2. What I’m Know For Is……

3. I’m Not An Attorney But…..

6. FaceBook: It’s Where Everybody’s At!

8. The Ads Are Perfect For Each Person

9. The Big FaceBook Secret The Ads Follow The Eyeballs

11. First Decide Who You Are Targeting

12. Is Your Target…. Female vs Male Specific work location Specific age group Graduated from a particular college Speak a particular language Their birthday is today Are they single, married, engaged, or “it’s complicated” What makes them unique A member of a particular fan page They follow a particular “Guru” A particular career field Realtors Fitness Buffs Social Media Fans

13. Targeting an Agent

19. How To Have A “Free” Billboard

20. Sample Consumer Direct

23. Consumer Direct Samples For VA Loans Combine pictures with Jing

25. Different Ads For Different People Can do separate ads depending upon: Likes/Interests Location Occupation Age Sex Relationship status Birthday You Name It!!

26. Ad For FaceBook Fan Page To Attract Referral Partners

27. More Samples

28. Where Do We Get All The Pics?

29. A Few Words About The Pics

30. Hijacking Fan Pages With Facebook Ads

32. Ninja Scott Swinford…….

33. Who Do You “Hijack”? Fan pages where referral partners hang out Competitors Fan Pages Fan Pages attracting: Newlyweds or Engaged LO’s and agents: Nurses, Doctors, Firemen, Police….. Affiliate marketers: Ryan Diess, Frank Kern, Dan Kennedy….. NFL Football teams, NASCAR, McDonalds, Walmart, Lady GaGa Weight Watchers, Fitness Photography, Baseball Cards, Fraternities

34. Do A Search Demo (Search “Pages”) Internet Marketing Florida Realtors Fitness Video Marketing photography Blogging

35. Where Do They Go When They Click? Webinar Registrations (that capture name and email) Videos with cool ethical bribe Video telling your “Why” Fan Page Opt in pages

36. All In Less Than 30 Days!!

37. Targeting an Agent

39. Let’s Look At An Add Report

40. What Is Average Cost Per Click? Depends on your target Depends on your Click Through Ratio (have a good headline, target, and picture) Evenings can be cheaper because others already spent their daily budget My “Average Click” is around $1

41. Secret To Getting Cheap Clicks Rotate the ads Rotate pictures Rotate headlines Bright Colors Stand out FB ads to FB pages are cheaper

42. FB Is A Gated Community For Nice People FB has to approve your ads Budurl.com landing pages

43. How To Get Free Clicks This is ninja! Won’t last long. Get ads for free with a QR code. Landing page A: if you click on the ad Landing page B: if you “scan” the ad For every 1 click, we got 3 scans….. So for every $1, we got 4 total views = 25 cents per view

44. What You Have Seen Today The power of “A Bigger Cup” Everybody is on Facebook How you have to be where they are How to target your audience and prospects How to get more clicks How to get cheap clicks How to get free clicks Where to send the clicks to (webinars, videos, email opt in pages, fan pages)