Pendahuluan Soal Pertemuan 01 - 02 By: Dr. Drs. Dominikus Tulasi, MM. Mata kuliah: 00324 – CRISIS COMMUNICATION AND PUBLIC REALTIONS Tahun: 2010
Bina Nusantara University 3 1.In the issues management there is a gap between corporate performance and community. Explain why arising the gap? 2.How to shift corporate performance toward community? 3.In understanding issues management means we talk about problems and the impact. What does it mean? Soal Pertemuan 01 - 02
Bina Nusantara University 4 4.In facing a continuum crisis a manager should understand the role of PR. Why? 5.How to manage issues to achieve effective communication? 6.Mention and explain the categories of issues!