.1Production Possibilities Frontiers and Opportunity Costs Use a production possibilities frontier to analyze opportunity costs and trade-offs. 2.2Comparative Advantage and Trade Understand comparative advantage and explain how it is the basis for trade. 2.3The Market System Explain the basic idea of how a market system works. Chapter Outline and Learning Objectives CHAPTER 2

5. Trade-offs, Comparative Advantage, and the Market System Scarcity A situation in which unlimited wants exceed the limited resources available to fulfill those wants.

6. Use a production possibilities frontier to analyze opportunity costs and trade-offs. 2.1 LEARNING OBJECTIVE Production Possibilities Frontiers and Opportunity Costs Production possibilities frontier (PPF) A curve showing the maximum attainable combinations of two products that may be produced with available resources and current technology. Opportunity cost The highest-valued alternative that must be given up to engage in an activity.

7. Production Possibilities Frontiers and Opportunity Costs, cont. FIGURE 2-1 BMW’s Production Possibilities Frontier BMW faces a trade-off: To build one more roadster, it must build one less SUV. The production possibilities frontier illustrates the trade- off BMW faces. Combinations on the production possibilities frontier—like points A, B, C, D, and E—are technically efficient because the maximum output is being obtained from the available resources. Combinations inside the frontier— like point F—are inefficient because some resources are not being used. Combinations outside the frontier—like point G—are unattainable with current resources. Graphing the Production Possibilities Frontier

8. Solved Problem 2-1 Drawing a Production Possibilities Frontier for Rosie’s Boston Bakery Moving from choice D to choice E increases Rosie’s production of pies by 2 but lowers her production of cakes by 1. Therefore, her opportunity cost of making 2 more pies is making 1 less cake. HOURS SPENT MAKINGQUANTITY MADE CHOICECAKESPIESCAKESPIES A5050 B4142 C3234 D2326 E1418 F05010

9. Spending more on health care means spending less on other goods and services. Although the consequences of being uninsured can be severe, particularly if someone develops a serious illness, economists are not surprised that higher prices for health insurance lead to less health insurance being purchased: Faced with limited incomes, people have to make choices among the goods and services they buy. Facing the Trade-offs in Health Care Spending Making the Connection

10. PPF & Opportunity Costs: Increasing Marginal Opportunity Costs FIGURE 2-2 Increasing Marginal Opportunity Costs As the economy moves down the PPF, it experiences increasing marginal opportunity costs because increasing automobile production by a given quantity requires larger and larger decreases in tank production.

11. FIGURE 2-3 Economic growth The ability of the economy to increase the production of goods and services. PPF & Opportunity Costs: Economic Growth

12. Comparative Advantage & Trade Understand comparative advantage and explain how it is the basis for trade. 2.2 LEARNING OBJECTIVE Trade The act of buying and selling The table shows how many pounds of apples and how many pounds of cherries you and your neighbor can each pick in one week.

13. Comparative Advantage & Trade: Specialization & Gains from Trade FIGURE 2-4 Production Possibilities for You & Your Neighbor, without Trade Panel (a) shows your PPF. If you devote all your time to picking apples and none of your time to picking cherries, you can pick 20 pounds. If you devote all your time to picking cherries, you can pick 20 pounds. Panel (b) shows that if your neighbor devotes all her time to picking apples, she can pick 30 pounds. If she devotes all her time to picking cherries, she can pick 60 pounds.

14. FIGURE 2-5 Gains from Trade Your neighbor can now consume 10 pounds of apples and 45 pounds of cherries—point D in panel (b). You and your neighbor are both better off as a result of trade. Comparative Advantage & Trade: Specialization & Gains from Trade If you specialize in picking apples, you can pick 20 pounds. If your neighbor specializes in picking cherries, she can pick 60 pounds. If you trade 10 pounds of your apples for 15 pounds of your neighbor’s cherries, you will be able to consume 10 pounds of apples and 15 pounds of cherries— point B in panel (a).

15. TABLE 2-1 A Summary of the Gains from Trade YOUYOUR NEIGHBOR APPLES (IN POUNDS) CHERRIES (IN POUNDS) APPLES (IN POUNDS) CHERRIES (IN POUNDS) Production and consumption without trade812942 Production with trade200060 Consumption with trade10151045 Gains from trade (increased consumption)2313 Comparative Advantage & Trade: Specialization & Gains from Trade

16. Comparative Advantage & Trade: Absolute Advantage v. Comparative Advantage Absolute advantage The ability of an individual, a firm, or a country to produce more of a good or service than competitors, using the same amount of resources. OPPORTUNITY COST OF PICKING 1 POUND OF APPLES OPPORTUNITY COST OF PICKING 1 POUND OF CHERRIES YOU1 pound of cherries1 pound of apples YOUR NEIGHBOR2 pounds of cherries0.5 pound of apples TABLE 2-2 Opportunity Costs of Picking Apples and Cherries Comparative advantage The ability of an individual, a firm, or a country to produce a good or service at a lower opportunity cost than competitors.

17. The basis for trade is comparative advantage, not absolute advantage. Individuals, firms, and countries are better off if they specialize in producing goods and services for which they have a comparative advantage and obtain the other goods and services they need by trading. Don’t Let This Happen to YOU! Don’t Confuse Absolute Advantage and Comparative Advantage Comparative Advantage & Trade: Absolute Advantage v. Comparative Advantage

18. Solved Problem 2-2 Comparative Advantage and the Gains from Trade BEFORE TRADEAFTER TRADE HONEY (IN TONS) MAPLE SYRUP (IN TONS) HONEY (IN TONS) MAPLE SYRUP (IN TONS) CANADA30153020 UNITED STATES10402040 CANADAUNITED STATES HONEY (IN TONS) MAPLE SYRUP (IN TONS) HONEY (IN TONS) MAPLE SYRUP (IN TONS) 060050 10451040 20302030 153020 400 10 500

19. Solved Problem 2-2 (continued) Comparative Advantage and the Gains from Trade

20. The Market System Explain the basic idea of how a market system works. 2.3 LEARNING OBJECTIVE Market A group of buyers and sellers of a good or service and the institution or arrangement by which they come together to trade. Product markets Markets for goods—such as computers—and services—such as medical treatment. Factor markets Markets for the factors of production, such as labor, capital, natural resources, and entrepreneurial ability. Factors of production The inputs used to make goods and services.

21. The Market System, cont. Factors of production are divided into four broad categories: Labor includes all types of work, from the part-time labor of teenagers working at McDonald’s to the work of top managers in large corporations. Capital refers to physical capital, such as computers and machine tools, that is used to produce other goods. Natural resources include land, water, oil, iron ore, and other raw materials (or “gifts of nature”) that are used in producing goods. An entrepreneur is someone who operates a business. Entrepreneurial ability is the ability to bring together the other factors of production to successfully produce and sell goods and services.

22. Two key groups participate in markets: A household consists of all the individuals in a home. Firms are suppliers of goods and services. Circular-flow diagram A model that illustrates how participants in markets are linked. The Market System: The Circular Flow of Income In factor markets, households receive wages and other payments from firms in exchange for supplying the factors of production. Households use these wages and other payments to purchase goods and services from firms in product markets. Firms sell goods and services to households in product markets, and they use the funds to purchase the factors of production from households in factor markets.

23. FIGURE 2-6 The Circular-Flow Diagram Households and firms are linked together in a circular flow of (1) production, (2) income, and (3) spending. Blue arrows: flow of the factors of production. Households supply labor, entrepreneurial ability, land & capital. Firms use these factors of production to make goods and services for households in product markets. Red arrows: flow of goods and services from firms to households. Green arrows: flow of funds. The Market System: Circular Flow of Income, cont.

24. Free market A market with few government restrictions on how a good or service can be produced or sold or on how a factor of production can be employed. The Market System: The Gains from Free Markets

25. Individuals usually act in a rational, self-interested way. Adam Smith understood that people’s motives can be complex. In a famous phrase, Smith said that firms would be led by the “invisible hand” of the market to provide consumers with what they wanted. The Market System: The Market Mechanism

26. The market coordinates the activities of the many people spread around the world who contribute to the making of an iPod. All told, an iPod contains about 450 parts, designed and manufactured by firms around the world. Many of these firms are not even aware of which other firms are also producing components for the iPod. The invisible hand of the market has led these firms to contribute their knowledge and resources to the process that ultimately results in an iPod available for sale in a store in the United States. A Story of the Market System in Action: How Do You Make an iPod? Making the Connection

27. Entrepreneur Someone who operates a business, bringing together the factors of production— labor, capital, and natural resources—to produce goods and services. Market System: Role of the Entrepreneur

28. Property rights The rights individuals or firms have to the exclusive use of their property, including the right to buy or sell it. Protection of Private Property If property rights are not well enforced, fewer goods and services will be produced. This reduces economic efficiency, leaving the economy inside its production possibilities frontier. Enforcement of Contracts and Property Rights The Market System: Legal Basis of a Successful Market System

29. Controlling unauthorized copying is more difficult today than it was when “copying” meant making a physical copy of a book, CD, or DVD. The popularity of YouTube and MySpace highlights the problem of unauthorized copying of videos and music. Property Rights in Cyberspace: YouTube, Facebook, and MySpace Making the Connection Some recording artists worry that the copyrights for their songs are not being protected on the Internet.

30. Detroit Challenges Hybrids w/ New Technology Gas Engines Get Upgrade in Challenge to Hybrids AN INSIDE LOOK >> Choosing between producing hybrids and producing direct-injection cars.

31. Review: Why is the PPF usually drawn with a bowed- out shape? What would be the implications of a different shape?

32. Review: Concepts Illustrated by the Production Possibilities Frontier 4 Efficiency 4 Fixed technology 4 Tradeoffs 4 Opportunity Cost 4 Economic Growth

33. What would it look like if…? 4 Not all resources were being used? 4 A new, better technology was adopted? 4 A war, hurricane or earthquake destroyed some of the resources? 4 People decided they wanted to drive bigger cars? 4 More resources were discovered? 4 A percentage of the workers became infected with AIDS?

34. Absolute advantage Circular-flow diagram Comparative advantage Economic growth Entrepreneur Factor markets Factors of production Free market Market Opportunity cost Product markets Production possibilities frontier (PPF) Property rights Scarcity Trade KEY TERMS

35. Quiz #2 4 Be prepared for an in-class quiz during our next class! 4 It will consist of 4 multiple choice questions, from Chapter 2 & Chapter 3.

36. Questions?

37. Reality check, to be completed before we begin Chapter 3:  Read Chapter 3 introduction and major topic headings. ÜRead Review Questions: 3 rd ed. #1 “In a market system, who ultimately decides which goods and services will be produced?” p. 90, 1.2, 1.3, 1.4; p. 91, 2.2; p 92, 3.1, 3.2; and also: What happens to the equilibrium price in a market if the demand curve shifts to the right? Draw a demand and supply graph to illustrate your answer. (2 nd ed. p. 92, 1.2, 1.3, 1.4; p. 93, 2.2; p. 94, 3.1, 3.2,; 1 st edition: 1-8 on pp. 90-91). ÜRead Problems and Applications: 3 rd ed. “Is it possible for a good to be an inferior good for one person and a normal good for another? If yes, cite some examples;” and p. 90, 1.7; p 91, 2.3; p. 95, 4.15 (2 nd ed., p. 92, 1.7; p. 93, 2.3; p. 96, 4.15; 1 st edition: 3, 4, 7, 14 & 21 on pp. 91-93).