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Youth Engagement 2012 LPC(O) Executive Board Cambridge November 30 - December 2, 2012.

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Presentation on theme: "Youth Engagement 2012 LPC(O) Executive Board Cambridge November 30 - December 2, 2012."— Presentation transcript:

1 Youth Engagement 2012 LPC(O) Executive Board Cambridge November 30 - December 2, 2012

2 External Content – Announcements ›A youth commission of the Ontario Liberal Party and the Liberal Party of Canada ›Members range in age from 14-25 Who We Are – OYL

3 External Content – Announcements ›OYL members are represented and led by an elected Executive: ›Management Board consisting of the President, Executive VP, VP Federal Affairs, VP Provincial Affairs, and Treasurer ›Directors of Policy, Recruitment, Communications, Riding Clubs, and Student Clubs ›Regional Coordinators in Southwest, South Central, Central, Toronto, Eastern, and Northern regions of Ontario Who We Are - Executive

4 External Content – Announcements ›There are two types of OYL clubs: ›Riding clubs represent the OYL and work with riding associations locally ›Student clubs represent the OYL and senior parties on university and college campuses across the province Who We Are - Clubs

5 External Content – Announcements ›Recruiting the next generation of Liberals that will win over the next decade: ›A visible presence in campus and riding communities ›Engaging youth through political and philanthropic events ›Helping connect youth with opportunities to get more actively involved in the Party What We Do - Recruitment

6 External Content – Announcements ›The OYL has a robust year-long policy process that includes: ›OYL on Ice - winter policy meeting ›Regional Policy Parliaments across Ontario ›Summer Fling Annual Policy Conference What We Do - Policy

7 External Content – Announcements ›At the 2012 Summer Fling in Waterloo two new federal policies were passed: LED Street Lights Should Be Installed Throughout Canada (Barrie Young Liberals) Reforming Canada’s “Arcane” Foreign Credential Accreditation Policies (York University Young Liberals) What We Do - Policy

8 External Content – Announcements ›OYLers have helped win elections across Ontario since 1973 by: ›Canvassing ›Phone banking ›Lit dropping ›Attend rallies What We Do - Campaigning

9 External Content – Announcements ›Youth have a great deal to contribute to their FLAs and can: ›Provide a different perspective ›Bring out groups of volunteers ›Recruit new members ›Provide a campaign strategy ›Social Media help Working Together

10 External Content – Announcements › A reciprocal relationship between the FLA and youth wing: › Creates a strong base of dependable, energetic volunteers for the FLA › Integrates a new generation of Liberals into the Party, providing skills to help youth contribute fully Working Together

11 External Content – Announcements The Barrie Young Liberals Youth Engagement

12 External Content – Announcements › Benefits of Community Engagement: › Acquiring Earned Media › New members and supporters › Building the party brand locally Working Together

13 External Content – Announcements › Community Engagement Events: › Blood Drive › Soup-kitchen nights › MS Walk › Sports Day › Trick-or-Eat Working Together

14 External Content – Announcements Blood Drive Youth Engagement

15 External Content – Announcements Blood Drive Youth Engagement

16 External Content – Announcements Soup Kitchen Youth Engagement

17 External Content – Announcements Trick-or-Eat Youth Engagement

18 External Content – Announcements Care-Package Drive Youth Engagement

19 External Content – Announcements Sports Day Youth Engagement

20 External Content – Announcements › Communications Strategy: › Press Releases › Social Media › Photos and Videos Working Together

21 External Content – Announcements Earned Media Youth Engagement

22 External Content – Announcements › Ridings can recruit youth: › Through their parents › As volunteers on campaigns › With free invitations to events › With their friends › At school › Neighbouring Youth Associations Working Together

23 External Content – Announcements Points of Contact Kevin Leung, OYL PresidentRichard Francella, OYL EVP kleung@oyl.orgrfrancella@oyl.org Asquith Allen, VP Federal aallen@oyl.org Adam Exton adam.exton@lpco.ca Get in Touch


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