1. Static Clothing Intro To Business 1103-12pm. By Brian D. Russell

2. Mission Statement Static Clothing will offer cool, new, original, and alternative clothing designs to young consumers who are looking for an alternative in clothing products from that of the name- brand and mainstream products of major clothing retailers in the market today.

3. Business Plan Summary Why “Static”? Although “static” by definition means stationary and unchanging, most people associate the word with electricity and energy, giving the business an “exciting” name. Pertains to clothing as well.

4. Description Static is to be a clothing store offering alternative styles and designs to the mainstream, brand- name clothing franchise industry that is prevalent in the consumer market today. Differentiating from the mainstream market will attract young, creative and alternatively minded individuals seeking to separate themselves from the mainstream designs of the current market.

5. General Information The first location is to be in a leased business space inside of a mall in Oklahoma City. Chosen to help cut costs from building/contracting costs and business site maintenance/repair costs. Upon launch will be a private, independently owned company by a organization of entrepreneurs.

6. Owners The owners are a group of 6 ambitious, young entrepreneurs: Each owner has high energy, enthusiasm, focus, and dedication to their new business venture. All have experience working at a variety of retail businesses. All are currently young consumers in the economy today thus know what the young consumer market today is looking for. All have a current background in general business education from the University of Central Oklahoma.

7. Presentation Division. The Group of Owners Consists of: Jonathan Alarcon, Brian D. Russell, Jereme Buck, Jordan Wiseley, Brandi Hitz, and Taylor William at the Head Chair of Business Operations. Each Owner Will Present a Section of This Business Plan:

8. Jonathan Alarcon Will Discuss the Basic Summary of the Business Plan Including: The Chosen Location and Location Information Ownership Status Start-Up Costs Projected Net-Profit

9. Taylor Williams Will Discuss Basic Product Description: The Product Description and Information The Design Development Product Manufacturing Shipping/Acquiring of the Product to Sales Location Projected Production Costs

10. Jereme Buck Will Discuss the Market Analysis Summary: The Target Consumers The Existing Market Conditions The Target Consumer Strategy Public Promotion/Awareness of the Product

11. Jordan Wisely Will Discuss the Basic Management and Operations of the Company: Basic Operations Costs The Desired Employee Profile Management Criteria The Basic Facilities, Equipment, Labor, and Operations of the Store

12. Brandi Hitz Will Discuss the Future Development of the Company: Operations Development Development Forecast (i.e. Completion and Opening Dates, Projected Growth, etc.) Future Goals of the Company Critical Risks and Potential Problems