Social media sharing site that has 1.39 billion users worldwide Largest way to communicate with customers in non-obstructive way Average time on site is 40 minutes per day Primary demo: Ages 25- 34 890 million users log in daily
Twitter is a microblogging site that limits your posts to 140 characters. For your reference, that is the length for this single bullet point. Primary demo: Ages 18-29 1 billion tweets are posted per day 80% of active users are on mobile device
The total number of worldwide email accounts is expected to increase to over 4.3 billion accounts by year-end 2016. There are 3x more email accounts than Twitter and Facebook accounts combined. When asked to opt-in to receive updates from a company, only 10% elected to do so through Facebook, while 90% chose to receive email newsletters.
Be consistent in your postings Be authentic – use your own voice Let this be your guide: would I see/watch/read this if I weren’t in the industry DON’T Sell
Start following people who has the same interest as you Start following companies that you want to model yourself after Find content (news, videos, pictures, etc.) that will have a positive influence on your audience.
Connecting with your niche Engaging with your niche Convert your engagements into $$$$ It’s not about how many likes, friends, followers or connections that you have.