1. Energy Efficiency Sector 2012 Foundational Activities January 15, 2013

2. AB 32 2020: Reduce greenhouse gas emissions by 30% from BAU* 2020: Achieve statewide energy mix of 33% renewables 2020: Implement Cap and Trade to create a regional energy market $33 Billion increase in economic production 100,000 new jobs 2050: Reduce greenhouse gas emissions to 80% of 1990 levels *Business As Usual Policy Driver

3. Energy Sector Focus Nonresidential Energy Efficiency AB32 Categories

4. Energy Efficiency Sector Commercial and Industrial Buildings Renewables HVAC Process Control Lighting Fenestration Information & Communications

5. Targets for Commercial Efficiency California Energy Commission, AB 758 Scoping Plan

6. Economic Driver $11 Billion Market In California (2011-2020) Investment in Energy Efficiency projected by: The Don Vial Center for Employment in the Green Economy’ Workforce Education & Training Needs Assessment, 2011

7. Sector Strategy Goal A Platform for Deeper Market Engagement Addressing Priority Workforce Needs Facilitating Stakeholder Engagement Creating Sustainable Career Pathways Developing Replicable Best Practices Commercial & Industrial Market Applied to Sector Strategy Deeper Engagement

8. Proposed 2012 Outcomes  Priorities for programs responsive to industry  Recommended structure for guiding development  Develop approaches to engaging educators

9. Key Action: Form Advisory Group  Link incentives, training, and employment  Address key growth vectors Demand creation Capacity Compliance  Leverage PG&E programs funded by CPUC  Formulate a preliminary basis for moving ahead

10. Research

11. Investment to Drive Market Adoption CPUC Cap & Trade Market Adoption Driver Prop 39 CEC Training Employment Investment EE Market Top 20 Occupations

12. EWSS Research Process System Integrators System Integrators NECA Contractors NECA Contractors Community Colleges Community Colleges CSUs EE Training Program Research Employer Surveys CALCTP Model Review EWSS Assets Priority Needs Labor Projections Labor Projections Data

13. Workforce Spectrum Installation/Operations/MaintenanceDesign & CommissioningSales Senior Management Senior Engineers Senior Project Managers Energy Auditors Pre-Sales Engineers Design Engineers Project Managers Post-Sales Engineers Electricians Sheet Metal Workers Pipes Trades Workers Stationary Engineers ICT Technicians Employers: Architectural Firms, Engineering Firms, Systems Integrators, Energy Service Companies, Commercial Contractors Integrated Demand Side Management* (IDSM) * Representative List of Occupations

14. Primary Conversation - WE&T Task Force Construction Workers: Apprenticeships Training in Codes & Standards Disadvantaged Workers Track to Apprentice

15. Long-Term Employment Outlook Professional Categories CTE Categories Civil Engineers318 Electricians309 Architects225 Plumbers, Pipefitters, & Steamfitters179 General and Operations Managers80 Carpenters161 Construction Managers79 First Line Supervisors129 Mechanical Engineers64 Managers, all other107 Engineers, all other62 Cost Estimators69 Accountants & Auditors31 HVAC/R Mechanics & Installers60 Management Analysts26 Construction & Building Inspectors55 Environmental Engineers25 Sheet Metal Workers45 Annual Job Openings in PG&E Service Area 2012 - 2016 Economic Modeling Specialists Inc., 2012

16. Annual Distribution of Job Openings 250 680 122 4-Year Degree 373 915 185 CTE Certificate PG&E Service Area Only Economic Modeling Specialists Inc., 2012 Projected for 2012 - 2016

17. Near-Term Needs SolarTech Workforce Innovation Collaborative

18. Survey of Industry Stakeholders Objective: Survey industry stakeholders to assess potential for training and education that would improve their success in driving market adoption of energy efficiency projects. Population Surveyed: Total population surveyed: 67 NECA Electrical Contractors: 40 PG&E Partner Firms: 8 Energy Professionals: 12 University Energy Center Research: 7

19. Obstacles to Market Adoption

20. CSUs Civil Engineering General Construction Architecture Mechanical Engineering Electrical/Electronic Engineering General Engineering Environmental Health Engineering Community Colleges Electricians General Construction Architecture Carpentry Energy/ HVAC Technology Program Intensity – Top 20 Occupations Survey of Education & Training Programs

21. CSU Programs Highest Relevance to Energy Efficiency PG&E Service Area Only Cal State Chico Civil Engineering Electrical & Electronic Engineering Mechanical Engineering General Construction Sacramento State Mechanical Engineering Civil Engineering Electrical & Electronic Engineering General Construction San Francisco State Civil Engineering Mechanical Engineering Electrical & Electronic Engineering CSU East Bay General Engineering General Construction San Jose State Civil Engineering Electrical & Electronic Engineering General Engineering Mechanical Engineering Fresno State Electrical & Electronic Engineering Mechanical Engineering Civil Engineering General Construction Cal Poly San Luis Obispo Architecture Mechanical Engineering Civil Engineering Environmental Health Engineering Electrical & Electronic Engineering General Engineering General Construction

22. Community College Programs Highest Relevance to Energy Efficiency PG&E Service Area Only Butte College General Construction Cosumnes River College General Construction Architecture San Francisco City Architecture General Construction Electricians Energy/HVAC Technology Foothill College Electricians Energy/HVAC Technology Fresno City College General Construction Architecture Energy/HVAC Technology Hartnell College General Construction Carpentry Modesto Junior College General Construction Architecture Laney College Energy/HVAC Technology Architecture General Construction Carpentry West Valley College Architecture

23. Direction 2013 & Beyo nd

24. Demand Creation Gaps Area of NeedSkills Gaps Marketing Training Target Audience: Senior Energy Professionals KSAs: analytics, segmentation, messaging tailored by segment Sales Training Target Audience: Senior Energy Professionals KSAs: C-Level/ Facilities Manager relationship skills, consultative selling Target Audience: Incumbent energy efficiency professionals seeking senior positions KSAs: consultative selling coupled with core financial and technical elements Marketing & Sales Education Target Audience: Students in community college and university programs KSAs: perspectives in energy efficiency financial and technical elements

25. Capacity Gaps Areas of NeedCapacity Gaps Engineers Target Audience: Incumbent engineers with up-skilling needs, dislocated and career-changing engineers KSAs: energy efficiency technology, systems, and economics Energy Auditors Target Audience: Dislocated technical workers and career changers KSAs: technologies, systems, codes, and standards Skilled Technical Workers Target Audience: Dislocated technical workers and career changers, Students in Career Technical Education or JATC programs KSAs: Specific skilled trades categories ICT Skills for Technical Workers Target Audience: TBD KSAs: Integration of ICT into traditional electrical, electronic, and mechanical skill sets

26. Compliance Gaps Area of NeedCompliance Gap Optimizing Energy Efficiency and Return on Investment Target Audience : TBD KSAs: Compliance skills and best practices across the spectrum of commercial/industrial energy efficiency

27. Deliverables DevelopmentInterviews Deliverables Professional Services Firms NECA Contractors Curriculum Development Instructor Identification Senior Professionals’ Sales Course Recommend Career Pathways Recommend Biz / Engr Modules Demand Creation Steering Committee Review

28. Deliverables Capacity Data Analysis (From Phase 1) Advisory Council Review Capacity Recommendations

29. Deliverables Compliance Update Codes & Standards Document Best Practices Compliance Recommendations Lessons Learned from CALCTP Advisory Council Review

30. HVAC Tech HVAC Tech Process Control Systems Tech Process Control Systems Tech Building Control Systems Tech Building Control Systems Tech Lighting Controls Tech Lighting Controls Tech Electric Power Systems Tech Electric Power Systems Tech Electronics Tech ICT Tech Electrician Stationary Engineers Laney Stationary Engineers Laney Sustainability Analysts Foothill Sustainability Analysts Foothill Energy Efficiency Engineers CSU-EB Energy Efficiency Engineers CSU-EB Business Development Specialists Workforce Institute Business Development Specialists Workforce Institute C-Level Business Development EWSS Initiative C-Level Business Development EWSS Initiative Facilities Manager Business Development EWSS Initiative Facilities Manager Business Development EWSS Initiative Commercial Energy Auditors CCSF Commercial Energy Auditors CCSF Existing Programs Programs in Development Recently-offered Programs Programs being Defined Technical Business Linkages Energy Efficiency Training Portfolio

31. Engagement with Educators? Sales MKTG In Progress Training Next Priorities Skills Panels Training

32. Potential Investment in the Future

33. Online Curriculum Statewide Learning Hub Local Implementation Individualized Learning Classroom Supplement Project-based Learning On-Site Facilities Experience Internships Professional Development For Faculty

34. Discussion

35. Thank You Jim Caldwell jcaldwell@workforceincubator.org