Presentation on theme: "DENVER T h e M i l e H i g h C i T y Denver, Colorado, is one of America ’ s fastest- growing cities. Situated in the Rocky Mountains, the Mile High."— Presentation transcript:
DENVER T h e M i l e H i g h C i T y Denver, Colorado, is one of America ’ s fastest- growing cities. Situated in the Rocky Mountains, the Mile High City entertains over 8.8 million visitors a year. These visitors travel from all over the world (Germany, Latin and South America, Japan, and Korea) and speak a variety of languages. Cultural attractions: museums, shopping, dining, and nightlife.
DENVER METRO CONVENTION AND VISITORS BUREAU Denver Metro Convention and Visitors Bureau (DMCVB) promotes Denver and Colorado through denver.org The site is used by local, national, and international travelers, conventioneers, and meeting planners.
DMCVB Globalization through Localization Strategy Multi lingual content on their website for international visitors. Downloadable Multilingual Brochures of Denver
OVERVIEW Language barrier to Non-English speaking visitors Cost Timescales Ease of implementation Ease of update and maintenance
OVERVIEW translations.com O'sullivan website translations Expensive Hard coded (translating each page individually) Time-consuming Difficult to implement Difficult to maintain
OVERVIEW WorldLingo's Instant Website Translator Click of a mouse button (Flag identifier) language change. Extremely simple to implement Updates to translations happen dynamically Easy maintenance of the website. Translates the original English into ten languages
CASE QUESTIONS What drove the need for Web translations? How was it done? What is translated on the site?
Other Services Limited free translations online, allowing non- registered visitors to translate up to 150 words at a time. For $4.95 a month, you can purchase the MyWorldLingo package, accessible in 15 languages and offering unlimited machine translations. Automatic email translation, and native-speaking translators who specialize in various fields.
Other Services Document Translation Fast and accurate translation in over 141 languages Qualified native speaking translators Confidentiality and trust Additional Languages of Translation Fast, accurate Translations Professional, high quality translations. Software and Website localization Specialist industry translators Publishing Translations
Applicability of the technology to the Jamaican situation Visitjamaica.com JIS.com