1. Lean Launch Pad prep for Week 7: Key Activities
Tues 2/10 & Wed 2/11/15

2. LLP Week 1 – Overview of the whole canvas
&
LLP Week 5
LLP Week 3
LLP Week 2
LLP Week 6
Adapted from Steve Blank’s Lean LaunchPad Course

3. Key Activities What are your hypotheses about key activities?
What must your business do to make the business model work? For example:
Intellectual property?
Technology development?
Production?
Supply chain management?
What are your hypotheses about key activities?
Internal or external sources?
Costs
What experiments will you design/carry out to verify these hypotheses?
Who should be interviewed?
What will you ask?
Example of List slide.

4. Preparing for Next Class: Key Activities
A Slight Course Pivot:
Watch Course video lesson 7: and lesson 8:
SOM pp : Resources
SOM pp : Can We Make Money (revisit)
SOM pp. 434 – 456: Metrics that Matter (revisit)
Review Mark Leslie’s slides:
Example of slide with lots of text
Note: These materials encompass the Key Resources and Cost blocks in the BMC.

5. Hypothesis Testing
Leave campus: go talk to at least 10 potential customers (target 15).

6. Next Class: Key Activities
Teams present their updated business model to the class:
Slide 1: Title Slide. Tally # Interviews so far and this week.
Slide 2: Primary value proposition, customer segment, and MVP
Slide 3: Business Model Canvas, with changes highlighted in red and invalidated hypotheses marked.
Slide 3: What were your hypotheses about Activities?
Slide 4: What experiments did you run to test them?
Slide 5: Diagram of revenue and activities timeline (what do you need to do before you generate revenue?)
Example:
Slide 6: What are the metrics that matter for your business model?
Slide 7: Did anything change on the right side of the canvas?
Slide 8: What did you learn??
Example of slide with lots of text