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Names- Rahul Sarah Jansen Sonal JingJIng Wind. US Patent No. US6,496,115 “System and method for analyzing baby cries “

Published byRolf Gray Modified over 8 years ago

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Presentation on theme: "Names- Rahul Sarah Jansen Sonal JingJIng Wind. US Patent No. US6,496,115 “System and method for analyzing baby cries “"— Presentation transcript:

1 Names- Rahul Sarah Jansen Sonal JingJIng Wind

2 US Patent No. US6,496,115 “System and method for analyzing baby cries “

3 System Components What is the signal? Waveform Analysis Frequency; time, shape etc

4  Step 1- Branding  Mother’s best friend  Step closer to child emotions  Strategy is to tap on the emotional needs of mothers  “Communication with your Infants”  Step 2- Developing awareness  Developing awareness of product through TV channels such as newspapers, door to door marketing, tv channels (ch8 and 5),road show

5 Step 3 Distribution To baby shops and toy shops Online presence and video demonstrations on website Step 4 Employee promoters at supermarket to promote the product Offer promotions deals such as discount coupons with other products related to babies.

6 Step 5 After sales service Have back up service centre. Community programs which serve both purpose of marketing and teaching to new mothers

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