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Unit One Redefine the Image and Value of Beauty The Third Two Periods.

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1 Unit One Redefine the Image and Value of Beauty The Third Two Periods

2 Grammar tips: infinitive phrases Practical Reading: Reading a brand introduction Translation Skills: Adding words Teaching Objective Unit One Redefine the Image and Value of Beauty

3 Key Points Grammar tips: infinitive phrases Practical Reading: Reading a brand introduction Translation Skills: Adding words Unit One Redefine the Image and Value of Beauty

4 Translation Skills: Adding words Writing Skills: How to improve your sentences Writing Skills: How to write an instruction Difficulties Unit One Redefine the Image and Value of Beauty

5 Review----Have a dictation 1) abandon2) amateur 3) backwater 4) bigwig5) breeding 6) bumpkin 7) checkbone8) controversial 9) copycat 10) Duckling11) essence12) exception 13) freckle14) garment15) hairstylist 16) mannequin17) millennium 18) splash 19) stunned20) tomboy 21) be dying to do 22) dismiss …as23) kick off24) set the standard for Unit One Redefine the Image and Value of Beauty

6 Directions: Listen to the passage and fill in the blanks People about whether Lu Yan, a very successful Chinese model now based in Paris, is a beauty or not. The critics have that traditionally Chinese appreciate big eyes, small nose and petite in beauties, while Lu Yan, with her rough and a 5- foot-10 height, has got none of them. The admirers, however, have argued that the essence of ancient Chinese beauty with a touch of modern spirit, Lu Yan represents a modern image of Chinese beauty. Unit One Redefine the Image and Value of Beauty

7 Lu Yan had grown up in a small town in Jiangxi, central China, as a very plain and lively girl until modeling became a popular career in China in the 1990s. She joined a modeling competition in Beijing and was at once noticed as an extraordinary beauty by a fashion editor. With her looks and recognized as an ideal for representing the 21st century Chinese woman, Lu Yan soon became a popular model in China. And since her recent meeting with a pair of modeling experts from Paris in a Beijing hotel, Lu Yan has now enjoyed the of world class fashion bigwigs like Christian Dior, Gucci and Christian Lacroix. Unit One Redefine the Image and Value of Beauty

8 disagree commented frame features merging mining unexpectedly personality combination recognition Answer Unit One Redefine the Image and Value of Beauty

9 Words and Phrases 1. give up; go away 2. leave a job, school, etc. without finishing it completely 3. someone who does an activity just for pleasure rather than for money 4. a piece of clothing 5. wear clothes at a fashion show abandon quit amateur garment model A words Section A Directions: Write out the words according to the meanings given below. Unit One Redefine the Image and Value of Beauty

10 1. someone who seeks a job or a political office 2. causing a lot of disagreement 3. the distinctive character of a person 4. an important person 5. a period of 1,000 years candidate controversial personality bigwig millennium Unit One Redefine the Image and Value of Beauty

11 Words and Phrases  Section B Directions: Complete the sentences with the proper forms of the words given in parentheses. 1. Tim ’ s homeless friend told him that he was considering staying in his house (definite). 2. Israel ’ s government has approved a (controversy) decision to extend the security barrier along the West Bank. 3. She has done an (exception) good job since she came to the company. 4. The (essence) task of undergraduates is to study well. 5. He has the (attributive) of a good leader. Unit One Redefine the Image and Value of Beauty

12 6.Seeing a car rushing towards them, the mother gave her son a (dismiss) push. 7.The (edit) in the publishing house plan to publish a book to commemorate Ren Changxia, a late policewoman. 8.When it was discovered that he used to be a law- violator, his (candidate) for the presidency was cancelled. 9.The magician displayed a (stun) feat and won the warm applause of the audience. 10.He was kicked out of company just because of his (rough) in treating his customers. Unit One Redefine the Image and Value of Beauty

13  indefinitely  controversial  exceptionally  essential  attributes  dismissive  editors  candidacy  stunning  roughness Answers Unit One Redefine the Image and Value of Beauty

14 Words and Phrases  Section C Directions: Fill in the blanks with words and phrases chosen from the following box. Change the forms where necessary. abandon bill dismiss … as sell out stage kick off quit rough be dying to definitely 1. A new version of Hamlet will soon. 2. I will my present job if I don ’ t have a pay rise or motion in another two months. 3. All Houston Rockets ’ games weeks in advance. Unit One Redefine the Image and Value of Beauty

15 4. He states his views in his new book. 5. To my disappointment, my proposal impractical. 6. I tell you what I had experienced during my trip to China. 7. We have to wait another week before the carnival 8. Our car is not suitable for driving over roads. Why don’t we rent a jeep? 9. He has to perform at the Grand Theater in the next two weeks. 10. It is still a myth why the ancient tribe the fertile land and moved to the mountains.. abandon bill dismiss … as sell out stage kick off quit rough be dying to definitely Unit One Redefine the Image and Value of Beauty

16  be staged  quit  were sold out  definitely  was dismissed as  was dying to  kicks off  rough  was billed  abandoned Answer s Unit One Redefine the Image and Value of Beauty

17  Ex. Two: Fill in the blanks with words or phrases from the Vocabulary Snapshot. Change the forms if necessary. 1)stage2) quit 3) negative 4) humble5) dismissed6) am dying to 7) essence8) rough9) bill 10) abandoned Revie w Unit One Redefine the Image and Value of Beauty

18  Complete the sentences with the proper forms of the words given in parentheses. 1)definite2) controversy 3) splashed 4) bred5) attribute6) hawking 7) editing 8) amateur9) stunning 10) exceptional Review Unit One Redefine the Image and Value of Beauty

19 Grammar Tips: Infinitive Structure  It takes sb some time to do sth eg: 1) It took me three hours to finish the assignment. 2) It will take you at least twenty minutes to get there. 3) How long will it take you to finish the work?  be said/reported/believed/thought /known to do sth eg: 1) The scholar is said to give us a lecture next Monday. 2) Many of the world ’ s great novels are reported to have been made into films last year. Unit One Redefine the Image and Value of Beauty

20  agree, afford, aim, attempt, decide, desire, expect, fail, hope, intend, mean, manage, offer, plan, pretend, prepare, promise, tend, wish, forget, remember to do sth eg: 1) We decided to give up the plan. 2) He failed to convince them. 3) They agree to smoke no more cigarettes. 4) She applied to work only at weekends. 5) She promised to make no mistakes at all. 6) I’ve arranged to meet him at ten o’clock. Unit One Redefine the Image and Value of Beauty

21  …tendency to do sth, decision to do sth eg: 1) She has made a decision to carry out her original plan. 2) His attempt to solve the problem failed again. 3) Business is showing a tendency to improve. 4) Jane expressed her wish to earn her own living. Unit One Redefine the Image and Value of Beauty

22  cannot help but do sth, cannot but do sth, can do nothing but do, had better do sth, would rather do sth, would rather do sth…than do sth, have/make/let sb do sth, why not do sth eg: 1) Why not go with us? 2) I ’ d rather leave this city than stay jobless. Unit One Redefine the Image and Value of Beauty

23  be ambitious to do sth/…ambition to do sth, be able to do sth/…ability to do sth, be curious to do sth/…curiosity to do sth eg: 1) Through practice, they have developed the ability to solve such a problem. 2) His father was annoyed to hear him say so. 3) They were shocked to see the state of the bell-rope. 4) She was surprised to meet us in the party. 5) He showed a willingness to please. 6) You should have the confidence in your ability to fulfill the task. Unit One Redefine the Image and Value of Beauty

24  in order to do sth, so as to do sth, so…as to do sth, such…as to do sth, enough …to do sth, too…to do sth eg: 1) They have made enough preparations to pass the last test. 2) We started earlier so as to get there before noon. 3) He stole out of the room in order not to disturb me. Unit One Redefine the Image and Value of Beauty

25 4) Books are so cheap as to be within the reach of almost everyone. 5) He is such a fool as to think that his idle chatter can influence others. 6) His eyesight is too poor to read such small letters. 7) The ice is hard enough for us to skate on. 8) He is too angry not to say so. Unit One Redefine the Image and Value of Beauty

26 Consolidation  Ex. 8: Complete the following sentences by using the proper forms of the verbs in parentheses. 1) to build2) to refuse3) to come 4) to do5) know6) not to accept 7) become8) had better not disturb 9) to run10) to walk Unit One Redefine the Image and Value of Beauty

27  see sb doing & see sb do sth eg: 1) He was seen to go into the restaurant. ( 被动语态与不定式连用 ) 2) I saw a plane flying to the north. 3) I saw the lady come here at five o’clock in the afternoon. 4) At that time I saw him walking downstairs. Notes Unit One Redefine the Image and Value of Beauty

28  hear sb doing & hear sb do sth eg: 1) Do you hear someone sing in the next room every day? 2) Did you hear someone singing in the next room? Unit One Redefine the Image and Value of Beauty

29  mean doing sth & mean to do sth  mean to do sth: have intention to do sth 打算、意欲、计划 eg: 1) I didn’t mean to hurt you. 2) She didn’t mean to read your letter. 3) I mean to go and nothing is going to stop me. 4) Do you mean to go without money? 5) He means to go tomorrow.  mean doing sth 意味着、表明 eg: 1) This new order means working overtime. 2) What he said meant having tried every way. Unit One Redefine the Image and Value of Beauty

30  have sb do sth: 使某人做 … eg: 1) He had the gardener cut the grass. 2) He won’t have us criticize his book. 3) Don’t forget to have him come.  regret doing sth & regret to do sth  regret doing sth: 后悔做 …  regret to do sth: 遗憾 … eg: 1) Afterwards he regretted having spoken to them about it. 2) We regret to inform you that you owe the bank $ 100. 3) I really regret to say that I can’t help you. Unit One Redefine the Image and Value of Beauty

31 Practical Reading ---- Reading a Brand Introduction Read the pictures and answer the following questions Unit One Redefine the Image and Value of Beauty

32 Amway, created by Rich DeVos and Jay Van Andel from the USA over four decades ago, has generated worldwide retail sales of US$6.2 billion in 2004. Amway offers a huge range of exclusive, competitive brands that meet proven customer needs around the world. Ranging from nutritional supplements to water treatment, cosmetics to cleaning products, Amway provides the solid foundation for a successful, independent retail business. Amway's world headquarters in Ada, Michigan, USA, is home to more than 300 research and development scientists, product development teams and global business support personnel. Unit One Redefine the Image and Value of Beauty

33 Alongside the manufacturing facility at Lakeview is one of four farming centers that use organic and natural practices to grow ingredients for Amway ’ s health and wellness products. With operations in more than 80 countries and territories, and products tailored for local regulations and preferences, Amway is one of the largest local companies in the world. Amway ’ s business is built on direct sales from Business Owners to consumers. Many people join the business because they use AMWAY products and appreciate their quality and value. Unit One Redefine the Image and Value of Beauty

34 SATINIQUE Unit One Redefine the Image and Value of Beauty

35 HOME CARE Unit One Redefine the Image and Value of Beauty

36 NUTRILITE Unit One Redefine the Image and Value of Beauty

37 ARTISTRY Unit One Redefine the Image and Value of Beauty

38  What kind of products does Amway sell?  Its products range from to water treatment, to cleaning products.  Where is the world headquarters of Amway?  It is in, USA.  When was Amway founded?  It was founded.  How did Amway manage its business?  It is built from to consumers.  In how many countries has Amway had its operations?  It is managed in more than. Unit One Redefine the Image and Value of Beauty

39 Answers  nutritional supplements  cosmetics  Ada, Mechigan  40 years ago  on direct sales business owners  80 countries and territories Unit One Redefine the Image and Value of Beauty

40 Bell E15P Color Display Instructions Connecting Your Display to a Computer Make sure that the computer and monitor ’ s power are both turned off. Connect the VGA-Cable that is directly attached to the monitor, to the VGA output of the graphics card on the computer. Connect the power cord at the back of the monitor to a power socket. Your monitor is equipped with an automatic power supply for a voltage range from 100 to 240 Volt at a frequency of 50 to 60 Hz. Unit One Redefine the Image and Value of Beauty

41 Be sure that your local power is within the supported range. If you are unsure, ask your electricity supplier. Turn on your computer and display. If the display does not display an image, refer to the trouble shooting section of this guide. PUT YOUR DISPLAY IN A LOCATION WITH LOW HUMIDITY AND A MINIMUM OF DUST. Unit One Redefine the Image and Value of Beauty

42  Ex. 13 : Answer the questions: 1) Body and skin care product 2) 600 products and more than 400 accessories 3) in Brighton on the south coast England in 1976 4) 28th top brand in the world 5) 1900 outlets in the world Unit One Redefine the Image and Value of Beauty

43  Ex. 14: find the words in the introduction equivalent to those given in the English expressions. 1) skin2) retail3) outlet 4) niche market5) stakeholder6) entrepreneur 7) homemade8) brand9) consume 10) stereotype Unit One Redefine the Image and Value of Beauty

44 More Practice Please watch the following pictures carefully and then answer the all the questions Unit One Redefine the Image and Value of Beauty

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47  What do you see in the picture? Can you guess? They are soaps.  Are they handmade, homemade or whatsoever? Some of them are handmade and homemade  How about their colors? Very colorful.  How about their flavor? Different flavors, mixed with flower flavors and fruit flavors.  What’s the shapes? Different shapes. cakes, and so on. Unit One Redefine the Image and Value of Beauty

48  What are they made of? Flowers and fruits and so on.  What does “They last over 80 washes” mean? People can use them for 80 times.  How about Chinese soaps? They are quite different from them. Most of them are machine-made instead of hand-made or homemade.  How long do they last? Maybe two months or even longer  What’s the price for each? Can you guess? They are much more expensive than those in China. Some of them are $ 6.95 each. Unit One Redefine the Image and Value of Beauty

49 Translation Skills: Adding words 英汉两种语言各有其自身特点和规律,在表达 方式、词语搭配等方面有很大差别,因此翻译 不能死扣原文的字面结构或者追求字字相符, 在译文里增加原文字面没有而意思上有的词语。 Unit One Redefine the Image and Value of Beauty

50 eg: 1) I am looking forward to the holidays. 我正期待着假期的到来。 2) What if he would fail! 万一他失败了,怎么办? 3) The molecules get closer and closer with the pressure. 随着压力增加,分子相距越来越近。 4) Law enforcement cannot responsibly stand aloof. 执法部门如对此不闻不问,那就是失职。 Unit One Redefine the Image and Value of Beauty

51 Ex. 7: Translate the following sentences into Chinese., paying attention to the underlined words. 1) 许多电视节目很优秀, 把精彩的表演送进千家万户。 2 )你过去是、现在是、将来仍然是我的朋友。 3 )近年来,西方一些国家的人不断从城市迁往郊区。 4 )他们谈到他们渴望的东西 — 谈到肉、谈到热汤,谈到厚 厚的黄油。 5 )这男孩个子不高,但很聪明。 Unit One Redefine the Image and Value of Beauty

52 Writing Guidance---Improving Your Sentences  What is a good sentence? Make sure that your sentences answer the following questions, otherwise it is not a complete sentence.  What happened?  Who or what did it? eg: 1) The musicians in the park. ( It’s only part of sentence, is a fragment.)  The musicians sang in the park  The musicians in the park played our favorite songs. 2) Swam in the pool.  Kristen swam in the pool.  The seals at the zoo swam in the pool. Unit One Redefine the Image and Value of Beauty

53  Ex. 10: Change the following fragments into correct sentences.  He talked for fifty minutes without taking his eyes off his notes. Apparently he did not notice that half class was asleep.  My brother enjoys ice cream, especially when he is relaxing on a hot summer day.  Since my arrival, I visited some famous tourist spots.  It’s necessary to improve your English pronunciation and intonation.  Europe’s rail system is quick, cheap and efficient while European roads are primitive. Unit One Redefine the Image and Value of Beauty

54 Practical Writing ----Product Manual Sample Notes of Format Language Points Basic Patterns Do It Yourself Unit One Redefine the Image and Value of Beauty

55  Generic structure 语篇特点 1) 避免长句或长段落,采用分条列项的方式加以概括, 2) 操作办法的说明,要严格按照前后步骤来组织语篇, 每个步骤用序号排列。 3) 需要特别强调的部分可以用 Note 标明,或采用黑体 字、大写等方式。 Unit One Redefine the Image and Value of Beauty

56 Language features 语言特点: 1) 语言言简意赅,用词简洁 2) 多使用祈使句描述步骤,简短明了; 3) 大都是简单句,没有从句。需要时用现在分词或过去 分词,可用等引导。 4) 祈使句的否定形式用 “Do not” 表示 “ 切忌 …” , “Do not…”” 不要。这种形式一般用于安全须知、注意事 项部分 Unit One Redefine the Image and Value of Beauty

57 Basic Patterns  Apply every night a small amount all over the face and to the neck. 每晚取少量用于面部和颈部。  Keep in a cool and dry place. 请置于阴凉干燥处。  Keep out of reach of children. 请置于儿童可及范围之外。  Do not expose to sunrays or heat. 请避光避热。  Take twice a day, or as prescribed by the doctor. 每日服用两次,或遵医嘱。 Unit One Redefine the Image and Value of Beauty

58  For external use only. 只可外用。  If your camera does not operate normally, please contact an authorized dealer or service center. 如果您的照相机不能正常使用,请联系授权的经销商 或服务站。  If irritation persists, ask a doctor. 如果不适感持续,请咨询医师。  Children under 6 months of age: ask a doctor. 如用于 6 个月以下儿童,请先咨询医师。  If cap not sealed, do not purchase. 如果盖子不密封,请勿购买。 Unit One Redefine the Image and Value of Beauty

59 Do It Yourself Directions: This part is to test your ability to do practical writing. You are required to finish the beauty product instructions according to the following information in Chinese. You should include all points in the following table. Unit One Redefine the Image and Value of Beauty

60 Bell Intelligent PC Safety Instructions (请遵守以下的安全指南) when connecting and using your computer. Locate your computer near an easily accessible ( 电 源插座). (将电脑小心放置于坚实的表面). Put your computer in ( 干燥并少灰尘的地方). if the power cable has been damaged. Do not (在电源线上放置任何物品), and keep the cable away from where people could trip over it. (请握住插头,而非电源线), when disconnecting the display from an electrical outlet. (切勿将电脑暴露 于雨中或靠近水). If (电脑不小心弄湿), unplug it and contact an authorized dealer immediately. Unit One Redefine the Image and Value of Beauty

61  Read sample 1: Directions for Quick Mask, pay attention to its language features. Very clear, simple, and short.  Read sample 2. : Directions for Claire’s Ear Care Lotion, paying attention to the steps. Sample 1 Unit One Redefine the Image and Value of Beauty

62 Make your own dumplings Steps  Make round dumpling-cover with flour  Cut cabbage, mushrooms and meat into small pieces  Mix meat, cabbage and mushrooms together and stir with raw eggs  Put some oil, salt and sauce inside to make the taste delicious  Wrap dumplings one by one.  Boil them in the water with a big round pot or steam them. Unit One Redefine the Image and Value of Beauty

63 The Miss World Organization The Miss World Organization has raised over $50 million for Children Charities (慈善团体) throughout the world. Among the many recipients (受益人) are the Nelson Mandela Trust (基金), world wide children charities and Variety Clubs International. All this money has been collected through the theme of Beauty with a Purpose started by Julia Morley over 24 years ago. To this day, the Miss World Organization is the only International Contest to have adopted such a theme. Apart from the commercial work and personal Unit One Redefine the Image and Value of Beauty

64 appearances which Miss World is contracted to undertake in each country visited, time is always set aside to allow each country a chance to hold a special function attended by Miss World. For example, a Miss World Fashion Show, luncheon (午宴) or any other similar event which involves Miss World. All money raised from ticket sales, raffles (抽奖), or donations, etc. are entirely donated to the underprivileged and handicapped children of that country. Unit One Redefine the Image and Value of Beauty

65 Read the text and words again and again. Finish the remaining exercises. Do Read Practice on page from 16 to 21. Preview Unit 2 Listening and Speaking Course Home Assignments Unit One Redefine the Image and Value of Beauty


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