1. Essilor International Copyright – Strictly Confidential Strategic Marketing / GBL Designs LIVE OPTICS Key Messages DMS / Strategic guidelines January 2009

2. Essilor International Copyright – Strictly Confidential Strategic Marketing / GBL Designs Varilux® Brand Mission: NATURAL VISION

3. Essilor International Copyright – Strictly Confidential Strategic Marketing / GBL Designs Innovation -500 research scientists -Essilor’s 4,800 patents Expertise - Essilor R&D centers and multi-disciplinary partnerships - Large research fields - Latest technologies Leadership - 20 wearers / minute - the world’s No. 1 most prescribed PAL Reliability - assisted recall rates of over 60%. - security, quality and peace of mind Service -300 laboratories worldwide - unrivaled service, customized Supports Varilux® Brand Values

4. Essilor International Copyright – Strictly Confidential Strategic Marketing / GBL Designs Varilux ® Brand positioning USP: Varilux ®, the world’s leading brand in ophthalmic market, enables all presbyopes to regain NATURAL VISION whatever the distance. RTB: Live Optics, a unique R&D program, delivers the highest performance designs combining two complementary disciplines: knowledge of living system & knowledge of optics USP - Unique Selling Proposition RTB - Reason To Believe

5. Essilor International Copyright – Strictly Confidential Strategic Marketing / GBL Designs DESIGN drives performance Technology delivers it Beyond Simplicity … PERFORMANCE!

6. Essilor International Copyright – Strictly Confidential Strategic Marketing / GBL Designs How to promote “ PERFORMANCE”?  Power of R&D  Power of DESIGN  Varilux ® Live Optics  Varilux ® Live Optics is the R&D scientific program which combines two disciplines: Knowledge of Living System and Knowledge of Optics  Previously called “Dioptric Loop”, this program integrates the latest research fields and the latest technologies  All Varilux designs are defined through Live Optics  UNIQUE in the world

7. Essilor International Copyright – Strictly Confidential Strategic Marketing / GBL Designs Varilux ® Live Optics: illustrative CHART *Live Optics replaces “dioptric loop”

8. Essilor International Copyright – Strictly Confidential Strategic Marketing / GBL Designs Varilux ® Live Optics: Four Stages 1 - Human Vision Research The fundamental research on living systems collects physiological, biometrical and behavioral data drawing specifications that are compliant with visual and postural needs of each person. It is done in a multi-sensory way through digital techniques; 3D Virtual Reality and design simulations. 3 - Prototyping Test lenses are custom-cut through digital surfacing and the design reliability is controlled through advanced techniques combining 3D measurements and wavefront analyses. The whole prototyping process applies the precision of 1/10th of micron. 2 - Computing The collected individual data is digitally converted through mathematical algorithms into optical designs. To calculate high-performance designs, patented computation programs and successive optimizations use the most advanced technologies such as W.A.V.E. 2.0 to eliminate higher-order aberrations. 4 - Testing The test-wearers try out their custom-made lenses. To ensure the reliability of results, the tests are conducted exploring large databases. Specific questionnaires collect subjective and objective wearer impressions to assess the performance of tested designs and to validate their final choice. 2 & 3 Optics 1 & 4 Living system 1. to 4. All use Digital applications

9. Essilor International Copyright – Strictly Confidential Strategic Marketing / GBL Designs Varilux ® Live Optics: Four Stages ALL Varilux lenses are tested and validated by the end-Consumer ! ALL Varilux DESIGNS are defined through R&D Live Optics Program  the HIGHEST performance DESIGNS

10. Essilor International Copyright – Strictly Confidential Strategic Marketing / GBL Designs The whole Varilux expertise channel The global quality channel; in-R&D design definition, in-laboratory used processes, in-store ECP expertise. At each stage, Varilux offers the most advanced technologies to provide the best solutions and services and deliver NATURAL VISION to the end-consumer.

11. Essilor International Copyright – Strictly Confidential Strategic Marketing / GBL Designs “Varilux DIGITAL world” Human Vision Research Design Calculation Lens Prototyping Live Testing Varilux Computing Surfacing Polishing Controlling remote edging Lens Selection Personalization Ordering/Fitting Dispensing For Varilux, “Digital” is not only a “surfacing” matter Varilux is 100% digital Whole engineering pipeline use digital applications (R&D, Lab, ECP)

12. Essilor International Copyright – Strictly Confidential Strategic Marketing / GBL Designs/ Eva Lazuka 12/ 46 12 Natural Vision Live Optics Digital Lab Digital Store See “digital” differently ! Digital Varilux is more than Digital surfacing (DS, ADS, DSx,… etc) Digital Varilux means 100% digital engineering channel DIGITAL Varilux (Movie screen shot)

13. Essilor International Copyright – Strictly Confidential Strategic Marketing / GBL Designs Please do not hesitate to contact Varilux team for any questions Thank you !