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The American Marketing Association Welcomes The 2004 Distinguished Marketing Executive Award Recipient Mr. Roy Skoglund Director of Marketing & Sales.

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Presentation on theme: "The American Marketing Association Welcomes The 2004 Distinguished Marketing Executive Award Recipient Mr. Roy Skoglund Director of Marketing & Sales."— Presentation transcript:

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2 The American Marketing Association Welcomes The 2004 Distinguished Marketing Executive Award Recipient Mr. Roy Skoglund Director of Marketing & Sales Kansas Speedway

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4 Roy Skoglund * Roy is currently r esponsible for developing and executing marketing plans, advertising and promotional activities and developing corporate partnerships for Kansas Speedway. *Prior to joining Kansas Speedway, Roy w orked for International Speedway Corporation (ISC), Kansas Speedway ’ s parent company, where he was responsible for obtaining race entitlements and official partners for ISC ’ s 13 motorsports tracks, including Daytona International Speedway, Talladega Superspeedway, and Darlington Raceway in Darlington, S.C. *Roy was the director of corporate development for the Dallas/Fort Worth Regional Sports Commission and the Dallas 2012 Olympic Bid Committee prior to joining ISC. *Roy has also worked for the Texas Motor Speedway, the Texas Rangers Baseball Club and the Dallas Mavericks basketball team. * A native of Des Moines, Iowa, Roy graduated from Iowa State University in 1992 where he studied marketing and mass communications.

5 Members of the American Marketing Association Participate in Several Activities Throughout the Year...

6 Career Preparation - Professional Speakers Siobahn McLaughlin-Lesley, Walz Tetrick Advertising Bill Barnhart, AT&T Matt Blunt, MO Secretary of State

7 Career Preparation - St. Louis AMA Conference

8 Career Preparation - Career Search Seminar Two Day Seminar - Nov. 20 and 21, 2003 Corporate Recruiter Offers Job Hunting Tips

9 Career Preparation - Field Trips Tour of Anheuser Busch facilities Presentation by AB marketing executive Tour of Toys R Us Distribution Center Presentation by company executive

10 Fund Raising - Marketing Rowdy Rags

11 Fund Raising – Charity Auction Date Auction for Hope Lodge Charity Raised $750

12 Fund Raising – Charity Auction “Hicks for Hearts” Foundation Charity Auction Raised $1,000

13 Community Service – Consulting Projects Warrensburg Community Center Cottage Greenhouse Homeless Elimination Through Loving People Old Drum Transportation System

14 Socials - Year End Pizza Party

15 Award Winning Organization Received the Outstanding Chapter Award at the St. Louis Regional AMA Student Conference (2004) AMA Chapter President, Will Counts, was awarded the Dick Twedt Memorial Scholarship ($1,000) at the St. Louis Regional AMA Student Conference (2004) Received “Outstanding Chapter Planning” & “Outstanding Fundraising Activities” Awards at the AMA International Collegiate Conference in New Orleans (2004) Received the Harmon College of Business Administration Distinguished Student Organization Award (2004) Received the AMA Chapter Performance Award (2004)

16 AMA Officers Will Counts President

17 AMA Officers Jennifer Sprague Executive Vice President

18 AMA Officers Curtis Phipps Vice President of Membership

19 AMA Officers Angie Burton Vice President of Advertising and Promotion

20 AMA Officers Jody Darling Vice President of Communications

21 AMA Officers Jennifer Schoch Vice President of Finance

22 AMA Officers Aaron Marsh Vice President of Programming

23 AMA Officers Brian Born Chair, Philanthropy & Social Committee

24 AMA Officers Kelly Barber Chair, Fundraising Committee

25 Thank You For Attending! We Hope That You Enjoy Roy’s Presentation


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