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Beyond the bake sale: Getting funds for your project The Impact Conference.

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Presentation on theme: "Beyond the bake sale: Getting funds for your project The Impact Conference."— Presentation transcript:

1 Beyond the bake sale: Getting funds for your project The Impact Conference

2 QUESTION What was the last charity you gave to – and why?

3 Our mission for today is to find out the… What? Who? Why? How? & When? …of fundraising

4 WHAT?... The Three Key Elements of Fundraising

5 1 People Identifying with your Cause – but appeal to their ‘Head’ and their ‘Heart’

6 2 A Diverse Funding Base to Increase your Organisation’s Sustainability

7 3 A Special Relationship between Funder and Charity

8 Three Key Elements of Being a Fundraiser

9 1 Empathy – Understanding your Funders & your Team

10 2 Selling your Charity & a Good Knowledge of your Organisation & the Sector

11 3 Resilience & Inventiveness

12 WHO?

13 1 ‘Friends and Family’

14 Friends Family Community Supporters & Partner Organisations

15 2 Funding Institutions

16 Trusts & Foundations

17 Estimated to be 8,800 in the UK £2.7 billion in grants – ¾ of all grantmaking

18 Charitable Foundations Community Foundations Charities/Grantmaking Bodies e.g. Big Lottery Fund

19 www.trustfunding.org.uk www.fundingcentral.org.uk www.grantfinder.co.uk Association of Charitable Foundations – Useful PDF for more Information

20 Corporates

21 Over 585 companies Core of Corporate Social Responsibility £0.3 billion in grants – ¾ of all grantmaking

22 Large Corporates National Business, especially Charity of the Year Local Business Sustainable Business/ Social Enterprise

23 www.companygiving.org.uk www.bitc.org.uk www.corporate-responsibility.org

24 Government

25 £2.5 billion for government funding Tender applications and contract opportunities Mixture of private and public services

26 National Government Local Government City Councils EU/International Governmental Organisations

27 www.governmentfunding.org.uk www.tendersdirect.co.uk http://www.ncvo- vol.org.uk/advice-support/public- service-delivery/submitting-a- tender http://www.ncvo- vol.org.uk/advice-support/public- service-delivery/submitting-a- tender

28 Individual Donors

29 Smaller regular donors Individuals of high net worth

30 www.btplc.com/mydonate www.buzzbnk.org University RAG Raids

31 Other Sources

32 Third Sector Organisations Universities Local Businesses Partnerships

33 3 Unusual Sources

34 Income Generation

35 Good Communications and Relationships may lead to…

36

37 Why do People Give?

38 Goodness Guilt Growth Good for Bank Balance!

39 Theory of Change – Donors are Buying into Your Vision of the Future

40 http://www.youtube.com/watch?v=TLXT nc2YNuk

41 HOW? & WHEN?

42 How? Approaching Funders & Pitching for Funding

43 When? According to your Annual Plan for Fundraising

44 Strategic Plan Budget Fundraising Strategy Operational Strategy

45 Annual Plan Community Events – A month or two Trusts & Foundations – Around six months Corporates, Income Generation & Others – It varies!


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