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‘Speaking of meta' Questioning the internet as homogeneous and global news medium M. Opgenhaffen Lessius University College Symposium Myth of Global Internet.

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Presentation on theme: "‘Speaking of meta' Questioning the internet as homogeneous and global news medium M. Opgenhaffen Lessius University College Symposium Myth of Global Internet."— Presentation transcript:

1 ‘Speaking of meta' Questioning the internet as homogeneous and global news medium M. Opgenhaffen Lessius University College Symposium Myth of Global Internet - Free University of Brussels, 2007

2 Convergence Convergence in modern journalism:  "has erased the boundaries between print, television, radio and online technologies“ (Boczkowski & Ferris, 2005)  "Unification of functions" (Yoffie, 1999)  "a growing similarity in news presentation through various media" (Seib, 2001)  "the internet will be all“ (Owen, 1999)

3 General belief On the internet –Everything is ‘the internet’ –Everything is accessible The internet is considered and studied as one, big, homogeneous and global news medium ? ? ? Myth or reality ? ? ?

4 1. Everything is the internet? No distinct media online? –Digital news papers, blogs, e-mail, discussion fora, web tv, web radio, podcasts, rss-feeds, … –Each medium has its own ‘media logic’, own ‘medium specificity’ Better: –‘medium of media’ (Levinson, 1999) –‘Multimedium’ (Jankowski & Hanssen, 1996) –‘metamedium’ (Adams & Clarck, 2001)

5 Content analysis Online coverage of elections in 2006 + 2007 (Belgium) measuring distinct sub-media and characteristics Internet as meta-medium Convergent medium Convergent medium Convergent medium (e.g. digital news paper) (e.g. portal site) (e.g. news site) Sub-medium Sub-medium Sub-medium (e.g. news blog, paper in pdf, discussion forum, web tv, web radio, rss-feed, mail-alert)

6 2. Everything is accessible? Global infrastructure Everybody is a journalist (cfr. citizen journalism)  (Non-)official news from all around the world is accessible through the internet -Do news consumers access this information? -Do they know how to access and process?

7 Access or use? 4 types of access (Van Dijk, 1999; 2003) Mental access (e.g. lack of motivation) Material access (e.g. lack of internet) Skills access (e.g. lack of information retrieval skills) Usage access (e.g. news vs. entertainment)

8 Digital divide in use Shift from –digital divide in access –digital divide in use of online (news) media Access to global news ≠ use of global news

9 Online survey 789 college students (18-24) (64% response rate) June – September 2007 100% access to internet 0% never / 0.3% 5 jaar Based on content analysis: use of online news media (+ online applications)

10 Use of (foreign) news media ≥ 1 time/day Never / unknown Mean (0-5) Std.dev. Digital newspaper [foreign newspaper] TV/Radio-site [foreign tv/radio-site] News blog [foreign news blog] Rss-feeds [foreign rss-feeds] News forum [foreign fora] Usenet [foreign usenet] News mail [foreign news mails] 18% 11.5% 1.3% 3.7% 0.9% 0.3% 3.6% 22.5% 21.6% 84.6% 96% 87.6% 95,3% 54,3% 1.96 1.75 0.35 0.25 0.23 0.17 1.01 1.54 [12,93%] 1.37 [2.91%] 0.86 [2.53%] 0.93 [2.28%] 0.71 [1.14%] 0.41 [0.25%] 1.26 [5.44%]

11 Conclusions Internet ≠ homogeneous medium  meta-medium with (convergent and distinct) sub-media Access to global news ≠ use of global news  Variance in online media use  Very low usage of foreign news media


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