1. Guidance History

2. 1. Guidance History in the Philippines
1913 : Vocational Guidance is the first :Occupational and Educational guidance 1932 :First Psychological Clinic. (by UP) 1933 :Various trades and profession materials

3. 1935-45 :Guidance and Counseling Service in the schools
:Guidance and Counseling Service in the schools. Public and private high school : First Guidance Institute was conducted by army psychologists from the United States :Formal degree program in counselor education.

4. First- The graduate level Later- Undergraduate level as well 1951 : The school guidance started to move actively. Assist students with career choices, personal difficulties, school & home tasks, job placement, and initial work adjustments.

5. 1953 : First formal organization of Philippines.
Guidance Association of the Philippines (1945)
Philippine Association of Guidance Counseling
was founding of (1953)
Philippine Guidance and Personal Association
now known as
Philippine Guidance and Counseling Association
(1965)

6. 1965: Counselors-challenged to prepare students in career
1965: Counselors-challenged to prepare students in career : The emergence of a movement to explore indigenous psychological concepts and methods inspired attempts to develop psychological tests and other assessment instruments.

7. 1977: Philippine Vocational Guidance Association
 Philippine Association for Career rename Guidance and Development
 The Career Development
rename Association of the Philippine

8. 1980: 10th world Congress of the International Association of Education and Vocational Guidance (in the Phil.) 1982: The Technical and Vocational Education Project 1985: The Center for Women’s Studies and Development in Silliman University, Dumagete City.

9. 1987-present: Expanded Career Counseling Services.
Focused on;
poverty, unemployment, underemployment, over population, overseas workers etc.
to set career counseling out of school
Companies career counseling services.
(organizational development & human resource development programs)

10. 2. Concerns Students’ Career problems were related with:
- Sociological
- Psychological
- General

11. 3. Challenges 1) Family ties and Peso signs
2) Desire for economic improvement
3) Employability: studies show common reasons for curricular choices of college.
Interest in the field
Opportunity for employment
Personal or family welfare
Financial returns
Influence of role models
Classical reasons

12. 6. Prestige 7. Admiration 8. Status 9. Ability 10
6. Prestige 7. Admiration 8. Status 9. Ability 10. Influence of media 11. Security 12. Opportunity to go abroad
New reasons

13. 4. Training and Employment Mismatch
1) Career development =Vocational development = Occupational development = Life-long process of development ; refining attitudes, beliefs and values, skills an abilities, interest, personal traits or behaviors, discovering aptitudes, acquiring knowledge of the field.

14. The trait-and-Factor Theory ( General theory in the Philippines) Kapwa (Special trait of Filipino concept of self)

15. 2) Five-stage model for career counseling in the Philippines by Santamaria in 1993.
The process of helping a person understand himself.
The process of helping a person understand the situation.
Identify options.
Make choices from among these options.
Implement his decisions.

16. 3) Stages of Career Counseling
Self Expression Self Understanding Decision making Goal setting Action planning Follow-up

17. 5. History of Guidance US version
1907: A systematic school guidance program by Jesse B. Davis 1908: Prank Parsons –”Father of Vocational Guidance” s: School Counseling and Guidance grew.

18. 1940s: The US used psychologists and counselors to select, recruit, and train military personnel. 1950s: Guidance and Counseling was diffused to nation wide. 1960s: Continue to develop. * February 6-10: Nation school counseling week.