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Suzanne Peterson 2013 U.S. Senior Open Internship.

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Presentation on theme: "Suzanne Peterson 2013 U.S. Senior Open Internship."— Presentation transcript:

1 Suzanne Peterson 2013 U.S. Senior Open Internship

2 Suzanne Peterson 0 Address: 749 W. Jefferson Street Tallahassee, FL 32304 0 Phone Number: (813) 785-6864 0 Email: svp09@my.fsu.edusvp09@my.fsu.edu 0 Skype: suzannepeterson14

3 Education 0 Florida State University, Tallahassee, FL 0 Bachelor’s of Science in Marketing 0 Bachelor’s of Science in Sport Management 0 Graduating May 2014

4 From Tallahassee to Omaha…

5 34 th U.S. Senior Open 0 July 8 th – July 14 th 0 Omaha Country Club, Omaha, NE 0 Conducted by the United States Golf Association 0 Broadcasted to more than 50 countries 0 www.2013ussenioropen.com www.2013ussenioropen.com

6 Omaha Country Club

7 2013 U.S. Senior Open Internship 0 Position: Corporate Sales and Service Assistant 0 Dates: May 6, 2013 – July 19, 2013 0 Internship Offered By: Bruno Event Team / Liz Leckemby, Championship Director

8 Bruno Event Team 0 Sports marketing and event management company formed in 1995, based in Birmingham, AL 0 Experienced in all facets of event management, employing a year-round staff of more than 60 employees 0 Services each client with expertise in all aspects of event management, marketing, and operations 0 www.brunoeventteam.com www.brunoeventteam.com

9 Championship Staff That’s me! Becky Marketin g Manager Sarah Corporate Sales & Service Manager (my boss!) Kevin Operations Manager Alex Championship Assistant Matt Operations Assistant Liz Championship Director Danny Operations Director Brianne Championship Manager Andrei Operations Assistant Anna Marketing Assistant Justin Operations Assistant

10 Summer Interns, from all over! Alex – West Point, NE Andrei – Lynden, WA Me – Tampa, FL Justin – Avon, CT Matt – Montrose, CO Anna – Omaha, NE The full-time staff wanted a picture with us and our backpacks!

11 Our Office/House – Located right off the course

12 Corporate Sales & Service Assistant The role of the Corporate Sales & Service Assistant is to work alongside the Corporate Sales & Service Manager, assisting with their preparations for the event, while being exposed to the different areas and responsibilities of managing a championship. 0 Corporate Servicing 0 Operational Responsibilities 0 Miscellaneous Championship Tasks Job SummaryResponsibilities

13 My own Golf Cart! Credential & Lanyard Business Card

14 Corporate Servicing 0 Assist with entire service process, including May corporate workshop 0 Distribution of tickets, parking passes, etc. to corporate clients 0 Wristband delivery 1 0 Walkthrough Schedule 2 0 Oversee all elements of corporate client golf 0 Championship Invitational 3 0 Work closely with merchandise team to coordinate client requests 0 Merchandise PODS 4

15 1 Wristband Delivery Spreadsheet Created to expedite the wristband delivery process. After the companies were arranged by area location, I was able to map out the delivery stops in each area.

16 2 Walkthrough Schedule for Friday, July 5 Each company scheduled a time to walk through their hospitality venue and to deliver any merchandise or supplies

17 3 Championship Invitational Golf Outing Invitation The Invitational was an opportunity for the Corporate Clients who purchased clubhouse & on-course hospitality to play the course, the same as the professionals did. The golf outing was held the Monday after the Championship.

18 3 Informational One-Sheeter that was given to Corporate Clients for the Championship Invitational

19 3 Spreadsheet listing each company and how many Invitational spots they receive

20 4 Merchandise Inventory Tracked by what POD each company was assigned. There were four total PODS throughout the course. This also lists delivery information for each day.

21 Operational Responsibilities 0 Assist coordination with operations team for interior designs of private hospitality venues 0 CADs 5 0 Punchlists 6 0 Coordinate communication efforts between operations team and corporate client 0 Work with volunteer manager to educate, train and coordinate hospitality committee chairmen and committee members 0 Corporate Hospitality Captains PPT 7 0 Credential Boards 8

22 5 Example of a CAD

23 E D C B A A – Company Name and Location (17 th SuperSuites, Tent F) B – Inside details (Ceiling liner color, carpet, TV’s, etc.) C – Outside drink rail D – Soft Seating, includes 2 chairs, loveseat, coffee table E – Back service door 5 Breakdown of a CAD

24 Inside of a 17 th Green SuperSuite Tent Ceiling Swag Chiavari Barstool

25 6 Example of a Punchlist In the weeks leading up to the Championship, we created punchlists as we walked through every on-course venue. The list was submitted to the company building the tents.

26 7 Slides from Corporate Hospitality Captains PowerPoint

27 8 Examples of Credential Boards used by Corporate Hospitality Volunteers

28 On-Course Hospitality Venue wristbands for each day of the Championship

29 Miscellaneous Championship Tasks 0 Assist Championship Director to coordinate Honorary Starters for Practice Rounds 0 Military Day 9 0 Promotional Events 0 Creighton Baseball Game 0 Farmer’s Market 0 KwikShop 0 Taste of Omaha 0 Color Me Rad

30 9 Military Day at the Senior Open Chief Master Sargent Bruce Swanson from Offutt Air Force Base guarding the flag on the 18 th Green

31

32 Promotion at the Creighton Baseball Game

33 Promotion at the Farmer’s Market

34 Promotion at the KwikShop with the Senior Open Trophy

35 Promotion at the Taste of Omaha

36 Promotion at the Color Me Rad Run

37 A few of the Senior Open Corporate Supporters

38 Signs welcoming guests to the 13 th Green & 10 th Tee Villages

39 10 th Tee Chalets

40 Statue of Fred Funk outside the Mutual of Omaha building

41 Our promotional Lexus vehicle!

42 1 st Tee at Omaha Country Club

43 Championship Staff with 2013 U.S. Senior Open winner, Kenny Perry!

44 Fun times this summer at the Senior Open! Teeing off on the 9 th Tee Artwork on the fridge at the office Receiving a cart pull I (unknowingly) made it on TV!

45 Thank You!


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