Presentation on theme: "for Membership Development"— Presentation transcript:
1for Membership Development Best Practicesfor Membership Development2005 MD Retreat29 April – 1 May 2005New Brunswick, NJ
2Presented by: Ed Perkins, MDC Co-Chair (email@example.com) Region 6Presented by:Ed Perkins,MDC Co-Chair
3Parsing Membership Data with Perl Extract “white file” data from SAMIEEE.Use Perl script to parse fields and select subset of members (e.g., Chapters, SM, Associates)Can use s for meeting notification, newsletter etc.
4How To Map Your Membership Extract the SAMIEEE database of the group you would like to map from the SAMIEEE Website.At a minimum you will need First Name, Last Name, Preferred Address 1, Preferred Address 2, Preferred Address 3, Preferred Address City, Preferred Address State, Preferred Address Postal Code fields. The Business Address fields and Society Membership Flags should also be extracted for enhanced functionality.Import the desired SAMIEEE database into an Excel spreadsheet.Remove the word “Pref” from the address headers and the word “Address” from the column headers, then save.
5How to Map Your Membership, cont. In Microsoft Streets and Trips, use the “Import Data Wizard”.The Import Data Wizard will ask you to match the appropriate headings to the fields in Streets and Trips.Microsoft Streets and Trips will now place pushpins on the location of all addresses it can resolve.You will now visually see the locations of your members.This process developed by John Wright, R6 SAC
7Antennas and Propagation Society Presented by:Shanker Balasubramanian,Membership Co-Chair
8Antennas and Propagation Society Programs that have worked for us:MFSPFree society membership at annual IEEE APS SymposiumSample publications and magazines at the SymposiumPresence at other IEEE (APS) sponsored meetings—sample publications & society membershipsSponsoring IEEE senior members!This was when IEEE was offering rebates for additional senior membersAlso, higher grade members are likely to retain their membership in our societyWe are looking to develop programs with added value, kindle more industrial interest and participation and broader outreach
9Circuits and Systems Society Presented by:Ellen J. Yoffa,President-Elect CAS
10Proposal for Establishing a CAS Mentoring Program Encourage each IEEE Fellow to sign up to mentor 2-3 young membersSay, each for a period of 2 yearsTo provide input/advice to their career development. It can be done in person, over the phone, or through . Benefits – rather obviousValuable to young members for career planning, getting recommendation letters, etcWill be one more reason for young members to join CASHelp to build a communityHelp to facilitate networking…
11Thoughts on Implementation to all CAS fellows to see how many of them are interested to participate in the programCan impose as a requirement for future fellows, i.e. they need to agree in advance before becoming fellowSet up a Website where young members (say 6 years from BS or 4 years from PhD) can request for mentorsCost estimate for Website support $5kA priority is assigned to each applicant based on:Time in the waiting list (should try to satisfy as many requests as possible)Regions – give priority to people in China, India, etc. (regions where we want to reach out …)Get feedback from everyone who has gone through the mentor program and see what we need to adjust/improveSet up a Best Mentor Award ($1K?), and give out one each year
12Low Budget CAS TourInvite several distinguished speakers from nearby countries (or Regions) to give a symposium of lectures in a location where there are some active membersStimulate interest and membership in host locationTravel expenses paid by CAS Regional VPsLocal expenses paid by host chapter“Low budget” version based on earlier successful Region 9 CAS TourGroup of speakers traveled together around the RegionResulted in the formation of 2 new chaptersUnderway in Region 9If no local chapter, could set up local DLP to tour areaWhat was impact on membership? Can we expect further results?Budget estimate $3k (will vary by Region)
13Presented by: Aleksandar Szabo, MD Chair (firstname.lastname@example.org) Region 8Presented by:Aleksandar Szabo,MD Chair
14Best Practices on the Regional Level MD on R8 Technical ConferencesHave a PP Presentation running on one or more monitors all the time during the conferenceHave an Information Desk with Web access to IEEE Websites and printed promotional material and giveaways
15Best Practices on the Section Level Technical conferences – same as on the Regional levelTechnical meetings and workshops - have an Information Desk with Web access to IEEE Websites and printed promotional material and giveawaysPresentations at Universities and in Companies with distribution of promotional materialPersonal contacts – very important!
16Consumer Electronics Society Presented by:George Hanover,Member Services
17CES: Best Practices Corporate package Chapter Member Service Rep Companies who pledge to sponsor CE Soc membership for employees get special recognitionChapter Member Service RepIdentify member service rep in each chapter.Supply recruiting material to them.Bring in periodicalsVision now part of CE Soc benefits.
18Dielectrics & Electrical Insulation Society Presented by:J. Keith Nelson,Membership Committee Chair
19DEIS: Best Practices Used Use of reader reply cards included in Society Magazine for recruiting new members
20DEIS: Best Practices Used TransactionsEI MagazineMembership Chair writes personal letters to those publishing in DEIS publications who are not members
22Region 9: Highest Loss Index of IEEE Membership Status - January 2004IEEEHigher Grade: 299,319Students: 68,953Total Membership: 368,272Loss (2003): 4.8%REGION 9Higher Grade: 6,650Students: 5,311Total Membership: 11,961Loss (2003): 13.5%18.7%44.4%Region 9: Highest Loss Index of IEEE
23Main Challenges Retain Current Members in Region 9 Strong Action to Recover Lost MembersBring in New MembersActionsRegion-Wide Road Show to Present the Many Benefits of Being a MemberKeep The Lowest Possible Membership Fees That Will Still Permit Good Services and Benefits to the MembersDistribute to each Section an Arrears MAP to Initiate an Immediate Recovery CampaignInstitutional Action Conducted by the RD, the RD-Elect and Section Chairmen to Motivate the Industry to Finance The Annual Fees of the Members
24RAB & TAB CoordinationStrong Coordination Between Sections and Chapters to Ensure Maximum Technical Benefits to the MembersMotivate Free Technical Section/Chapter Sponsored Events to Boost Membership Increase
25Region 9: A Large and Important Group Inside IEEE Implement a Strong Policy to Increase the Number of Senior Members and Fellow Members in Region 9Sections Have Already Implemented both a Fellow and Senior Member Nomination Committee
26Best Practices Strong Action to Recover Lost Members Actions Arrears Excel Files Distributed to each Section Chairmen by April1st Wave: from Section Chairmen Inviting Members to Renew their Memberships (May-June)2nd Wave: Direct Phone Calls (July)3rd Wave: R9 MD Chairman Continuously Evaluate Membership Evolution; If necessary, send Direct s Messages to Members
27Region 9: Highest Loss Index of IEEE Membership Status - January 2004IEEEHigher Grade: 299,319Students: 68,953Total Membership: 368,272Loss (2003): 4.8%REGION 9Higher Grade: 6,650Students: 5,311Total Membership: 11,961Loss (2003): 13.5%18.7%44.4%Region 9: Highest Loss Index of IEEE
28Region 9: Third Highest Gain Index of IEEE Membership Status - January 2005IEEEHigher Grade: 299,586Students: 75,360Total Membership: 374,946Gain (2004): 1.8%REGION 9Higher Grade: 6,650Students: 5,311Total Membership: 11,961Gain (2004): 5.4%20.1%48.2%Region 9: Third Highest Gain Index of IEEE
31Education SocietyAttend IEEE Conferences and display membership materials (e.g., IEEE EIT Conference, May 2005 hosted by University of Nebraska-Lincoln)Encourage ASEE members to join EdSocUse Accreditation to involve faculty in professional societies, e.g., Education SocietyCommunicate with Regions, Sections
32Engineering in Medicine & Biology Society Presented by:Barbara Oakley,VP Member & Student Activities
33EMBS Membership Building Activities We sent a custom EMBS survey we had developed to all of the nearly 8,000 members in our society.Roughly 1,700 responded.Of the respondents, we found half were academic, half were industry members—which is now presumed to be the society demographic.Industry members REALLY wanted more local chapters/local chapter activities.
34EMBS Response to Survey Findings We also asked survey respondents to check “yes” if they would be interested in starting or helping start a new local chapter.Roughly 300 members checked “yes.”We then sent s to each of these members asking, if they were still interested, to contact the society. Some s were sent to targeted areas with large numbers of EMBS members but no local chapter.
35EMBS Survey Response, cont. Roughly 150 responses were received. Each of these was then contacted individually with local member information, as appropriate.Upshot—nearly 50 locations worldwide responded. Another 30 student groups responded.It is estimated that roughly a third of these may actually grow into new chapters.Additionally, a special workshop will be given at our annual conference on what IEEE-EMBS can do for members. A paper is also being written describing all the information to be given in the workshop — this will be placed in the conference proceedings.
36Presented by: Prof. S V Sankaran, MD Chair (email@example.com) Region 10Presented by:Prof. S V Sankaran,MD Chair
37MD Best Practices …1Organize technical lectures/tutorials and open them to non-members.Co-organize technical events with other local technical societies for broader audience reach.Done in Australia, Japan, India among others.
38MD Best Practices …2Identify IEEE liaison volunteers (‘nodes’) in key industries /companies /institutionsHyderabad and Bombay Sections have employed this effectively to increase membershipSenior Member candidates tracking and nomination by Section/ChapterDone often by many sections/chapters
39MD Best Practices …3Establish GOLD members as key liaison (‘nodes’) for interaction with their alma mater and faculty/student members (being tried in R10)Establish a one-time fund in the Student Branch – donated by College Management or Alumni – to pay for full or half dues for a certain no. of students (Gajanan Maharaj Engg College and UVCE in India have used this method)
40Microwave Theory & Techniques Society Presented by:Jan Zehentner,R8 Chapter Coordinator
41How to attract interest of people in the IEEE membership, to keep it, and to stimulate members for activity and networking?Formation of new Chapters in regions or countries where they do not exist. The key point is our personal involvement, i. e.:to search for and to address individuals willing to organize the first steps as are:to establish preparatory committeeto prepare and to submit the petitionto organize Chapter officials electionTo supervise the whole process of formation and to assist when neededTo be permanently in touch with Chapter officials and to help or advise them
42We succeeded in Romania and Norway Very important for minimum income countries is the Membership Fee Subsidy Program. In Region 8, we have 15 such countries. The program helps to keep alive some Chapters and, first of all, it allows membership for young graduates, the future of the MTT Society. The program provides the feedback and enables to understand better wants of the Chapters, predominantly on the territory of the Former Soviet Union, where the economy has problems and individual incomes are very low.
43The number of applications for the Subsidy decreased from 7 to 3 Chapters in 2002-5 We organize annually the Chapter Chairs Meeting in conjunction with the European Microwave ConferenceThe Chapter representatives have an opportunity to meet AdCom and Region 8 officers.The meeting enables also to solve problems of Chapters in person concerning e.g., membership, payments, Chapter support by the Society, etc.A book of reports of our 38 Chapters about their activity is given to all participants. Chapters can compare own works with others, to take over successful practice and implement it in the local conditions, and to establish fruitful relations in many technical and organizational issues.
44Society on the Social Implications of Technology Presented by:Robert Brook,Membership Chair
45SSIT Overview Approx. 2,000 Members Not associated with any engineering specialtySSIT Scope (from Technology & Society Magazine):Health/safety/environmental implications of technologyEngineering ethicsEducation in SITHistory of electro-technologyTechnical expertise and public policySocial issues related to energy, information technology and telecommunicationsSystems analysis in public policy decisionsEconomic issues related to technologyPeace technology
46MembershipRise in membership - counter to trend of Division IV and most other IEEE SocietiesWhy?Use of Internet as recruitment vehicle coinciding with maturation of communications technology and comfort of engineers (young and old) with using the internet.Plan to continue use of Internet as a recruitment tool for the future.
47Ethics and Professional Responsibility This is an area of SSIT scope - sometimes difficult and controversialMost companies subscribe to high ethical standards, yet recent events show several large companies destroyed by neglect or circumvention of ethical rulesNo laws exist (except NJ) to protect an individual who reports a faulty productSSIT supports an awards program for “whistle blowers” who report events or products with potential danger for the public.
48Instrumentation & Measurement Society Presented by:James Becker,ADCOM, MD Committee
49IMS: “Do your job better; get a better job” Target market sectors (Ind: 1900; Acad: 850; Students: 300; Consult: 300) w/ initiatives:Students: AdCom (2) members; paper contests, “brown-bag” design kits, web siteOffer targeted products/servicesTutorials in I&M Magazine (Increase mag freq 46)Student/New Hire column in MagInterest matrix—better mapping of members/interestsUndecided—get “nonaffiliated” IEEE members
50Industry Instrumentation Engineer does her job better because she is an I&M Member PersonalStories of howJane EngineerDid her jobBetterAdvertising atA personal levelStudents see value membershipBrings to a real-life job.Current Members get ideasOn how to maximize valueFrom Membership.Encourage Current MembersTo articulate to non-member colleaguesThe value they get from membership.MagazineProfileMiniArticles
51IMS: “Do your job better; get a better job” Offer targeted products/services, cont.Increase Senior MembersExpand reviewer base
52Electromagnetic Compatibility Society Presented by:Elya Joffe,VP of Member Services
53Top 8 EMC Society Best MD Practices Distinguished Lecturers ProgramThe Distinguished Lecturer Program provides a special opportunity for our chapters and sections to come into contact with the leading authorities in the EMC fieldSpeakers chosen on the basis of the high distinction earned from their workEach lecturer will serve a two-year term, with approx. 5-6 trips per yearChapter Support through the “Bob Haislmaier Angel Program” – the “Angel Funds“For aiding Chapters in putting on technical programs for their members which they would otherwise be unable to affordThe maximum financial support for any activity is U.S. $500Simple process:Send a request to Chapter AngelUpon approval, Society Treasurer will have IEEE HQ issue a check
54Top 8 EMC Society Best MD Practices Society BoD members encouraged to visit chaptersBoD members are the leaders of the Society and have much to tell the membersBy visiting the Chapters they indicate:We care for the ChaptersWe are committed to the ChaptersMeet us face to face, we are real people…Chapter Chairs luncheon along our SymposiaAll chapter chairs or their representatives are invited to a complementary luncheon during our annual symposium for an annual “get together”Information exchange between chapter chairs (by short reports)Information delivered by EMC-S BoD members (also present in the meeting)Welcoming new chapters to the EMC-S
55Top 8 EMC Society Best MD Practices Membership Booth present in co-sponsored symposia, offering Free Society Membership for New Members Joining On-SiteWe exchange promotional MD booths with co-sponsored symposia worldwideIEEE MD material and EMC-S publications are distributed in the boothBooths manned by Regional coordinators and BoD members present on siteFree EMC-S membership for the 1st year is offered to those who join on siteSymposium Registration DiscountApproximately US$100 discount is offered to IEEE membersEquivalent to annual membership feesDiscount set to make “membership worth while”
56Top 8 EMC Society Best MD Practices Regional membership coordinators in all IEEE regionsPromotion - a matter of culture and geography – need to know your localsEach of the regions 8, 9 and 10 have a designated LOCAL membership coordinatorWorks locally in forming chapters, promoting membership and representing the EMC-S in local conferences and symposiaRegional Mini-Conferences (Colloquia)A regional conference coordinator in each region promotes mini-conferences and exhibitsHelps in chapter’s financial well-beingAttracts many non-members if the speakers are well known…e.g., Prof. Clayton Paul… or when the topic sounds “attractive”e.g. “The “Bruce-Lee Show”New members are recruited in those meetingsHeld successfully in the US, Germany, Israel and… Sao Paulo (Brazil)