1. Top Online Content Destinations1 1

2. Ranking by Internet Genre
Branded TV Content is the Most-Used on the Internet… Across the Gamut of Content Genres
Ranking by Internet Genre
Top Traffic
TV Sites:
Genre
Rank:
1st
Sports
3rd
Comedy
1st
Weather
1st
Kids
4th
Home
4th
Gaming
Top Traffic
TV Sites:
Genre
Rank:
1st
Food
1st
General News
4th
Music
3rd
TV Ent. Black
1st
TV Ent.
Source: VAB analysis of multi-platform comScore data, May 2015 2 2

3. TV Brands Rank in the Top 5 Multiple Times in
Most Major Content Genres
Top 5 Rank by Internet Genre
Sports
Sports
Comedy
TV Ent. Black
General News
Music
Gaming
ESPN
College Humor/Cracked
NBCU TV
ABC News
VEVO
EA Websites
Spotify
NBC Sports Network
TheChive.com
Tribune Broadcasting
CNN
Zynga
Bleacher Report
Comedy Central
CBS
NBC News
MySpace.com
Midas Player
FOXSports.com
Defy Media Humor
ABC Digital
CBS News
MTV Networks
GSN
AOL On
Huff Post TV
SB Nation
TheOnion.com
USA Today
Warner Music
PCH Digital
Home
Weather
TV Entertainment
Food
Kids
HOUZZ.com
The Weather Channel
NBCU TV
Food Network
Disney Entertainment
Hearst
Accuweather.com
Tribune Broadcasting
AllRecipes.com
COOL-MATHGAMES.com
Yahoo! Weather
ABC Digital
BlogHer Food
Totally Kidz
Internet Brands
Home & Garden
HGTV
Weatherbug.com
AOL On – Huff Post TV
MyRecipes.com
PBSKIDS.org
About.com Home
MSN Weather
CBS
Mode Foodie
Nickelodeon Kids & Teens
Source: VAB analysis of multi-platform comScore data, May 2015 3 3

4. Out of 1 Million + iPAD Apps, Ad-Supported TV Brands are
Among the Top 5 Downloaded
From Over 1,000,000 Apps:
Top 5 iPad Apps Downloaded
Sports
Music
TV Networks
News
Comedy
ESPN
Spotify
A&E
CNN App for iPhone
Comedy Central
Pandora
NBA Gametime
Pandora
The CW
FOX News
Watch ESPN
Soundcloud
Lifetime
NPR News
SNL
NBC Sports Live Extra
CMT App
USA NOW
BBC News
iheartradio
Yahoo Screen
B/R Team Stream
iheartradio
History
NY Times
Weather
Finance
TV Entertainment
Children
Business
Weather +
CNNMoney
Shazaam
Nickelodeon
CNN
Weather Channel for iPad
CNBC
Entertainment Weekly
Youtube Kids
CNBC
MyRadar
Yahoo Finance
Xfinity TV Go
ellentube
Bloomberg
NOAA Hi-Def Radar
Bloomberg Business
HBO Go
Nick JR.
New York Times
Yahoo Weather
Wall Street Journal
Telemundo Entertainment
Watch Disney Channel
BBC News
Source: Apple app store 5/14/15; Most popular iPAD apps by category search term (excluding gaming apps) 4 4