1. E-Commerce Chapter 17

2. E-Commerce E-Commerce is the electronic link from businesses to suppliers, distributors, manufacturers, and customers that facilitates, creates, or supports transactions and interactions.

3. E-Commerce To achieve its business goals online, an organization must translate its business processes into fast, easy-to-use processes that are web centric.

6. E-Commerce Infomediaries are aggregators of information for consumers and businesses. –Most provide a means for the sale to be completed on line –Examples are Ebay or IMXExchange, Lending Tree

7. E-Commerce Procurement –60% of office products purchased without long term contracts –Saves on labor cost –Saves on freight by using UPS and USPS

8. E-Commerce Web presence may trigger channel conflict among sales forces, distributors, and other channel partners, it is imperative to sell through the channels the customers use E-commerce has become an important distribution channel, although there is still more shopping than buying online

9. E-Commerce Redesigning Customer Business Processes: –Pin point core strengths –Fast and easy to use –Perfect shopping cart

12. E-Commerce A business should examine every aspect of these processes from a customer’s point of view, and understand how interactions are triggered within the organization Identify the business steps your company follows (i.e., placing an order, checking credit, checking inventory, shipping products, invoicing customers, collecting payment, etc) Each of these steps interact among your customers and the software applications within your E-commerce site

15. E-Commerce You need to ensure that information and tasks flow smoothly from one system to another for each event Know exactly what “customer,” “account,” “order,” and “product” mean to your organization These business objects have an agreed-upon definition and create a common language within the organization

18. Key Points E-Commerce has become an important shopping and purchasing channel. Channel conflict may arise Web- Centric Processes Identify business rules and translate to channel process