1. The Voice Chart How to develop your analytical writing abilities

2. Practicing Close Reading From Craig Simmons “Skill Acquisition in Football 8 to 16 year olds” The athlete replicates a movement until it becomes a ‘programme’ stored in memory. The more experience and success they have of the movement, the technique and the application, the more successful the execution of the skill becomes instinctive.

3. Level One Level One: Evidence Identify all the things you see in the text Diction: what type of words are used? Imagery: What senses are provoked? Detail: What are the basic facts or ideas? Language: How would you describe the WHOLE text? Syntax: How does construction convey tone?

4. Level Two Level Two: Associations Make abstract mental connections with the text What senses do you connect to the text? Try to associate ideas and emotions, not concrete nouns (“fear” not “haunted house”)

5. Level Three Level Three: Relationships Discover patterns that lead to claims about the text Repetition : similarity, echo, parallelism Contrast: antithesis, opposition, tension Shift: transformation, alteration Juxtaposition: adajency, contiguity

6. L1: Evidence Diction Imagery Detail L2: Associations Abstract ideas and/or emotions L3: Relationships Repetition Contrast Shift Juxtaposition induction deduction

8. Relationship Column CLAIM – bigger picture! What repeats or contrasts? WHY? You can have more than one sentence! In fact, you should! The association of _______ repeats within the image to give an impression of _____. The idea of ________ in the _________contrasts with the ______ of the _________to create _________.

9. Associative Statements Toyota’s ad seeks to persuade consumers that its Corolla inherently possesses a sense of youthful power and exhilaration. The ad’s primary rhetorical strategy, a chimeric analogue, juxtaposes a Corolla on a roller coaster, one designed to shift the audience’s probable impression of the Corolla as lackluster to one more energetic. The ad, adorned with images of joy and thrill—smiling twenty-year olds, multiple hands extended without stress into the blue sunshine, and a text built out of vibrant, primary colors—reinforces Toyota’s claim that purchasing the Corolla will produce a fanciful experience not physically possible with other automobiles.

10. Associative Statements Toyota’s ad seeks to persuade consumers that its Corolla inherently possesses a sense of youthful power and exhilaration. The ad’s primary rhetorical strategy, a chimeric analogue, juxtaposes a Corolla on a roller coaster, one designed to shift the audience’s probable impression of the Corolla as lackluster to one more energetic. The ad, adorned with images of joy and thrill—smiling twenty-year olds, multiple hands extended without stress into the blue sunshine, and a text built out of vibrant, primary colors—reinforces Toyota’s claim that purchasing the Corolla will produce a fanciful experience not physically possible with other automobiles.

11. How does the Toyota ad portray the Corolla? By repeating images of youthful excitement and contrasting that pleasure against the dangerous thrill of a rollercoaster, Toyota’s ad seeks to persuade consumers that its Corolla inherently possesses a sense of joyous power and exhilaration. The image features a stable Corolla on a roller coaster, designed to shift the audience’s probable impression of the Corolla as lackluster to one more energetic. The ad, adorned with images of joy and thrill— smiling twenty-year olds, multiple hands extended without stress into the blue sunshine, and an picture built out of vibrant, primary colors—reinforces Toyota’s claim that purchasing the Corolla will produce a fanciful experience not physically possible with other automobiles.