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Dr. Geri Cochran Director, Institutional Research, Assessment and Planning.

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1 Dr. Geri Cochran Director, Institutional Research, Assessment and Planning

2  It’s all about what is important to you ◦ Identifying what is important, the values that guide what you are doing. ◦ Using those values as a basis for evaluating what you are doing ◦ Taking what you have learned from that evaluation to improve what you are doing in order to better achieve your values

3 Program assessment is a form of evaluation by which participants in a program judge its effectiveness in achieving their values and use what they have learned to improve the program’s effectiveness in achieving those values.

4 Premise Assessment is linked directly to value Propositions 1. What we assess indicates what we value 2. What we value should guide what we assess

5 A form of evaluation in which the values of the participants’ in a program are made explicit expectations for what should “come out” of their actions and those actions are evaluated according to the extent to which the actions achieve the expected outcomes.

6 Improving Programs Program Outcomes Program Criteria Program Values

7  Focusing on the value of education shifts our attention from inputs to outcomes  What “comes out” of an educational experience must be directly or indirectly observable to be assessed.  Program assessment belongs to the program; the purpose of outcomes assessment is to improve programs by encouraging evidence-based decision-making by people in the program

8  Professional Readiness: Ability to work in the professional environment Ability to create a compelling portfolio to profile themselves for industry opportunities. Time management and ability to produce quality work in a specified time frame Ability to work within industry protocols to develop and execute projects

9  Professional Communication:  Ability to use the language specific to the area of design production or management used by working professionals.  Ability to use artistic vocabulary for collaboration  Ability to communicate ideas both verbally and through presentational material

10  Creative Collaboration:  Ability to work effectively with a team on projects.  Ability to respect working relationships  Follow set protocols according to industry standards.

11  Finance & Budgeting:  Ability to manage resources - time, materials, personnel, and facilities  Problem-Solving:  Ability to combine research and resources in solving production problems  Ability to problem-solve within resource constraints  Specialty Skills:  According to their specialty, ability to apply technical and artistic skills to elevate the effectiveness of the finished work.

12  What evidence should be gathered for assessing outcomes?  What are the sources of the evidence for the outcomes?  How often is the evidence to be collected?

13  Relatively direct (SACS preferred) ◦ Writing assignments ◦ Oral presentations ◦ Design projects ◦ Artistic compositions ◦ Essay exams  Relatively indirect ◦ Surveys ◦ Internship reports ◦ Employer Surveys

14  Evidence should be meaningful information that is appropriate for assessing a particular outcome.  Evidence should be manageable: reasonable to attain and evaluate (time, effort, availability)

15  List of Outcomes  Evidence to be collected  Source of evidence  Frequency of collection of evidence

16 OutcomesEvidenceSourceFrequency Ability to work in a professional environment Production evaluations, internship reports Students, faculty, professional in the field Semester & Annually Ability to create a compelling portfolio Selection of work in portfolio, sample of designs, etc StudentsAnnually

17  Is the evidence specific enough in describing the form of the evidence and venue for collection?  Does the plan rely mainly on direct evidence?  Is the evidence meaningful for the particular outcome?  Is the evidence manageable (reasonable to collect and evaluate) ?

18 Improving Programs Program Outcomes Program Criteria Program Values

19  Goal: To use the evidence as a basis for judging the extent to which the program is meeting the members’ values for the program.

20  Goal: To apply what has been learned in evaluating the program toward identifying actions to address areas of concern

21  As a result of your assessment, what changes if any, have you implemented to address areas of concern (in the program or in the assessment of the program)?

22  What outcomes are you planning to assess for the next reporting cycle?

23  How can I help? Geri Cochran

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