1. Danish Smart Regulation Efforts Jakob Solmunde John Michelsen & Nicklas Krogstrup Danish Business Authority Danish Ministry for Business and Growth

2. 2 Nicklas Krogstrup, Danish Business Authority Agenda New National Efforts –New efforts and their justification EU Efforts –”Council conclusions on a future smart regulation agenda with a strong end-user focus”: contents and next steps –End-user focus: examples

3. 3 Nicklas Krogstrup, Danish Business Authority New National Efforts New regulation (national and EU) –Additional impact assessment (over 10,000 hours) now also covers simplification measures –Otherwise unchanged Existing regulation (national and EU) 1. The setting up of a business forum 2. Continuing to reduce administrative burdens 3. Simplification of EU regulation 4. Kick starting the efforts

4. 4 Nicklas Krogstrup, Danish Business Authority New National Efforts Business Forum for Simpler Rules: –Points out areas with high perceived burdens and proposes simplification measures –Ministries have to comply or explain –Reports on progress will be published at single access point Continue to reduce administrative burdens –New target: less administrative burdens in 2015 than in 2011 –Only ex ante measurements and only over 10,000 hours –Business forum work contributes

5. 5 Nicklas Krogstrup, Danish Business Authority New National Efforts Simplification of EU regulation –EU-level simplifications have to be implemented and gold plating has to be justified in the impact assessment Kick start –Proposing simplification measures in 2012 targeting both perceived and administrative burdens

6. 6 Nicklas Krogstrup, Danish Business Authority The Thoughts Behind the New Efforts Ambitious programme: make a real difference on the ground Broadened focus: institutionalise a focus on perceived burdens Bottom-up approach: centred around end-users Better coordination and coherence: less ”silo” thinking Simpler processes: more focused approach

7. 7 Nicklas Krogstrup, Danish Business Authority New EU Efforts Working towards an ambitious smart regulation agenda in EU Contents of the Council Conclusions from 20 February 2012 –Agreement on a future agenda for smart regulation –Agreement on the framework/guiding principle –Agreement on how an end-user focus could look like in practice Next Steps –Build on this agreement + implement/embed the end-user focus in the future smart regulation agenda –Apply/embed smart regulation and end-user focus in other policy areas

8. 8 Nicklas Krogstrup, Danish Business Authority The ”What” and ”How” of an End-user Focus What is an end-user focus? –Keeping in mind: a working culture/mindset –Involving: a working technique/method Approaches on how to use the techniques –Explorative (iterative) vs. focused (reality checking) End-user focused techniques include –Interview, focus groups, observation –Service trips, process mapping, service design –Digitalisation, business cases

9. 9 Nicklas Krogstrup, Danish Business Authority The NACE (industry) Code Project The problem –Too much time and too many errors End-user focused techniques used –Anthropological observation and interviews –Digital solution prototype and iterative end-user testing –The double business case = Double end-user focus! The solution –Communication in end-user language, search functions, eliminating doubt

10. 10 Nicklas Krogstrup, Danish Business Authority Reducing Burdens in Consumer Regulation The problem –Burdens and lack of knowledge of compliance and perception End-user focused techniques used –Anthropological observation and interviews –Focus on compliance and implementation on the ground –Bottom-up generation of simplification measures The solution –Catalogue of simplification ideas + concrete simplification proposals Info from businesses Output (8 ideas)

11. 11 Nicklas Krogstrup, Danish Business Authority Thank you! Questions or comments: Jakob Solmunde John Michelsen Email: jakmic@erst.dkjakmic@erst.dk Direct telephone: +45 3330 7569 Nicklas Krogstrup Email: nickro@erst.dknickro@erst.dk Direct telephone: +45 3330 7418