1. Sensation & Perception Sensation: your window to the world Perception: interpreting what comes in your window

2. Sensation & Perception Sensation: taking in information from environment Perception: how we organize & interpret sensory information – allows us to recognize meaningful events, objects…

3. The Senses Vision Hearing Taste Touch Smell Vestibular Kinesthesis

7. Ladies, you are welcome

8. VisionVision Our most dominating sense Electromagnetic energy hits our eyes but we perceive it to be color We only see a sliver of the spectrum of electromagnetic radiation

9. Step 1: Light in the Eye Light enters the eye through the Cornea – protects the eye (think plastic cover over camera) The amount of light that enters is controlled by the Pupil – opens and closes like a camera shutter Pupil is surrounded by the Iris – a ring of colored muscle that dialates/constricts in response to light intensity – Fun fact: each iris is distinct (scans?) Lens is behind the pupil that focuses incoming light rays into an image on the retina Accommodation: the process of the lens changing the shape

10. The Retina Retina: where the processing visual info begins (located at back) Rods: receptor cells that detect black, white, gray, peripheral vision, strong in dim light Bats, rats, mice… Cones: receptor cells that detect fine detail & color Fovea: retina’s area of central focus – Cones cluster around fovea – Responsible for your detailed vision (driving, reading…)

12. Step 2: Transduction Transduction: the transforming of stimulus energies (like sights, sounds, smells) into neural impulses our brains can interpret Retina sends message to your brain via the optic nerve Rods/cones-> bipolar cells-> ganglion cells-> axons form… optic nerve-> thalamus-> occipital lobe (visual cortex) Optic chiasma: where the optic nerves cross

13. Nearsightedness Farsightedness Astigmatism

14. Step 3: In the Brain Primary visual cortex in occipital lobes process info – Color, movement, depth…at same time! – Parallel processing: brain processes many parts simultaneously – Feature Detectors: cells that pick up edges, lines, angles, movements… – Visual Processing: retinal, feature detection, parallel, recognition We have specific cells that see the lines, motion, curves and other features of this turkey. These cells are called feature detectors.

15. Color Vision Two Major Theories

16. Trichromatic Theory Three types of cones: Red Blue Green These three types of cones can make millions of combinations of colors Does not explain afterimages or color blindness well

17. Opponent-Process theory The sensory receptors come in pairs. Red/Green Yellow/Blue Black/White If one color is stimulated, the other is inhibited.

18. Afterimages

21. Hearing Our auditory sense

22. Parts of the Ear Outer Ear: collects & magnifies sounds waves through the ear canal to the eardrum (tight membrane that vibrates with the waves) Middle Ear: transmits eardrum’s vibrations through a piston made of 3 tiny bones (hammer, anvil, & stirrup) to the cochlea (snail shaped tube in inner ear) Inner Ear: incoming vibrations cause the cochlea to vibrate & jostles the fluid that fills the tube

23. The Ear

24. Transduction in the ear 1.Sound waves – enter ear canal – hit the eardrum – hit anvil, hammer, stirrup – Everything is just vibrating! 2.Cochlea vibrates – The cochlea is lined with mucus called basilar membrane which have hair cells 3. Hair cells vibrate & Organ of Corti turns vibrations into neural impulses 4. Impulses sent by the auditory nerve to the thalamus which sends to the temporal lobe’s auditory cortex It is all about the vibrations!!!

25. Pitch Theories Place Theory and Frequency Theory

26. Place Theory Different frequencies vibrate in different places in the cochlea Best explains high pitches

27. Frequency Theory The entire cochlea vibrates at a particular frequency & sends the same quality of sound to the brain Best explains low pitches

28. Deafness Conduction Deafness – An injury occurs in outer or middle ear (i.e. eardrum) Sensorineural Deafness – The hair cells or nerves in the cochlea are damaged – Diseases & loud noises can cause this type of deafness – NO WAY to replace the hairs – Cochlear implant electronic device translates sounds into electrical signals send some info about sound to the brain Can restore hearing for most adults

29. Touch Essential to our development Receptors located in our skin 4 basic sensations – Pressure – Pain – Warmth – Cold Gate Control Theory of Pain – Spinal cord contains a “gate” that either blocks pain signals or allows them to continue to the brain

30. Kinesthetic Sense Sense of position & movement of your body parts Receptors located in our muscles and joints – Interacts with vision – Let’s see if this works! Cases of people losing this ability Click on this to see the story of Ian Watermanthis

31. Vestibular Sense Our sense of balance & movement Our equilibrium is located in our semicircular canals in our inner ears – Sends messages to cerebellum at back of brain

32. Taste Chemical Sense 5 Taste Sensations: – Sweet – Salty – Sour – Bitter – Umami (savory meaty taste) We have bumps on our tongue called papillae – Taste buds are located on the papillae Sensory Interaction – Our senses work together to interpret the world around us – Ex:Smell + texture + taste = flavor

33. Smell (Olfaction) Oldest sense, chemical 5 million receptor cells in each nasal cavity Does not go to thalamus, is oldest sense linked directly to brain (limbic system) – Smell can trigger powerful memories & emotions Women have stronger sense of smell