2. Axtel Cloud Architecture Compliance/Change Management Utilización de Recursos Portal Orchestration/Workflow Provisioning y Re-Purposing Elemento de Virtualización Virtualización de Servidores Virtualización de Red Virtualización de Almacenamiento ServidoresRedStorage Facilities Aplicaciones (SaaS) Bases de Datos Sistema Operativo Middleware

3. Carlos Rodriguez Business Developer Manager Latin America

4. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 4

5. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 5 What is happening in real life HVAC Data Center

6. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 6 What is happening in real life HVAC Data Center HVAC

7. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 7 Processing Evolution 90Mhz - 1994 1Ghz - 2000 3.8Ghz - 2004 Dual-Core 2005 Quad 2007 Octal 2008/9

8. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 8 Core Width as a Virtualization Driver Dual-Core 2005 Quad 2007 Octal 2008/9 3.8Ghz - 2004

9. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 9 Data Center Trends Virtualization & Cloud Computing In a non-virtualized environment, when extra resources are needed, the usual solution is: buy another server! server new server low resource levels

10. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 10 Data Center Trends Virtualization & Cloud Computing … Now suppose you have a virtualized infrastructure, operated by a system that abstracts physical details and orchestrates the pieces as one Cloud OS

11. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 11 Data Center Trends Virtualization & Cloud Computing You are then able to explore and control what is really important: computing resources X resourcesphysical servers Memory PoolProcessor Pool Storage PoolNetwork Pool

12. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 12 Data Center Trends Virtualization & Cloud Computing Now it is possible to provision, control and optimize your environment for specific application requests virtual server Memory PoolProcessor Pool Storage PoolNetwork Pool

13. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 13 Future of Computing Web Cloud Client Server Minicomputer Mainframe Disruptor: Virtualization 196020101970198019902000

14. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 14 “By 2013, Hosted UC will represent 30%+ of Cisco’s addressable UC market.” “Major global telcos…leveraging formidable existing centralized computing and network management assets.” …Changing Customer demands: In 2–5 years 40 % of business customers will buy ICT from the cloud. Global Trends “Worldwide HVD) revenue will grow to $65 billion in 2013, equaling to more than 40 percent of the worldwide professional PC market.” “Worldwide hosted virtual desktop (HVD) revenue will grow to $65 billion in 2013, equaling to more than 40 percent of the worldwide professional PC market.” “20% of companies will no longer run ICT equipment in-house 3 years from now.”

15. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 15 Expected growth of server hardware market between 2010 and 2014 due solely to public and private cloud computing. – IDC, August 2010 The Disruption is Already Happening “IT decision makers” who saw public cloud as an enabler, versus 40% who viewed it as “immature”. – Yankee Group, August 2010 IT decision makers using or planning to use enterprise-class cloud technology within two years. – Savvis, July 2010

16. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 16 Virtualization: More Than Just Software Virtualization is not new It’s just mainstream now Changing the Data Center Applications move around in the network Driving different system requirements Integral piece of IT infrastructure 18.2% of all servers shipped in 2009 were virtualized* Virtualization is a top priority for x86 servers* * IDC Report, April 2010

17. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 17 Impact on the Data Center $0 $50 $100 $150 $200 $250 $300 Spending (US$B) 0 5 10 15 20 25 30 35 40 45 50 55 60 Virtualization makes things worse 199619971998199920002001200220032004200520062007200820092010 Physical server installed base (millions) Logical server installed base (millions) Source: IDC Admin Costs Dominate Budgets New server spending Power and cooling costs Server mgmt. and admin. costs Operations & Maintenance Now ~80% of IT Budgets and Growing

18. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 18 And down hill from here?…Cloud Computing Hype Cycle (Gartner,2009)

19. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 19 Virtualization Myths Myth: Virtualization is a commodity. Fact: Virtual infrastructure technologies drive management technologies that drive private cloud architectures that determine cloud-computing strategies. Myth: It's primarily about saving money. Fact: Large enterprises virtualized to save money, but later surveys show that the key is agility; small enterprises never consider saving money the primary reason to virtualize. Myth: It's already common. Fact: Only approximately 16% of workloads are running in virtual machines today — about half by YE2012; the fastest growing market today is small business.

20. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 20 Enterprise Deployment Models Distinguishingbetween Ownership and Control Ownership Control Public Cloud Cloud definition/ governance controlled by provider Internal Resources All cloud resources owned by or dedicated to enterprise Private Cloud Cloud definition/ governance controlled by enterprise External Resources All cloud resources owned by providers; used by many customers

21. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 21 Enterprise Deployment Models The right model for right service Ownership Control Public Cloud Cloud definition/ governance controlled by provider Internal Resources All cloud resources owned by or dedicated to enterprise Private Cloud Cloud definition/ governance controlled by enterprise External Resources All cloud resources owned by providers; used by many customers Hybrid Cloud Interoperability and portability among Public and/or Private Cloud systems

22. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 22 The Next Data Center Inflection Point Common Compute Architecture Unified Fabric Mainstream Virtualization

23. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 23 = System Evolution Storage Array Disk Drive

24. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 24 Unified Computing System Decouple Complexity and Scale  Massive scalability made simple  Wire-once, integrated, redundant system  New equipment self integrates

25. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 25 Physical Inventory Name: UCS 12 Class: System ID: 77449-32 Chassis: 1 - IOM 1: UCS 2104 - IOM 2: UCS 2104 - Blade slots occupied: 8 Chassis: 2 - IOM 1: UCS 2104 - IOM 2: UCS 2104 - Blade slots occupied: 8 …… Chassis: 8 - IOM 1: UCS 2104 - IOM 2: UCS 2104 - Blade slots occupied: 8  Massive scalability made simple  Wire-once, integrated, redundant system  New equipment self integrates  Inventory & status automatically updated Unified Computing System Decouple Complexity and Scale

26. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 26 Policy Inventory Service Profile: Default 1 Service Profile: HR-App1  Massive scalability made simple  Wire-once, integrated, redundant system  New equipment self integrates  Inventory & status automatically updated  Immediately apply existing policies Service Profile: HR-App1 Network: HR-VLAN Network QoS: High MAC: 08:00:69:02:01:FC WWN: 20:65:32:25:B5:00:A4:28 BIOS: Version 1.03 Boot Order: SAN, LAN Unified Computing System Decouple Complexity and Scale

27. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 27 Unified Computing System: Service Profiles Hardware State Abstraction  Re-purposehardwarebased on changingworkloads RAC node 2 HTTP Server Spare ERP RAC node 1 RAC node 4 RAC node 3 ERP

28. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 28 System Evolution Unified Computing System Server =

29. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 29 Dramatic Cable Reduction Traditional Blade Server Cisco Unified Computing System

30. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 30 SANLAN  Dynamic resource provisioning  Virtualization at scale In practical terms: The new ‘Atomic Datacenter Unit’ …

31. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 31 WAN / SP... and its associated mobility requirements

32. © 2008 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 32 In summary Virtualization is not new, makes sense, but is not just software Is not a matter of when is how You have to determine and be ready to develop your cloud strategy * IDC Report, April 2010