1. The Digital Landscape – PRIA April 2009

2. The Digital Landscape About me A 5 minute history of the WWW –Web 1.0 –Web 2.0 What is Social Media and Networking. Types of Social Media –Blogs –Virtual Worlds - are they relevant? –Social networks (Facebook, MySpace YouYube and many more) –Twitter – Be scared…be very scared –Niche social networks So how does all this effect YOU? The Future –Web 3.0 and beyond

3. The Digital Landscape – PRIA April 2009 Twitter questions/comments If you are on Twitter please send questions/comments tagged #pria

4. The Digital Landscape – PRIA April 2009 About me

5. The Digital Landscape – PRIA April 2009 A 5 minute history of the WWW – Web 1.0

6. The Digital Landscape – PRIA April 2009 A 5 minute history of the WWW – Web 2.0

7. The Digital Landscape – PRIA April 2009 Web 1.0 vs. Web 2.0

8. The Digital Landscape – PRIA April 2009 What is social media?

9. The Digital Landscape – PRIA April 2009 Barack 2.0

10. The Digital Landscape – PRIA April 2009 Blogs

11. The Digital Landscape – PRIA April 2009 Virtual Worlds – Are they relevant?

12. The Digital Landscape – PRIA April 2009 Virtual Worlds – Are they relevant?

13. The Digital Landscape – PRIA April 2009 Facebook, MySpace, YouTube and the list goes on

14. The Digital Landscape – PRIA April 2009 Niche social networks

15. The Digital Landscape – PRIA April 2009 Twitter – Be afraid, be very afraid

16. The Digital Landscape – PRIA April 2009 Twitter questions/comments If you are on Twitter please send questions/comments tagged #pria

17. The Digital Landscape – PRIA April 2009 The power of influencers in social networks

18. The Digital Landscape – PRIA April 2009 Digital Landscape in Australia 3.3 Million 566,000 830,000 295,000 195,000 235,000 1.8M 3.5M using 3G 9.5M 245,000 consoles 3.3M Nielsen Net Ratings October 08 2.5 Million 710,000 735,000 2.9 Million

19. The Digital Landscape – PRIA April 2009 So how does all this effect YOU? Be present Be real Be transparent Be active Listen and learn

20. The Digital Landscape – PRIA April 2009 The Future Believe in the impossible

21. The Digital Landscape – PRIA April 2009 The Future

22. The Digital Landscape – PRIA April 2009 A nice story to finish off

23. The Digital Landscape – PRIA April 2009 Thank you Chris Pile E: cp@thefarmdigital.com.aucp@thefarmdigital.com.au Skype: christopherpile Twitter: chrispile LinkedIn: Christopher Pile Blog: 15mboffame.com.au