1. Welcome to Unit 3: Persuasive Speaking! Sections have moved. Sit with your section & group! Feel free to move down front if it would help you learn.

2. Lect 8M 2 The goal of this course Ten years from now, you will be giving great speeches and presentations. The goal of this unit Four weeks from now, you will be giving a good persuasive speech.

3. Lect 8M 3 General & Specific Purpose Central Idea Invention, Organization, Style, Memory, Delivery Speech introductions (CARRP) Speech conclusions Connectives Saying something worth hearing Sources: soundness; oral citation Outlining Patterns of organization Methods for engaging the audience Visual aids Aspects of delivery What we've begun learning Unit 1 Unit 2

4. Lect 8M 4 3. Evaluating & Creating in Lab 2. Applying & Analyzing 1. Remembering & Understanding independently What's lecture for?

5. Lect 8M 5 a persuasive speech

6. Lect 8M 6 The responsibilities of the Persuasive speaker: 1.To say something worth hearing (sound information). 2.To say something that can be heard (clear organization). 3.To say something that will be heard (audience engagement). 4.To answer all the audience's reasonable doubts & objections.

7. Lect 8M 7 Persuasion does not work like this: Listeners cheerfully accept whatever you pour into their heads.

8. Lect 8M 8 Persuasion does not work like this: Beating your listeners into submission. London Times

9. Lect 8M 9 Persuasion works more like this: Your listeners are your peers: they're going to think for themselves. You can help them by answering their questions.

10. Lect 8M 10 You're having a dialogue with your audience, even when you're the only one speaking.

11. Lect 8M 11 What you're going to need: An appropriate topic you care about, passionately. A prediction of the doubts & objections your audience will raise. An inventory of the kinds of replies you can give. NOTE: Most of these are about INVENTION of something persuasive to say.

12. Lect 8M 12 Appropriate topics for this assignment: Questions of Policy To persuade my audience that we should do X. action! "we" = each one of us, individually or "we the people" = of ISU of Ames of Iowa of the United States of the United Nations

13. Lect 8M 13 to persuade my audience that people in China should stop driving. to persuade my audience that each of us (WE) should stop driving. Why "we"? Which of these gets people THINKING? Which will result in more DOUBTS &OBJECTIONS?

14. Lect 8M 14 Why "action"? Franklin Delano Roosevelt Mohandas Gandhi Gandhi Foundation Viewimages.com

15. Lect 8M 15 We are the people we have been waiting for. --MIT Students' Vehicle Design Summit

16. Lect 8M 16 Inappropriate topics for this assignment: To persuade my audience... to believe that global climate change is a result of human activity. to believe that exercise will improve their life expectancy. to believe that Intelligent Design is the best theory of the origins of life. to believe that ISU is superior to UI. "questions of fact" "question of value"

17. Lect 8M 17 Inappropriate topics for this assignment: To persuade my audience that ISU should stop raising tuition.

18. Lect 8M 18 Immediate tasks: Wednesday: Quiz #5. Next Monday: Your Persuasive topics & analysis are due! (On WebCT, by 9:00 a.m.; 20 points) and Quiz #6 "About Test 2"