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Reaching Hispanics through Rich, Deep and Relevant Content.

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Presentation on theme: "Reaching Hispanics through Rich, Deep and Relevant Content."— Presentation transcript:

1 Reaching Hispanics through Rich, Deep and Relevant Content

2 HMI: The Planeta / Batanga Merger Powerful reach with a combined audience of over 2,500,000 monthly unique visitors. Deep multi-media content in every major lifestyle category: music, sports, autos, film, fashion, gaming among others. Largest inventory of rich media in US Hispanic online with portfolio of audio and video content. We are pleased to announce the merger of Planeta and Batanga – creating the premiere online brand for US Hispanics and delivering:

3 About PlanetaTV Deepest Video Content available online for US Hispanics Over a dozen news & entertainment sites, including: Hispanic portals of Broadband ISPs: Comcast, Time Warner Cable & Cablevision Systems Television & Radio Broadcaster Streaming Sites from Latin America

4 About Batanga Batanga.com America’s Largest Latin Internet radio network. 24 music channels like mariachi, banda, pop, rock, reggaeton, flamenco and salsa 1.4 million monthly unique listeners* Batanga Latin Music magazine Bi-monthly print magazine available in 2,500 retail stores including Wal-Mart 35,000 Committed Circulation *June 2005 audit by Audit Bureau of Circulations

5 Selected Advertisers

6 HMI Audience Fast Facts Source: Open AdStream 24/7 RM Ad Server August 2005 Page Views 21,798,521 Visits 3,956,804 Impressions 65,462,276 Videos 7,383,227 PlantetaTV metrics per month Source: ABCi audit June 2005 Page Views 78,703,503 Visits 3,639,981 Impressions 178,426,039 Listening hours 6,031,876 Batanga metrics per month HMI has a combined audience of over 2.5 million unique users today and will average over 3.5 million in 2006

7 Deep, Rich and Interactive MusicSportsAutos Passion Reggaeton Mexican Soccer Trucks Deep New Artist Profiles Event Calendars Lyrics, bios, interviews League Standings Leading Scorers Striker Profiles Reviews of newest Models Comparison Shopping Rich Latest Music Videos Reggaeton Radio Photo Galleries Video Highlights and Interviews Sports-Talk Radio Video Reviews 360º Views Photo Galleries Interactive Listener Radio Program your Reggaeton Video Channel “Blinblineo” Blogs Team Message Boards Soccer Blogs Fantasy Games User Reviews Upload Photos of your Truck

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