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IATD Packaging Business Unit 3 Tartan™ Filament Tape 8930 Value Priced Utility Filament Tape.

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Presentation on theme: "IATD Packaging Business Unit 3 Tartan™ Filament Tape 8930 Value Priced Utility Filament Tape."— Presentation transcript:

1 IATD Packaging Business Unit 3 Tartan™ Filament Tape 8930 Value Priced Utility Filament Tape

2 IATD Packaging Business Unit 3 Tartan™ Filament Tape 8930 Product Description Glass filament reinforced tape Applications are light duty strapping, bundling and reinforcing applications Synthetic rubber resin adhesive with good adhesion to most fiberboard surfaces, and a variety of plastic and metal surfaces Tensile Strength lbs/in width Adhesion to Steel - 75 oz./in width

3 IATD Packaging Business Unit 3 Tartan™ Filament Tape 8930 Product Description Scotch brand polypropylene film backing Thickness of 4.3 mil Sizes –Widths of 9mm, 12mm, 19mm, 25mm, 38mm, 50mm, and 75mm –All lengths of 50 meters

4 IATD Packaging Business Unit 3 Tartan ® Filament Tape 8930 Customer Applications –Light duty pallet unitizing Customers use tape product to unitize and stabilize pallet loads of packaged products for warehousing. Tape stabilizes pallet when it is moved around internally by fork-lifts and pallet jacks in distribution centers before being shipped to customers or other distribution facilities –Light duty box closing –General bundling

5 IATD Packaging Business Unit 3 Tartan ® Filament Tape 8930 Distribution Benefits –Channel can increase tape sales and profits with new value priced filament tape introduction. –This product can compete with price and value of low-end competitive tape products such as Intertape RG 300 and RG285, along with Tesa –Tartan ® filament tape 8930 will assort in pallet quantities within the 3M-Matic 5-pallet Buy and General Line 5-pallet Large Buy

6 IATD Packaging Business Unit 3 Tartan ® Filament Tape 8930 Call to action for Sales Specialists –Target competitive RG300, RG285 and Tesa accounts in territory –Assist Channel Specialist with distributor sales meetings and help create a list of target competitive accounts –Make sales calls with distribution on target accounts identified by distribution and update the opportunities in CMT. Close sales in CMT source code 3032

7 IATD Packaging Business Unit 3 Tartan ® Filament Tape 8930 Call to action for Channel Specialists –Introduce product at distributor sales meetings using channel presentation –Investigate what general industrial filament tape is stocked by distributor –Gain a pallet stocking order at distribution

8 IATD Packaging Business Unit 3 Tartan ® Filament Tape 8930 What’s in it for Sales/Channel Specialist –This product will help position 3M as a "player" in the low-end competitive filament tape business –With this well-respected Tartan brand product gaining sales at a distributor, 3M sales of other products will grow as we receive additional mind-share due to being overall supplier of choice –Tartan ® filament tape 8930 is in channel basket of 3M products


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