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The Podcast Revolution Increase Your Credibility and Sales Success June 28, 2006 Linen Life Park Avenue Sallie Goetsch The Author-izer www.author-izer.com.

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Presentation on theme: "The Podcast Revolution Increase Your Credibility and Sales Success June 28, 2006 Linen Life Park Avenue Sallie Goetsch The Author-izer www.author-izer.com."— Presentation transcript:

1 The Podcast Revolution Increase Your Credibility and Sales Success June 28, 2006 Linen Life Park Avenue Sallie Goetsch The Author-izer www.author-izer.com

2 Animal that moves about on two feet with wires trailing from its ears. Ken Braly, SpeakerNet News Bipod

3 What’s Driving the Audio Revolution? Low Cost of Entry Broadband Access Brain Connection Portable Devices

4 You Don’t Need an iPod

5 But It’s Easy to Get One

6 Podcasting is Not… Streaming Audio

7 Podcasting is Not… Downloadable Audio

8

9 Podcasting Is… A serialized, regularly updated, subscription-based audio or video message delivered to a computer or audio file player. (Karen J. Bannan) The method of distributing multimedia files, such as audio programs or music videos, over the Internet using either the RSS or Atom syndication formats, for playback on mobile devices and personal computers. (Wikipedia)

10 Another Definition

11 Locating

12 Subscribing

13

14 Commenting

15 Shout-Outs and Frappr

16 Getting Talked About

17 Getting Interviewed

18 Logos and Intros

19 Contributing

20 Sponsoring

21 Resources http://authorizer.fileslinger.com/Presentations/TLL


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