1. Technical Vocational Education SKILLED & EMPOWERED YOUTH Idara-e-Taleem-o-Aagahi (ITA) Presented by: Wajeeha Arbab District Supervisor ( RYK)

2.  Program Review  Implementing Methodology  Targets  Achievements  Challenges  Liaison with line departments  District data Agenda

3. Guddi Baji project is a perfect example of creating livelihoods for youth in a sustainable manner It is an extensive program through which young women (aged 18-30) as Guddi Bajis Guddi Baji Introduction

4. will benefit two ways – by selling Unilever brands & beauty services to women in their vicinity by mobilizing incentives tied to sales of Unilever brands, which will help them establish their own beauty parlors/enterprises

5. Guddi Bajis are energetic & articulate women who are aware of hygiene and beauty facts, the specific brands & are enthusiastic about sharing information with many more This program will give Guddi Baji the opinion leadership they need to sell & promote Unilever beauty brands Guddi Bajjis are women with an entrepreneurial spirit who are interested in earning a dignified livelihoods They are carefully headhunted by BRC from rural areas/villages by virtue of the aforementioned qualities Who are Guddi Bajis

6. Idara-e-Taleem-o-Aagahi (ITA) began the program in collaboration with the Technical Education & Vocational Training Authority (TEVTA), Unilever Pvt. Limited (UPL) Pakistan and the Department of Schools – seeking Government Secondary Schools as hosts in districts Rahim Yar Khan and Bahawalpur in 2010 and 2011. MOU with TEVTA sehttp://www.tevta.gop.pk/mous/mous.h tm#publicprivate A unique Partner Ship

7.  Liaqautpur  Khanpur  Sadiqabad  Rahimyarkhan  Zahirpeer GUDDI BAJI LABs IN PHASE 2 AT DISTRICT RAHIMYARKHAN

9. Selecting Criteria: Matriculate (grade X)  Belongs to a village having a minimum population of 5000 and maximum 10000 i.e. 700 – 1500 HHs  Confident & Presentable  Desire to grow & earn extra income  Eager to work with UPL for 3-years at least  Agrees that if she leaves the contract then she will pay back the course fee (Rs.12000 ) Implementation Methodology

10. ITA seeks to provide certified skills and vocational training opportunities to the poor and vulnerable groups in Pakistan through clusters of social enterprise and empowerment. Over 66% of Pakistan’s 180 million population is under 30 years of age and almost 50% classified as poor and vulnerable. Only 11% of the population reaches grade X and 5% higher education; approximately 2% are enrolled in technical vocational programs - a huge untapped potential is waiting to be explored. Paid Groups

11. Vision Provide economic and social empowerment to disadvantaged youth through skills and livelihoods. Mission To reduce poverty through extension of skills and economic opportunities particularly for young women as competent trained entrepreneurs across Pakistan.

12.  To provide local opportunities for youth to achieve quality certified skills for improved livelihoods.  To encourage local community/youth to learn accredited demand based vocational skills  To ensure that this can be done through certified trainers of TEVTA of a quality that is acceptable in the marketplace  To extend supervision for high outcomes for a scaled up program at sustainable costs Objectives of Program

13. Advertisement in the area by banners/local cable network. Collection of Enrolment Files from participants. Formal Letter to District Manger TEVTA for nominating appropriate trainer for the skill. Appointment Letter of Trainer from District Manager ITA. Collection of Fee on prescribed Receipt Form with Admission Forms filled in. Monitoring, documentation and support Procedure to Initiate Courses

18.  Beautician  Tailoring  Embroidery  Auto Mechanic  Electrician  AutoCAD ITA OFFERS TEVTA BACKED CERTIFICATION FOR THREE MONTHS TRAINING COURSES

19.  Government Girls Higher Secondary Zahirpeer  Government Girls Higher Secondary School Liaquatpur  Government boys elementary School UNILEVER Rahim Yar Khan  Government Girls High School old Sadiqbabad  Government Girls RailwayHigh School Khanpur  48 NP model Village Established Fully Equipped Beautician LABS as Professional Training Centers

20. Khanpur LabActive Rahimyarkhan LabActive Zahirpeer LabActive Liaquat Pur LabActive Sadiqabad LabActive 48 NP model villageActive AutoCAD ( RYK)Active Status of LABs

21. Enrollment Status from September 2012

22. AutoCADEnrolledPassed Out Batch 4 ( Jan- March) 3029 Batch 5 ( April- June) 30 29 Batch 6 (July – Septembe r) 30 25 Batch 7 ( October – December ) 3026 Total120109

23. BeatucianEnrolledPassed Out Batch 4 ( Jan- March) Batch 5 ( April- June) Batch 6 (July – September) Guddi Baji ( 26 ) 21 Batch 7 ( October – December) 53 Total7974 Khanpur Lab

24. Beatucia n Guddi Baji Paid Group Passed Out Batch 6(July- sept 323062 Batch (oct- Dec) 25 Total325587 Sadiqabad Lab

25. Beatuci an Guddi Baji Paid Group Passed Out Batch (July – Septem ber) 31 Batch ( October – Decemb er) 27 Total312758 Liaquatpur Lab

26. Beatuci an Guddi Baji Paid Group Passed Out Batch 6(July – Septem ber) 343059 Batch ( October – Decemb er) 31 Total346190 Zahirpeer Lab

27. Beautici an Guddi Baji Paid Group Passed Out 201175 201250 Batch 6(July – Sept) 2519 Total25125144 Rahimyarkhan Lab

28. Enrollment Status 2013

29. AutoCADEnrolledPassed Out Batch 8( Jan- March) 2827 Batch 9( April- June)30 19 Batch 10 (July – September) 30 In Progress Total8846

30. Beatucia n Guddi Baji EnrolledPassed Out Batch ( Jan- March) 22 Batch ( April- June) 21 Batch (July – Septemb er) 17 In Progress Total6043 Khanpur Lab

31. Beatucia n Guddi Baji Paid Group Passed Out Batch ( Jan- March) Batch ( June- August) 30 Batch (Septem ber - Novemb er) 20In progress Total5030 Sadiqabad Lab

32. Beatuci an Guddi Baji Paid Group Passed Out Batch ( April- June) 2014 Batch 6(July – Septem ber) In process Total2014

33. Beautici an Guddi Baji Paid Group Passed Out June - August 13 Total13 Rahimyarkhan Lab

34. 48 NP Model village

35. TradesBatch 1 Batch 2 Batch 3 Batch 4 Electricia n 141158 Embroid ery 1012415 Beautici an 91269 Auto Mechani cs 7Close Tailoring1423912 Total54582444

37. S trengths  Trained skills in Youth  Economy Empowerment  Source of Income  Tevt MOU and Certification  48 NP model village  A low cost high impact program in rural areas  Trained 890 Students till August 2013 S S W W O O T T

38. W eaknesses  Location Empowerment  Equipments are not modern  Promotion material/mass material to motivate community  Need to introduce more trades  48 NP electricity issue and huge load shedding effect centers  3 Months course  Staff salaries not up to mark  Other organization impact ( free of cost courses)  Security issue S S W W O O T T

39. O pportunities  More Trades  Cooperative environment  48 NP Model village  Good relation with liaison department  Community Motivated S S W W O O T T

40. T hreats  Location notice due to head teacher mood  Fees  Lack of space  Electric Machinery not in use at 48 NP  Less admissions  Material and machinery is not safe S S W W O O T T

41. Trained Skills in Youth Economy Empowerment Trained 890 Students ( Boys + Girls) Source of Income Tevt MOU and certification ECD centers Visits of Political Source of Income Tevt MOU and certification ECD centers Visits of Political Community motivated Specially girls Parents trust Can start their own work Also start small parlor at home Valuable certification also valid for govt jobs ECD center help to communicate easily with mother First priority support of TEVT to 48 NP All modern machinery placed Easy to pass any legal document Positive factors

42. NNegative factors Location Empowerment Equipments are not modern Promotion Material Found of more trades 48 NP electricity issue Only 3 months certification Staff Salaries not up to mark Other vocational center offer free of cost courses Due to less salaries cant hire good staff of Tevta Like Vti offers free of cost courses, which highly effect on admission, Students ask for new trade like English language course, Computer course, Fashion designing Many students wants diploma ( one year certification) Any time head teacher notice for classroom Many student are in fond of new techniques Due to advertisement number of admission are not up to Negative factors

43. MEDIA COVERAGE

44. Visit of Maiza Hameed (MPA PML ) Visit of Saira Bano ( District President PML) Visit of ADCG ( Wajid Shah) Visit of DCO ( Nabil Javed) Visit of EDO Finance ( Zahor Hussain Gujar) Visit of GM NCHD ( Sajid Ali) Visit of Nawaye waqt Reporter ( Zia Sab) Media Coverage For Resolving 48 NP Electricity issue

47. Monitoring is performed by the ITA’s team on a weekly basis through physical verification and mobile technologies ; Attendance record of trainees and trainers, quality of training, feedback of/from trainees, class room environment/ maintenance & repairs. Attendance of trainees is 90-95% Reporting of District Supervisors to Manager Livelihood/Program Manager Monitoring by TEVTA teams as well Monitoring

48. Knowledge & skills is not reserved for favored few, but it should reach every section of the society. ITA has ensured admissions to students who are challenged (physical, speech and hearing). ITA is an equal opportunity institution and believes that these challenges can be converted into productive assets with dignity through provision of vocational training. Vocational Training for the Challenged – An Inclusive Opportunity

49. From traditional to non-traditional areas linked to market demand – local, regional and international Construction services Grooming, Language & ICTs Fashion and accessories Jewelry industry Pottery/ceramics – truck art products Agri./Dairy businesses Day Care Centers/Early Years Training Managing Retail/Shops for distributors Fashion Designing Kitchen Management/cooking classes Leather work Targets

50. Challenges for ITA Resources for expansion – Human/Financial and Institutional One purpose built facility for demonstration, research and policy, counseling, and new product/services development Linkages to micro-credit, entrepreneurship programs and social safety nets Policy influence embedding TVET in all govt. secondary schools’ space for students and local community/youth Establishing career counseling, life skills and enterprise programs/linkages for youth