2. Eyes of the World Inc. last year asked for a loan for $450,000 in order to start a two in one business. With the help of this loan the money that was used to bring this two in one business to life. The money that was used to purchase the following: · Rent and remodeling for the business · Equipment Clothing attire · Employee salaries until funds are generated · Cost for catalogs and brochures and distribution · Uniforms · Ticket machine travel · Advertisement in the form web sites, commercials flyers, etc…

3. To provide the absolute highest quality of clothing and travel We believe and trust that our key responsibility is solely to our valued customers, providing them with the best of cultural clothing a long with many foreign destinations around the world. To provide excellent customer service.

4. One of our base goals is to increase our sales from last year by 20%. Also, we hope to balance out our revenue in clothing and travel. We would like to expand our website as well as increase our revenue in clothing and travel. We would like to expand our website as well as increase our website sales for lasts years 10 sales per day to 20 sales per day. We would also like to expand our 4 countries this year to 5 by the end of the year and maintain gross margin by 20%.

6. While Nordstrom was on the rise nationally, it focused on catering to consumer’s desires, independently. Instead of catering departments by merchandise, Nordstrom created fashion departments that fit individual’s lifestyles. Today, Nordstrom has grown from one downtown Seattle shoe store into a nationwide fashion area of expertise chain with renowned services, generous size ranges and a selection of the finest apparel, shoes and accessories for the entire family. The company philosophy has remained unchanged for more than 100 years since its establishment by John W Nordstrom in 1901. He offered the costumer the best promising services, assortment, excellence and value. At Nordstrom, we value the richness that diversity brings to our workforce- it makes our corporation better along with the communities we serve stronger. We are proud of our efforts to maintain a workforce that represents various backgrounds, and are extremely committed to humanizing an environment where the contributions of every employee, costumer and vendor are respected. This commitment is reinforced by our efforts in the areas of employment and promotion, training, community relations, and the Supplier Diversity Program.

7. The Eyes of World’s market segmentation focus uses on our potential customers in our community and surrounding communities. The age groups ranges from teenagers, ages 14-18 and young adults, ages 24-60. These potential customers tend to follow trends. Therefore, they have the need for the trendiest fashions at an affordable price. Eyes of the World will supply our customers with their needs. Our products include high fashion clothing and accessories. Our services include traveling at a low expense to high quality destinations. The areas of service include the California, New York, Australia, Japan, Brazil and Spain. The buying habits of our potential customers in the product area are jeans and accessories. The buying habits of customers for our travel services are foreign countries for at least a week or more.

8. The Eyes of the Word target market include teenagers ages 14-18 and adults ages 24-60 Products: The finest high fashion clothing Service: To offer inexpensive traveling at a first class quality to countries such as Brazil, Japan, Australia and Spain. Our travel packages will attract adults looking for relaxation and fun at a reasonable price

9. Psychographic High quality and affordable traveling High fashion and affordable clothing and accessories Geographic The United States Japan Brazil Australia

10. Demographic Moreno Valley’s population is an estimate of 174,565 (January 1, 2006) persons and is rapidly growing. The ethnic composition as of the year 2000 is: Hispanic 38%; White 32%; African-American 19%; Pacific Islander/Asian-American 6%; other 5%. The median income for the eyes of the World target market is $62,564/yr

11. Internal audit: Our company has a variety of strengths and weaknesses. Strengths: 1. All of our Vice president employees have good control. 2. Throughout our company all of our employees carry good foundation/experience. 3. We have profound knowledge of Internet and Microsoft software. Weaknesses: 1. Lack of communication between departments. 2. Individuals pulling other employees weight. 3. Lack of seriousness for company and lack of professionalism. External Audit Japan is the technological capital of the world. From the beautiful Skyscrapers to the Japanese gardens, Japan is beautiful all over. Fashion and travel are highly important in this country. Teenagers and young adults tend to follow trends and each day millions travel to Japan for business and for pleasure. If you like shopping, clubbing and trying all sorts of exotic food, Japan is the place to be. It’s wonderful for family vacations and learning about different cultures.

12. The World’s fashion department is a leading competitor in the fashion industry, because of the fact that we constantly update our clothing with all the latest trends. All of our clothing is high quality and unique. Most of our clothing cannot be found anywhere else in the United States. We buy our merchandise directly from the countries that our travel department works with such as: Australia, Brazil, Japan, and Spain. At Eyes Of The World we focus on maintaining a reasonable price for our products and services, so our customers continue to come back to us for all their travel and clothing needs. We use a mix of competition- based pricing and cost-based pricing to figure our product pricings. We use competition-based pricing in order to have a cheaper pricing than our competitors. But we also use a cost-based pricing to increase our level of sales and profit. We offer a variety of discounts to our customers, in order to beat out our competition. We have discounts that can’t be found anywhere else such as; group, student, and senior citizen discounts. Depending on how much a consumer purchases from us we also offer as much as 10-25% off the final c`ost.

14. Detail specific assumptions and expenditures associated with start-up costs o Example: 2 months of office expenses, 2 months of inventory, etc. o Website Template: www.score.orgwww.score.org Complete Loan Application in Backoffice Include Loan papers in Appendix of Business Plan

15. Accounting of Sales, Expenses, and Net Profit for a given period 3-year Projected Summary (could be Pro- Forma) oDetail by month for 1 st year: Most companies only operate for 6-7 months (Oct/Nov-April) oDetail by quarters for 2 nd & 3 rd years oAssumptions upon which projections based

16. Summary of company’s financial condition at a specific time or pre start-up Existing Company: Use Balance Sheet information from 2004-05 Annual Report: April 30, 2005 balances May also include projections for future years New Company: Develop Proposed Balance Sheet for this current year May also include projections for future years

17. Measure of company’s financial health over a given period of time Equals Cash Receipts – Cash Payments Refer back to Income (P&L) Statement as a guide 3-year Projected Summary (Pro Forma) Detail by month for 1 st year: Most companies only operate for 6-7 months (Oct/Nov-April) Detail by quarters for 2 nd & 3 rd years Assumptions upon which projections based

18. Tool used to determine when company will cover all expenses & begin to make profit Use Start-Up costs & assumptions Use expenses from Income Statement oFixed Costs - same month to month, like rent oVariable Costs - change as volume of business changes, like inventory; expressed as % of sales Provide information needed to generate revenue to pay expenses to run company Reached when revenue = all fixed and variable expenses