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1 NEWS AGENCY Please press the Spacebar or the enter key to make it go to the next slide

2 TREND Company includes the following agencies Trend News specializes in domestic and foreign political situation in Azerbaijan, a course of settlement of Armenian-Azerbaijani Nagorno-Karabakh conflict, cultural news, news of religion, education, environment and health. The events in the South Caucasus, Central Asia, Turkey and the Middle East are fully highlighted. The agency has many correspondents abroad Trend Capital specializes in detailed descriptions of Azerbaijani oil companies and other Caspian countries, South Caucasus and Central Asia, the banking activity in these regions, macroeconomic trends, news of transport, development of IT Sector in Azerbaijan, markets, insurance and real estate. The agency has a large information database Trend Life is an online entertainment resource. Trend Life is a popular source of entertainment news recognized and respected in the world of Azerbaijani show business. Resource publishes more than 100 articles daily Trend Multimedia places photographs, reflecting the latest news of politics, economy, sports and culture in the Caspian region

3 TREND gives flexible access to its production Online access to all TREND NA news When you subscribe to this service, the sales department will provide you with a login and a password, which will give you around the clock direct access to all news published by TREND NA. Daily Bulletin of socio-political news Language: Azeri, Russian, English, Persian, Arabic Amount: up to 100 messages per day Schedule for sending messages: daily at 03:00 p.m., 06:30 p.m. and 09:00 p.m. (Baku time) Daily economic news bulletin Language: Azeri, Russian, English, Persian, Arabic Amount: up to 100 messages per day Schedule for sending messages: daily at 03:00 p.m., 06:30 p.m. and 09:00 p.m. (Baku time) Subscription for TREND news is PAID You can apply to the sales department concerning subscriptionsales department for agency's news and placing advertisement

4 YOU CAN READ IN EACH PUBLICATION: Key events in the oil and gas sectors Figures for oil production and export, production and sale of oil products, extraction and transportation of gas, the consumption of lubricants on the domestic market, data on port shipments, transport statistics Drilling conducted on onshore and offshore deposits by state and foreign oil companies: current data and plans Pipeline transport: draft “South Corridor”, including Nabucco, comments and views of the world's leading analysts SOCAR news, comments and statements by senior representatives of the company Trend Oil & Gas Information overview on the oil and gas markets in Azerbaijan and other Caspian Sea countries, the Caucasus and Central Asia Language: Russian, English Size: articles in number The number of pages: Issue Schedule: Twice a month

5 YOU CAN READ IN EACH PUBLICATION: All the news of construction and transport spheres of region, including international tenders, announcement of construction work in the spheres of energy, transport and IT spheres, news of companies Official statistics of agencies specialized in the construction sector and real estate market, data on the search for partners for the construction of facilities in the field of tourism, urban development, industrial purposes Statistics on cargo transportation by railway and road, shipping from ports and via other modes of transport, joint projects with international financial institutions to develop transport infrastructure in the region Trend Transport & Building Informational overview of the transport and construction sectors of the Caspian region and Central Asia Language: Russian, English Size: articles in number The number of pages: Issue Schedule: Twice a month

6 YOU CAN READ IN EACH PUBLICATION: Overview of Azerbaijani macroeconomics Equity market development Banking sector news Taxes The insurance market In some sections of the edition you will find information on markets of Georgia, Turkmenistan, Uzbekistan, Kazakhstan Trend Finances Informative overview of the financial sector Language: Russian, English Size: articles in number The number of pages: Issue Schedule: Twice a month

7 YOU CAN READ IN EACH PUBLICATION: General economic situation in Azerbaijan Price and state of the consumer market Oil and gas market Investments Transport, telecommunications Agriculture Money-and-credit sector Foreign trade State budget Construction sector Social sector Enclosure with Azerbaijan’s foreign trade data Trend Monthly Review Specialized monthly review of major events in the economy of Azerbaijan Language: Russian, English Size: 13 chapters and a political digest per week The number of pages: Issue Schedule: Monthly

8 YOU CAN READ IN EACH PUBLICATION: Time history of economy segments (oil market and money-market) economic viewpoint of the week Political digest of the week Analytical articles Trend Weekly Review Specialized weekly review of major economic and political events in Azerbaijan Language: Russian, English Size: 5-6 chapters and a political digest per week The number of pages: Issue Schedule: every Tuesday

9 YOU CAN READ IN EACH PUBLICATION: Major developments in Iran's oil and gas sector, including data on production of oil products, construction of new refineries, investment in the gas fields’ development Macroeconomic indicators, including GDP and inflation in Iran, short term forecasts Iran’s foreign economic activity, local entrepreneurship Information on transport of goods, development of transport infrastructure Situation in Iran’s banking sector Iran Economy Review Information review of Iran’s macroeconomics ( the issue is prepared jointly with the Iranian news agency MEHR) Language: English Size: articles in number The number of pages: Issue Schedule: Twice a month

10 News sale via mobile phone TREND has introduced a system for selling products via a mobile phone for the convenience of its users who need urgent access to the agency’s news. If you are not subscribed to TREND and want to read the enclosed information on you could click on an article to choose your mobile operator's country from the list and send a PAID SMS to the specified number.TREND Shortly after, you will receive a SMS with a password to access your news. The password will be activated within several minutes. Enter the password in the appropriate field and click "Continue" to receive access to clicked article. The password will allow access only to the selected article and is not valid for other closed articles. It should be noted that the service will allow clients to read the closed articles in nearly 60 countries worldwide.

11 The e-sale of news In 2010 TREND News Agency announced the introduction of electronic payment for its services to facilitate and greatly simplify user access to the agency's paid-for materials. If you do not subscribe to TREND, then you can pay for access to the information you need using your credit card - Visa and Master Card can be used to make a purchase via the Internet from any country in the world.TREND The e-sale of news, introduced with the processing center AzeriCard and certified by the international payment systems MasterCard, Visa and American Express, is designed to accelerate access to information from anywhere in the world and reduce the time taken to deliver news.

12 Trend Photo is a convenient platform to purchase photos The TREND Multimedia Agency publishes and sells photos. Trend Multimedia has years of experience working with leading world media The themes of Trend Multimedia stories include political events, public and political figures, economy, culture, show business, education and architecture. Trend Multimedia offers high quality photos and can provide the materials in any format: via an , on CD / DVD, or hard copy

13 web-portal is an effective advertising area with the banners in the following formats Send us your banner per , tell us on which page you'd like it to appear, and your ad can be online within two working days! Top banners Vertical banners: 1 st position 2 nd position 3 rd position Text link Horizontal banners: 1 st position

14 Date April’09 90,181 May’09 86,389 June’09 65,819 July’09 67,749 August’09 188,393 Sept’09 515,313 October’09 611,008 November’09 621,006 December’09 740,436 January’10 642,585 February’10 771,172 March’10 886,878 April’10 911,560 Month Visitors (thousands) The number of visitors to web sitewww.Trend.Az is increasing continuously More than 5.3 million visitors visited, with an average monthly audience of 440,000 Dynamics of web site visits for April 2009 – April 2010 period (Source: Google Analytics)www.trend.az

15 Moody's International has certified TREND's news and photo production and dissemination The company recognized the Trend management system as meeting ISO standards - an internationally recognized certificate from Moody's International. The certificate clearly shows the high-level quality system at TREND in its commercial activity ISO

16 TREND was also awarded the Progress award in 2009, which was established by the Russian Embassy in Azerbaijan, the Russian Trade Mission in Azerbaijan and the Azerbaijan-Russia Chamber of Business Cooperation, for its "Significant Contribution to Forming a Common Information Space in the Eurasian Region and Developing Azerbaijani-Russian Relations” Russian Prime Minister Vladimir Putin awarded TREND a certificate from his government for its significant contribution to preserving the Russian language and culture, to developing a single Russian- speaking space, and maintaining and strengthening humanitarian ties in 2009 TREND was named the "Best Company in Media" in Azerbaijan in The Eurasian Academy of Television and Radio recognized TREND as the most "Dynamically Developing Resource in Eurasia" in 2008 Today TREND is an authoritative news provider in the Caspian region, the Caucasus and Central Asia TREND has become a full member of the Organization of Asia-Pacific News Agencies (OANA) in 2010

17 Trend Information Partners: Access to TREND materials is provided through large UK, U.S, French and Russian information databases

18 CONTACTS Tel: (994 12) ; Fax: (994 12) TREND NEWS TREND CAPITAL TREND LIFE Marketing Department: TREND NEWS AGENCY 14 F.Aghayev str., Baku, Azerbaijan, AZ PLEASE CONTACT SALES DEPARTMENT TO SUBSCRIBE, PURCHASE PHOTOS OR ADVERTISE: Elena Merkulova – International Sales and Marketing Manager Тел: (99412) (ext.164) ; (99455) ; Khadija Jamalzade – Local Sales Manager Тел: (99412) (ext.128) ; (99450) ; Sevinj Abbasova - Local Sales Manager Тел: (99412) (ext.306); (99450) ;


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