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© Colin Eden and Fran Ackermann: Lecture Notes For Making Strategy: Mapping Out Strategic Success, Sage, 2011 Files mounted on the Making Strategy Sage.

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Presentation on theme: "© Colin Eden and Fran Ackermann: Lecture Notes For Making Strategy: Mapping Out Strategic Success, Sage, 2011 Files mounted on the Making Strategy Sage."— Presentation transcript:

1 © Colin Eden and Fran Ackermann: Lecture Notes For Making Strategy: Mapping Out Strategic Success, Sage, 2011 Files mounted on the Making Strategy Sage web site Six sets of PowerPoint slides: Introduction to Making Strategy Strategy as the Prioritisation and Management of Key Issues Strategy as Purpose: Agreeing Goals and Aspirations for the Organisation Strategy as Competitive advantage Closure These slides are intended only as a supplement to the book and do not represent a complete picture of the theory, concepts, or practice that lie behind the approach to strategy. They provide some further examples and pick out some main themes. They have been designed so that they can be modified and added to. However, the copyright of the material lies with the authors. Four sets of PowerPoint slides that list the tasks for each of the four forums. These are directly from the book and save retyping them if required. A 2-page quick guide to the use of Decision Explorer. This guide provides the majority of the ‘hot-key’ instructions that used extensively during the Making Strategy process. Videos introducing the use of Decision Explorer in the issue management forum. This provides a quick way of ‘getting the hang’ of using the software at a basic level.

2 © Colin Eden and Fran Ackermann: Lecture Notes For Making Strategy: Mapping Out Strategic Success, Sage, 2011 Group Explorer There is also available a Group Support System that allows participants to enter statements and links directly in to a publicly displayed Decision Explorer model. The system also allows for the rating of statements, and the indication of preferences about, for example, options to focus on, undesirable options, leverage on goals, etc. The significant benefits of the system are higher productivity, anonymity when appropriate, the ability to monitor development consensus, and facilitator monitoring of levels of participation and type of participation. The system has been used extensively over the past 10 years by a number of Business Schools, managers, and consultants. It has been used with top management teams of MNC’s as well as with pressure groups. The system requires the purchase of the Group Explorer software from Ackermann&Eden at Strathclyde Business School, a full copy of Decision Explorer, Windows Server, and 2 laptop computers (one running Windows Server and the other Windows 7). See: Ackermann, F. and Eden, C. Negotiation in Strategy Making Teams Group Support Systems and the Process of Cognitive Change. Group Decision and Negotiation. 2011; 20(3)293-314. Andersen, D.; Richardson, G. P.; Ackermann, F., and Eden, C. Using a Group Support System to Add Value to Group Model Building. System Dynamics Review. 2010; 26(4)335-346.

3 © Colin Eden and Fran Ackermann: Lecture Notes For Making Strategy: Mapping Out Strategic Success, Sage, 2011 Scripts for the Strategy as Purpose Forum Chapter 6 Ackermann & Eden, Making Strategy: Mapping Out Strategic Success

4 © Colin Eden and Fran Ackermann: Lecture Notes For Making Strategy: Mapping Out Strategic Success, Sage, 2011 Strategic Management Strategic Management is about agreeing which goals to practically focus energy, cash, effort, emotion

5 © Colin Eden and Fran Ackermann: Lecture Notes For Making Strategy: Mapping Out Strategic Success, Sage, 2011 Script for Reverse Engineering the published goals system Tasks: 1) Determine which of the strategy document(s) available will be used for the exercise: 5-10 minutes (off-line with the manager-client) 2) Examine the strategy document to capture potential goals: 20-30 minutes 3) Examine the strategy document to capture potential relationships: 10- 20 minutes 4) Check wording and relationships with the group: 5-10 minutes Deliverable: First draft of the ‘goals system’ Script Timing: Minimum 40 minutes, expected 70 minutes Refer to p149

6 © Colin Eden and Fran Ackermann: Lecture Notes For Making Strategy: Mapping Out Strategic Success, Sage, 2011 Script for Starting from Scratch Tasks: Provide a clear description of the purpose of the forum and what is a goal: 5 minutes Encourage participants to surface candidate goals: 10-20 minutes Capture links between goals: 10-20 minutes Check wording and relationships with the group: 10-15 minutes Deliverable: First draft of the ‘goals system’ Script Timing: Minimum 35 minutes, expected 60 minutes Refer to p156

7 © Colin Eden and Fran Ackermann: Lecture Notes For Making Strategy: Mapping Out Strategic Success, Sage, 2011 Script for understanding purpose through issue management Tasks: 1) Identify and prioritise key issues: 15-30 minutes 2) Ladder up from key issues to candidate goals and negative goals: 20-40 minutes 3) Review negative goals: 10-20 minutes 4) Check wording and links and ensure all goals are captured: 5-10 minutes Deliverable: First draft of the ‘goals system’ Script Timing: minimum 50 minutes, expected 100 minutes Refer to p161


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