1. English 112: College Writing II
Today’s Goals:
Audience
Review Chapter 1
College Reading Strategies

2. Course Website BunkerHillCollegeWriting.wikispaces.com Syllabus
Course schedule
Assignments
Announcements
Slides/handouts/readings

3. Audience
Why is it necessary to consider our audience? Your audience often determines your argument, language, tone, and structure of your writing/speaking. Who thinks about audience? Everyone- including you! We think about our audience in every interaction and are subject to it every day.

4. Audience
“It’s not what you say, it’s how you say it” Why it’s important to think about our audience as we write.

5. Audience
As you watch this commercial, consider who is the audience? Who is the commercial trying to appeal to? What do we know about this audience?

6. Audience
When do we use audience in writing? s Cover Letters (job applications) Work All college classes Other examples:

7. Audience Survival, p. 9 Questions to connect audience + writing:
What do they know about the subject?
Have they read the essay I am writing about?
Are they biased?
How do I want to effect them?

8. College Reading Strategies
We read a lot more than we think we do
But… it’s still important to continually develop our reading skills.
Better reading = better writing

9. College Reading Strategies
Ethics of College Reading: Boredom and Persistence Going to college means that you will encounter a wide range of academic and professional readings, some of which may be clinical and specialized. You may find at times that the reading you’re assigned is intimidating and hard to follow. You may wonder what the writer is trying to prove.

10. College Reading Strategies
Challenges:
Specialized vocabulary
New forms of reasoning
Longer readings
An ethics of reading holds that readers need to give difficult reading a chance and will, ultimately, greatly improve their reading, thinking, and writing skills when challenged.

11. College Reading Strategies
Five Reading Strategies (for now)
Always read with a pencil in your hand!
Develop your concentration skills
Underline important/interesting info
Annotation
Glossing

12. College Reading Strategies
Pre-reading activity:
What do you normally eat?
What do you eat when you are busy?
In your neighborhood, what restaurants are there?
Should you choose what you eat or should the government? Why or why not?
If you choose to eat fast food- who is responsible for the health consequences? Why?

13. “Don’t Blame the Eater” Zinczenko
Reading Strategy #6:
Double Entry Notes
ANALYSIS
QUOTE
1. Z believes that everyone is responsible for each others’ health. I agree and disagree with this. Society can teach children to eat healthily, but we cannot force adults- right?
“And the problem isn’t just
theirs- it’s all of ours”

14. “Don’t Blame the Eater” Zinczenko
Consider the following questions. Refer to the reading to support your ideas.
What is Zinczenko’s opinion of fast food companies?
Who is to blame for Americans’ health problems? Why?
Zinczenko published this in 2002, is it still relevant?
Do you agree/disagree/agree with reservations with Zinczenko? Why?