1. Licensing Windows Server & System Center & Windows Client
Kris Vandermeulen
SSP Management & Security

2. Introduction Windows Client Windows Server Management
Versions
Licensing Types
The Optimized Desktop
Windows Server
Management
System Center Management Suite
Server / Management CAL’s in Core / E-Cal
What’s next

3. Windows 7 SKU Descriptions
All Windows 7 versions are a super set of the version below with no trade off on features when you upgrade from one version to the next
Windows® 7 Enterprise
Windows® Ultimate
“Enterprise” provides advanced data protection & information access for businesses that use IT as a strategy asset
“Ultimate” is the no-compromise SKU for technical enthusiasts
“Professional” is the business-focused SKU for small and lower mid- market companies and users who have networking, backup, and security needs and multiple PCs or servers
“Home Premium” is the standard consumer SKU, providing full functionality on the latest hardware, easy ways to connect, and a visually rich environment
“Home Basic” is the SKU for value PCs in emerging markets, meant for accessing the internet and running basic productivity applications
“Starter” is an entry-level OEM SKU with a 3 program limit for small form factor PCs in all markets
Windows® 7 Professional
Windows® 7 Home Premium
Windows® 7 Home Basic
Windows® 7 Starter

4. Windows Desktop Products
An Edition of Windows Right for Every Customer
Full Package Product (FPP)
Pre-Installed on PC (OEM)
Volume Licensing
* Not available in all markets
Premium SKUs include all features of the lower SKUS

5. Windows Products Available Through Volume Licensing
Microsoft Confiential: Preliminary Information: NDA Only
Windows Products Available Through Volume Licensing
Designed for small and medium business upgrading to the Windows 7 experience
For enterprises and any business that wants to optimize their IT infrastructure
Only Available with Software Assurance
Suite of six client virtualization, management, and deployment technologies
License that enables advanced virtualization and centralization scenarios

6. Microsoft Confiential: Preliminary Information: NDA Only
Windows 7 Professional
Overview
What’s New
Volume license for upgrading capable PCs to Windows 7
Upgrading to Windows 7 Professional will help small and medium-sized businesses:
Keep Their Business Running
Simplify Every Days Task
Safeguard Their Business
Includes downgrade to any prior version
Windows XP mode to aid application compatibility for small businesses. (For larger organizations use Microsoft Enterprise Desktop Virtualization)
DVD Codec and Media Center
How to License
Available through all Volume License programs
Standalone Upgrade license available through Select License, Select Plus, and Open License
Restrictions on Upgrade Licenses
PCs must already have qualifying business OS license
Not a replacement for buying full Windows licenses from OEM

7. Microsoft Confiential: Preliminary Information: NDA Only
Windows 7 Enterprise
Unique Technologies
Not in Windows 7 Professional
What’s New
Make Users Productive Anywhere
DirectAccess™
BranchCache™
Enterprise Search Scopes
Enhance Security and Protect Data
BitLocker™ & BitLocker To Go™
AppLocker™
Streamline PC Management
MUI Language Packs
Richer VDI Remoting & Boot from VHD (VDI requires VECD license)
4 Virtual Operating Systems
Subsystem for UNIX
More enterprise value in features
With DVD Codec and Media Center
4 Virtual OS licenses can be run on earlier versions of Windows (previously they could only run on Windows Vista Enterprise)
How to License
Included with Software Assurance for Windows Desktop
Software Assurance for Windows 7 Professional licenses
Open License, Open Value, & Open Value Subscription
Enterprise Agreement & Enterprise Agreement Subscription

8. Software Assurance for Windows Client
Access to Unique Desktop Technology & Deployment Flexibility
Key Benefits
Windows 7 Enterprise
Extended Hotfix support
Microsoft Desktop Optimization Pack (Optional Subscription)
24x7 problem resolution support
Enterprise source licensing program
Windows Fundamentals for Legacy PCs
Employee purchase program
4 Virtual, Local OS Licenses
E-learning
New Version Rights
Training vouchers
TechNet benefits for Software Assurance.
Spread payments
* Eligibility for these benefits may vary depending on the Volume Licensing program and license quantity.
How to License
Add Software Assurance to upgrade licenses purchased through Open, Select, Select Plus
Software Assurance is included in Open Value, Enterprise Agreement, & Subscriptions
Software Assurance can be added to OEM license within 90 days of purchase through Open, Select, Select Plus

9. Microsoft Desktop Optimization Pack
Microsoft Confiential: Preliminary Information: NDA Only
Microsoft Desktop Optimization Pack
Technologies Included
How to License
Available to customers with Software Assurance for Windows Desktop licenses (except in Open License)
Subscription gives access to use all products, updates, and additions
Usage ends when subscription ends
Available through following SKUs:
Microsoft Desktop Optimization Pack for Software Assurance
Windows 7 Professional + Desktop Optimization for SA
EA: Enterprise Desktop + MDOP
EA: Professional Desktop + MDOP

10. Overview of Key Features by SKU: 1 of 2
Windows® 7 Starter
Windows® 7 Home Basic (EM only)
Windows® 7 Home Premium
Windows ® 7 Professional
Windows® 7 Enterprise/ Windows® 7 Ultimate
Improved Windows® Taskbar & Jump Lists √
Windows® Search
Join a HomeGroup
Windows Media® Player
Back-up & Restore
Enhanced Media Playback
Action Center
Device Stage™
Enhanced home media streaming, including Play To
Bluetooth support
Fax & Scan
Basic “inbox” games
Credential Manager
Application Capabilities
Up to 3 concurrent programs
Unlimited
Live Thumbnail Previews from Taskbar
Fast User Switching
Create ad-hoc wireless networks
Internet Connection Sharing
Multi-monitor support
Windows Mobility Center (w/o presentation settings) *
Aero® Glass & advanced Window navigation
Aero® Background
Windows® Touch (Multi-touch and handwriting support)
Create a HomeGroup

11. Overview of Key Features by SKU: 2 of 2
Windows® 7 Starter
Windows® 7 Home Basic (EM only)
Windows® 7 Home Premium
Windows ® 7 Professional
Windows® 7 Enterprise/ Windows® 7 Ultimate
Windows® Media Center √
DVD Video playback and authoring
Premium “inbox” games
Snipping Tool, Sticky Notes, Windows® Journal
Windows® Sideshow (Auxiliary Display)
Location Aware Printing
Domain Join & Group Policy Controls
Remote Desktop Host
Advanced Back-up (Network & Group Policy)
Encrypting File System
Windows® Mobility Center*: Presentation Mode
Offline Folders
BitLocker™ & BitLocker To Go™
AppLocker™
DirectAccess
BranchCache™
MUI Language Packs
Enterprise Search Scopes
VDI Enhancements^
Boot from VHD
* Windows® Mobility Center is visible only on notebook computers
^ Windows® 7 Ultimate is not licensed for VDI scenarios, but these features may be used to have a richer Remote Desktop Experience when connecting to a PC running Windows 7 Ultimate
Note: features and functionality described in this presentation or exposed in the pre-release versions of Windows 7 are not guarantee of inclusion in the final, released product or specific SKUs

12. Windows Licensing : How many instances per Windows license?

13. Virtualization with Standard Edition
4/19/ :23 PM
Virtualization with Standard Edition
Virtual Sessions
Per License .. 32 16 8 4 1
Standard
Includes host OS: YES

14. Virtualization with Enterprise Edition
4/19/ :23 PM
Virtualization with Enterprise Edition
Virtual Sessions
Per License .. 32 16 8 4 1
Standard Enterprise
Includes host OS: YES YES

15. 4 Virtual Licenses : Some Remarks
Virtual licenses bound to “physical” license
No split possible
Licenses can be transferred
Dismissal of host
After 90 days
Not with OEM Licenses
“Physical” license can not be used as extra “Virtual” license
Need # Virtual licenses as MAXIMUM # instances that might run per box.

16. Quiz : How many EE licenses?
12 VMs in total
=>3 Enterprise Editions ?
Virtual instances bound to “physical” licenses - no split possible
=> 4 Enterprise Editions

17. What about QuickMigration (…or VMotion)?

18. Quiz : How many EE licenses?
3 Enterprise Editions per host
Not easy to manage on the long run

19. Virtualization with Datacenter Edition
4/19/ :23 PM
Virtualization with Datacenter Edition
Virtual Sessions
Per License .. 32 16 8 4 1
Unlimited
Standard Enterprise Datacenter
Includes host OS: YES YES YES
Datacenter Edition makes licensing Windows Server for Virtual Machines easy.
Simply license the processors. No need to count, track, or license the virtual machines.

20. Can we save money with the Windows Data Center License?
Data Center Calculator
“..at about VMs for a (2) CPU socket system depending on discounts and such.  The cost is pretty even until you reach 8 VMs but at 9 it is a dramatic jump.”

21. Licensing System Center Products
Managed Clients
(Client Management License)
Management Server
(Management Server License)
Managed Servers
(Server Management License)

22. Server Management Licenses Editions
Product
Standard Server ML
Enterprise Server ML
· Management of basic workloads
· Base OS or system hardware
· Storage/File/Print (FTP, NFS, SMB, and CIFS)
· Networking (DHCP, DNS, WINS, and RADIUS)
· All Standard Server ML functionality
· Any functionality not covered by a Standard Server ML (including application management)
· Inventory for any workload
· Software distribution for any workload
· Patch management for any workload
· Desired Configuration Management (DCM) for basic workloads
· Any functionality not covered by a Standard Server ML (including DCM for applications and compliance)
· Any functionality not covered by a Standard Server ML (including DPM to DPM replication and the System Recovery tool)

23. Managing The Server Lifecycle
Backup
Hardware Provisioning
Live host level virtual machine backup
In guest consistency
Rapid recovery
Disaster Recovery
Patch management and deployment
OS and application configuration management
Software upgrades
Virtual Workload Provisioning
Server Management Suite
OS / Software Deploy, Patching and State Mgmt
End to end service management
Server and application health monitoring & management
Performance reporting and analysis
Virtual machine management
Server consolidation and resource utilization optimization
Conversions: P2V and V2V
Performance and Health Monitoring 23

24. Unlock The Value of SMSE for Your Environment
SMSE for Physical Machines-ie no virtualization
Configuration Management (Physical & Virtual)
End-To-End Monitoring
Server Compliance
Data Protection & Recovery
€630
per Physical
Server Management
Suite Enterprise (SMSE)
€1,176 per server
for up to 4 OSEs + Parent OS
€630
per Physical
€630
per Physical
€1281
per Host
Standalone Cost: €3,171
With SMSE: €1,176

25. SMSE Enables the Benefits of Virtualization
Enable customers to accelerate benefits of Virtualization
SMSE enables customers to address virtualized workloads with a broad set of Systems Management capability without incurring incremental cost up to 4 OSEs
€1,176
Per 4 OSEs
Server Management
Suite Enterprise (SMSE)
Server Management
Suite Enterprise (SMSE)
€1,176 per
per 4 OSEs + Parent OS $0
incremental
SMSE $0
incremental
SMSE $0
incremental
SMSE $0
incremental
SMSE

26. SMSD Accelerates the Benefits of Virtualization
Enable customers accelerate the benefits of Virtualization
SMSD enables customers to address highly virtualized workloads with a broad set of Systems Management capability without incurring incremental cost
Server Management
Suite Datacenter (SMSD)
€1,272 per 2-proc server
€2,544 per 4-proc server
€1,272 per 2-proc
€2,544 per 4-proc
Server Management
Suite Datacenter (SMSD)
$0 incremental
SMSD
$0 incremental
SMSD
$0 incremental
SMSD
$0 incremental
SMSD
$0 incremental
SMSD
$0 incremental
SMSD
$0 incremental
SMSD
$0 incremental
SMSD
$0 incremental
SMSD

27. 2009 STB Virtual Analyst Summit
4/19/2017
System Center Roadmap
CY 2008
2009
2010
2011
2007 SP1
2007 R2
vNext
2008
2008 R2
vNext
2007 R2
2007 SP2 R3
vNext
2007 SP1
2010
2010
vNext
2008
2009 and R2
2010 and R2
2011 and R2 V1
V2 and V3
2007 SP1
2010
© 2009 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
© 2008 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION. 27

28. System Center - Server Management Suite 2010 Component & Pricing Changes

29. Managing The Lifecycle

30. Managing The Lifecycle
Service Management
Backup
Hardware Provisioning
Sys Ctr Server Management Suite
Disaster Recovery
Performance and Health Monitoring
Virtual Workload Provisioning
IT Automation
Multivendor Integration
OS / Software Deploy, Patching and State Mgmt 30

31. System Center Management
- Desktop Management - Server Management - Device Management - OS Deployment - App Deployment - Patch Management - Asset Intelligence - Desired Configuration Management
- Multi-Hypervisor Management
- P2V & V2V
- Quick Storage Migration
- OpsMgr Integration
- Intelligent Placement
- Library & Web Portal
- AD Integration
- PowerShell
- Cross-Platform
Monitoring
- Service Level
- Automate Routines
- SCVMM Integration
- 3rd Party Integration
- End to End Service Management
- Reporting
- Client Monitoring
- Integrated Sys Ctr CMDB
- Incident Management
- Change Management
- Knowledge Management
- Data Warehouse Business Intelligence for IT
- Service Manager
- Workflow Automation
- Compliance & Risk
Process Mgnt
Authoring Tool
- IT Process Automation
- Multi-vendor integration
- Pre-built activities & workflow processes
- Publish and subscribe data bus
- Intelligent workflows
- Protect Hyper-V
- Protect SharePoint
- Protect SQL
- Protect Exchange
- Physical & Virtual
- X-Forest Protection
- DR & Cloud Integration
- Disk & Tape Backup
- Continuous Data Protection

32. Summary of Pricing and License Update
Service Manager and grant for Opalis technology is now included in SMSE/SMSD
Price for SMSE/SMSD will increase on July 1st 2010
Purchase or renew SMSE/SMSD before July 1st to take advantage of current prices

33. Service Manager License For Server Management Added To SMSE and SMSD
SELF SERVICE
COMPLIANCE AND RISK
IT BUSINESS INTELLIGENCE
IT ANALYST
ASSET MANAGEMENT
PROVANCE
Incident and Problem
Change
Knowledge Base
Workflows
CMDB
Data Warehouse
SERVICE MANAGER
INTEGRATED | EFFICIENT | BUSINESS ALIGNED

34. Grant For Opalis Technology Included with Each SMSE and SMSD License
IT Process Automation
Lower costs and simplify processes in the datacenter through automation
Fast value with pre-packaged workflow expertise and integration
Extends and integrates with System Center today
Grant for Opalis technology for new and existing SMSE / SMSD customers

35. Additions to the Server Management Suites
With New Capabilities
SMSE / SMSD
Data Protection Manager
Virtual Machine Manager
Configuration Manager
Operations Manager
Opalis grant
Service Manager
Opalis licensed via a grant to new and existing SMSE & SMSD licenses.
Service Manager is a new component of SMSE / SMSD.
Both changes effective for Enrollment for Core Infrastructure (ECI) licenses
Excluding ECI Standard which does not include SMSE or SMSD.
Previous
NEW in Dec 2009
NEW in H1 2010
SMSE / SMSD
Operations Manager
Configuration Manager
Data Protection Manager
Virtual Machine Manager 35

36. Timeline Product Introductions and Licensing Changes
SMSE / SMSD Increase
Availability of Service Manager
Communication of Opalis Grant to Existing SMSE/D customers
Opalis Grant and Addition of Service Manager Announced
Week of Jan 4th 2010
Jan 2010
H1 2010
July 1st 2010

37. Core Infrastructure Server Suites Combine suites, and upgrade over time
Datacenter
Enterprise
Standard
Server Management Suite Datacenter
Server Management Suite Enterprise
Server Management Licenses Standard
Lightly virtualized
One virtualized instance
Basic workloads
Highly virtualized
For 2 processor servers
For 1 processor servers
For 2+ processor servers
Only 5% more than Windows Server Datacenter
Only 8% more than Windows Server Enterprise
Only 15% more than Windows Server Standard

38. Enablement through ECAL - Today
Plumbing for Business
CML
CAL
Security Suite
Broad Software Portfolio
Standardize on a Microsoft platform- reduce the cost of licensing and managing multiple, discrete solutions
Enable a broad Business Productivity and Core IT Infrastructure
Significant package value
50%+ Discount over separate component purchase
2-3 CAL break-even point
Meet IT and Business requirements with one license suite and one vendor
Simplified Administration
Single, simple license to comprehensively cover your Microsoft Server needs
Plumbing for IT

39. Enablement through ECAL – Wave 14
CML
CAL
Business Productivity Infrastructure
Core Infrastructure
Business Intelligence
Enterprise Search
Desktop and Device Management
Security
Collaboration
Unified Communications
Incident, Problem, and Change Management
Access Management
Enterprise Content Management
Data Protection and Recovery
Plumbing for Business
Plumbing for IT