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PARTNERSHIP PRESENTATION March 2011. copyright © 2011 P. 2 BUILD YOUR BUSINESS PARTNERSHIP WITH BRUMBY  29,500 households in the Brumby Community  975.

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Presentation on theme: "PARTNERSHIP PRESENTATION March 2011. copyright © 2011 P. 2 BUILD YOUR BUSINESS PARTNERSHIP WITH BRUMBY  29,500 households in the Brumby Community  975."— Presentation transcript:

1 PARTNERSHIP PRESENTATION March 2011

2 copyright © 2011 P. 2 BUILD YOUR BUSINESS PARTNERSHIP WITH BRUMBY  29,500 households in the Brumby Community  975 Students attend Brumby Elementary School  Opportunity to promote community support at Your Business  The New Marquee is better than a conventional billboard!  Unique opportunity – signature relationship in Cobb County  Reach your target demographics right where they live, work and play  More than 24,000 cars pass Brumby Elementary School each day  The Community supports organizations that support our school  Great Public Relations Connection – Show your Community support!

3 copyright © 2011 P. 3 THE BRUMBY COMMUNITY COMMUNITY DEMOGRAPHICS Population (zip codes 30067, 30339)64,000 Total Households29,500 School Enrollment975 KEY COMMUNITY STATS Median Family Income$55,000 Average Home Selling Price$300,000 New Home Average Selling Price$550,000 Homes Sold Last 10 Months364 Businesses in the Community5,484

4 copyright © 2011 P. 4 THE FOUNDATION HELPS LEVEL THE PLAYING FIELD  Title I Distinguished School – 4 th Year  975 Students attend Brumby Elementary School  More than 42 diverse cultural backgrounds make up the Brumby student body  The Foundation provides uniforms for all students at a very low cost to parents  An $8,000 contribution provides school uniforms for 160 children (1 whole grade level)!  A full Marquee provides uniforms for the entire school!  The Foundation’s After School Programs focus on three key areas:  Strengthening Academic Skills  Developing New Talents  Introducing Students to New Experiences  An $8,000 contribution allows 220 kids to attend the ASP for a week!  More than 25 Academic clubs: mathematics, chess, cooking, science, chorus, dance, step, cheerleading, girl scouts, boy scouts, soccer, robotics and art

5 copyright © 2011 P. 5 BRUMBY ELEMENTARY ANNUAL TRAFFIC COUNTS Powers Ferry Road: 24,800 Cars Per Day

6 copyright © 2011 P. 6 POWERS FERRY MARQUEE Marquee offers visibility to more than 24,000 vehicles per day, 365 days per year.  New billboards no longer allowed in Cobb County  Your Business linked with the Brumby Family  Interactive LED message opportunities each hour  Powers Ferry Road is a key North / South artery  Only 8 other Partners in Education on the Marquee  3 x 5 Spot normally $8,000 per year A first of its kind partnership opportunity in Cobb County tying together an elementary school informational LED sign with Partner In Education recognition panels.

7 copyright © 2011 P. 7 PARTNERSHIP BENEFITS Reach your community right where they live – grass roots marketing at its best. Your Partnership will:  Target Your Business message to the 29,500 households in the 30067 and 30339 zip codes  Captures 24,000 plus vehicles that travel Powers Ferry Road each day  Reinforce brand image as community partner with Brumby Elementary School  Maximize Your Business pull across the area by tying into events at Brumby Elementary School  Double Dip – Billboard style advertising at below market rate guaranteed for 10 years  Relationship with Brumby Elementary School is effectively FREE!  Establish stronghold in Cobb County! Everyone passing the campus on Powers Ferry Road will recognize Your Business as an exclusive partner and friend of Brumby Elementary School. Additional Partnership components:  Newsletter banner ads  Banner ad on school and athletic web sites with link to your website  Text marketing access to 1,800 students and their parents

8 copyright © 2011 P. 8 THE PROPOSAL$8,000 The Marquee Partnership delivers Your Business to 24,000 cars that pass Brumby Elementary School on Powers Ferry each day of the year. Partnership exposure on The Powers Ferry Marquee:  3’ x 5’ Backlit Signage on the Powers Ferry Marquee  Permanent Signage on one side of the Powers Ferry Marquee  2 minutes of LED messaging each hour on both sides of the Sandy Plains Marquee  Opportunity to build an emotional brand connection through messaging in front of Brumby Elementary School on Powers Ferry CONTRIBUTION: $8,000 PER YEAR TERM: 3 YEARS PAYABLE: QUARTERLY INSTALLMENTS OF $2,000 A typical billboard in Cobb County costs $1,500 per month for equivalent traffic counts -- $18,000 per year. Save $10,000 per year and effectively market with the school for free! Brumby Elementary School can generate as much as $60,000 in Partnership Contributions each year with the help of our Partners In Education!

9 copyright © 2011 P. 9 CONTACT US DR. MANDY RICHIE - PRINCIPAL Office: 770-916-7070 Cell: 770-265-3275 Fax: 770-916-7072 E-mail: amanda.richie@cobbk12.org CHRIS BURNS – SALES & MARKETING Office: 678-455-9186 Cell: 770-315-7712 Fax: 678-455-9186 E-mail: cburns@impactlocal.com


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